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Navigating Social Media:
Be a Digital Homesteader
Scott D. Meyer
@9Clouds
Subscribe: 9clouds.com/blog
NAVIGATING SOCIAL MEDIA
The Challenge
The Opportunity
The Task at Hand
Brofounders
Scott and John Meyer
9 CLOUDS
Digital marketing & education
Improve digital literacy
Teach | Audit | Market
THE CHALLENGE
LOCAL
Education Creation
Manufacturing Marketing/Sales
THE OPPORTUNITY
Anyone, Anywhere
Everyone, Everywhere
Wherever you are and whatever size you are, you can
build a business.
15
Which tools to use and how to use them.
Digital literacy:
20
A Tale of Two Cities
THE TASK AT HAND
I cannot develop the
economy of my
community.
I can build the foundation
for the networked age.
Be Local1
WHAT YOU NEED
-Website
-Google Places Page (google.com/places)
-Email
GROW YOUR LIST
-Easy to subscribe
LEARN MORE
-http://9clouds.com/resources
Be Weird2
FASTEST GAME BIRD IN EUROPE
FIND YOUR WEIRDOS
WHAT YOU NEED
-Optimized Content
-Blog
Create Density3
Density Socially
Online, you’re not competing against other volunteer
organizations, you’re competing against everyone.
GET FOUND (SOCIALLY)
WHAT YOU NEED
In South Dakota:
-Facebook (if you can pay)
-YouTube (if you’re good on camera)
-Pinterest (if you have something to show)
If you have those down:
-Twitter
-Google+
-Instagram, etc.
Shine a Spotlight4
-Participant -Donor
-Attendee
WHAT YOU NEED
-Google Analytics - google.com/analytics
WHAT YOU NEED
-Google Analytics/referral traffic
Feed the Leaders5
OFF
THE
BOOK
Navigating Social Media:
A Field Guide
9cloudsacademy.com/chamber
WHAT QUESTIONS DO YOU HAVE?
9cloudsacademy.com | 855-9CLOUDS | scott@9clouds.com

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