JCB is a British multinational corporation that manufactures equipment for construction, agriculture, and demolition. It was founded in 1945 by Joseph Cyril Bamford and is headquartered in Rocester, Staffordshire, United Kingdom. JCB has manufacturing plants in India and has a strong market presence there, holding a 70% market share in the backhoe loader segment and 13% overall market share in India's construction equipment industry. Some of JCB's popular product lines in India include backhoe loaders, excavators, compactors, telehandlers, and wheel loaders. JCB India focuses on delivering excellent customer satisfaction and sees customers as guiding all its initiatives and endeavors.
4. CHAIRMAN’S
Sir Anthony Bamford
Type Private
Industry Heavy equipments
Founded 1945
Headquarters Rocester, United Kingdom
Products Construction, Demolition
& Agriculture Machinery
Revenue £1.35 billion(2009)
Employees Approximately 8,000
Website www.jcb.com
5. JCB INDIA JCB come to India in 1979
The company has a turnover
of US $ 335 million
The company is growing by
25 to 30% annually
JCB India is a subsidiary of JC
Bamford Excavators LTD.
(JCB)
The products range form
backhoe loaders , wheeled
Loaders to excavators and
skid steer loaders.
6. JCB INDIA
The company has a 70% market share
in he backhoe loader segment and
around 13% market share in the
overall Indian CE industry
It has facilities at Ballabgarh in Haryana
and Pune in Maharashtra
JCB has a 38 dealers and 206 outlets
JCB has a dedicated part centre in
Ballabgarh and part destitutions in
Chennai, Pune and Kolkata
9. KEY GROWTH DRIVERS AND USER
INDUSTRIES
0% 20% 40% 60% 80% 100%
2006-08
2003-05
Real Estate
Infrastructure
industrial
10. MACHINERY INFORMATION
Compactors
•Two models of compactor called Vibromax VM115 and VMT 850, which are widely used in
construction of roads and highways.
Telehandlers
•Two models in telehandlers namely 506C and 528S which are widely used in construction
of multi-storyed buildings, material handling at ports, industrial purpose, etc.
Skid Steers
•Three different Robotic Skid Steer Loaders, viz. 160/170/190 all of which come with a wide
range of attachments to suit specific customer needs.
Excavators
•JCB best and India's finest Excavator range includes JS 80 (8 ton), JS 140 (14 ton), JS 200
(20 ton). JS 210 LC (21 ton) and JS 330 (33 ton) and recently launched JS200HD (Quarry
Machine) suited to diverse weight requirements.
Wheel Loaders
•The options in the exceptional two wheeled loaders are 430Z (127 HP. 1.7 cu.m), 432ZX
(150 HP, 2.3 cu.m) and 456ZX (216 HP, 3.3 cu.m).
11. SWOT ANALYSIS
SGRENGTHS-
•Strong brand name.
•Good reputation among customers.
•Exclusive access to high grand natural resources.
•Favorable access to distribution network.
•World's top three manufacturers of construction equipment.
•Employ 7,000 people on 4 continents and sell our products in 150
countries through 1,500 dealer depot locations.
•Produces a range of over 300 machines and maintains a
reputation for unrivalled customer service
•Today JCB is the fastest growing company in the Indian
earthmoving and construction equipment industry.
12. WEAKNESSES
•Lack of patent protection.
•High cost structure.
•Lack of access to key distribution channels .
•An unfulfilled customer demand fast.
•JCB India Limited started operations in 1979 as a joint venture
company.
•In 2003 JCB, UK acquired 100% shares in the joint venture .
•In 1979 government regulation is very high in India so JCB start
joint venture.
13. OPPORTUNITIES
•Arrival of new Technologies.
•Remove of international trade barriers.
•JCB STRATEGY “JCB strategy is to always deliver the best."
•Extraordinary customer satisfaction
•JCB India believes in extraordinary customer satisfaction, as
they are the principal force guiding all JCB initiatives and
endeavours.
14. THREATS
•Shifts in consumer tastes away from the firm products.
•Emergence of substitute products.
•New regulation.
•Increases trade barriers.
