The document summarizes design elements used in a magazine promotional sheet (DPS). It keeps the text, language, colors, and layout consistent to present a professional, sophisticated appearance for mature audiences. The masthead text stands out more to attract attention, while the article text and formal language match the target convergence. Bold yellow and green colors are used to make the DPS stand out. Images are placed together at the top so as not to interrupt the more text-focused information.
3. Text
The text used is kept the same throughout the dps to make sure that it is consistent
and to make it look like it belongs together. The masthead text is different to that of
the article as it is meant to stand out more and attract the most attention, hence why
it is different.
Language
The language used is kept formal as it is aimed at more mature audiences therefore it
has to match their convergence, and also by using more formal language, it allows
the magazine to be presented in a more professional and sophisticated manner.
4. Colour
The colour used is kept simple and to yellow and green. These two colours
match and flow into each other nicely, and as both colours are bold, they pull
the dps forward and allow it to stand out more.
Layout
The layout has been kept simple so that the dps is easy to follow for the more
mature readers. The sub images have all been placed at the top of the page so
that they are not breaking up the text as the magazine is more about
information than images.
