1. 1
A STUDY ON JOB SATISFACTION OF EMPLOYEES
AT
KERALA FURNITURE CONSORTUIM, KODDANAD
A project report submitted to mahatma Gandhi University in partial fulfillment of
the requirements for the award of the Degree of Bachelor of Business
Administration
BY
SANGEETHA C.M
Reg.No.12119486
Under the Guidance of
Mr. ARMSTRONG ABRAHAM
(Assistance professor, Department of management studies)
Department of management studies
YELDHO MAR BASELIOUS COLLEGE,
KOTHAMANGALAM
(Affiliated to Mahatma Gandhi University)
Chirappadi P.O., Kothamangalam
2014
2. 2
YELDHO MAR BASELIOUS COLLEGE, KOTHAMANGALAM
(Affiliated to M.G. University, Kottayam)
Ernakulum, Kerala
CERTIFICATE
This is to certify that this projectreport titled“Job satisfaction
ofemployees “with special reference to K.F.C Group of Industry
Ltd.Kodannadu submitted in partial fulfillment of the requirement for
the award of the degree of Bachelor of Business Administration to
MahatmaGandhi University is a record of bonafide project work
carried out by MS.SANGEETHAC.M under my supervision and
guidance, and to the best of my knowledge, it is his original work
Prof. K.M GEORGE M.com Mr. ARMSTRONG ABRAHAM
M.COM, M.A, MBA, M.Phil
Principle Head of department & faculty Guide
Internal Examiner External examiner
Place: Kothamangalam
3. 3
ACKNOWLEDGEMENT
Firstof all I would like to thank the Eternal God for His kindness and blessing to
me.
I would like to place on record, my sincerethanks to our Principle
Prof.K.MGEORGE Yeldho Mar Baselious College of Puthuppadifor the
supportgive to me complete the projectwork.
I extended my thanks to H.O.D. Mr. ARMSTRONG
ABRAHAM,Departmentof Management Yeldho Mar Baselious College,
Puthuppadifor continuous encouragement, supportand support worthy guidance
and inspiration at all stages of the projectwork.
I also thank the director Binoy joseph of K.F.Cgroup of industries and Mr.
Sukumaran sir for their assistancein development this work.
I am also deeply indebted to my beloved parents and friends for their constant
support.
Finally, let me express my unlimited thanks to our devoted and beloved and staff
I express my sincere thanks once again to each and every one who rendered
their valuable assistancefor the creation and development of the project.
SANGEETHA C.M
4. 4
DECLARATION
I.SANGEETHA C.M Final Year BBA student, Department of Management,
Yeldho Mar Baselious college, Puthuppadihereby declare that the projectreport
for title “ JOB SATISFACTION OF EMPLOYEES IN K.F.C GROUP OF
INDUSTRY LTD.”recorded of bonafide work doneby me and no part of this
work has been presented for any other Degree.
Place: Kothamangalam
Date: SANGEETHA C.M
5. 5
TABLE OF CONTENT
SL.NO List of contents Page no.
1.1 Introduction to the study 1
1.2 Importanceof study 2
1.3 Job satisfaction 3
1.4 Objectiveof the problem 4
1.5 Scope of the study 5
1.6 Limitation of study 6
2 Industrialprofile 7
2.1 World scenario 12
2.2 State scenario 14
2.3 Company profile 15
3 Research methodology 24
4 Analysis & Interpretation 28
5 Findings 48
6 Suggestions 49
6.1 Conclusion 50
Bibliography 51
Appendix 53
6. 6
LISTOF TABLE
Table No. List of Tables Page no.
5.1.1 Table showing how many year have the employees
been working in the organization
28
5.2.1 Table showing whether the how is the working
environment
30
5.3.1 Table showing whether employees work is
according to their qualification
32
5.4.1 Table showing whether employees satisfied with
top level management
34
5.5.1 Table showing whether employees are satisfied
with working hours atKFC
36
5.6.1 Table showing whether employees are effectively
performed with their duty
38
5.7.1 Table showing organization has conducted any
counseling programmers for employees
40
5.8.1 Table showing whether the employees sharetheir
experience with each other
42
5.9.1 Table showing whether employees got any
appreciation frommanagement
44
5.10.1 Table showing whether good career prospect for
employees in organization
46
5.11.1 Table showing how is the physicalworking
condition in organization
48
5.12.1 Table showing whether the employees have
involved in decision making process
50
5.13.1 Table showing whether organization providethe
medical facility for employees
52
5.14.1 Table showing whether organization provide
welfare facility for employees
54
5.15.1 Table showing whether which of the factor
motivated the employees
56
5.16.1 Table showing whether recognizeand acknowledge
of employees work
58
7. 7
5.17.1 Table showing whether organization provide
satisfactory salary for employees
60
5.18.1 Table showing overallsatisfaction an employees in
organization
62
8. 8
LISTOF FIGURES
Table. No List of Figure Page no.
5.1.1 Chart showing how many years havethe employees
been working in the organization
29
5.2.1 Chart showing how is the working environment 31
5.3.1 Chart showing whether employees work is according to
their qualification
33
5.4.1 Chart showing whether employees satisfied with top
level management
35
5.5.1 Chart showing whether employees are satisfied with
working hours atKFC
37
5.6.1 Chart showing whether employees are effectively
performed with their duty
39
5.7.1 Chart showing organization has conducted any
counseling programmers for employees
41
5.8.1 Chart showing whether the employees sharetheir
experience with each other
43
5.9.1 Chart showing whether employees got any appreciation
frommanagement
45
5.10.1 Chart showing whether good career prospectfor
employees in organization
47
5.11.1 Chart showing how is the physicalworking condition in
organization
49
5.12.1 Chart showing whether the employees have involved in
decision making process
51
5.13.1 Chart showing whether organization providethe
medical facility for employees
53
5.14.1 Chart showing whether organization providewelfare
facility for employees
55
5.15.1 Chart showing whether which of the factor motivated
the employees
57
9. 9
5.16.1 Chart showing whether recognizeand acknowledgeof
employees work
59
5.17.1 Chart showing whether organization provide
satisfactory salary for employees
61
5.18.1 Chart showing overallsatisfaction an employees in
organization
63
11. 11
INTRODUCTION
Customer satisfaction depends on the products perceived performance
relative to the buyer’s expectations. If the productperformance falls short of
expectation, the customer is dissatisfied. If performance matches expectations; the
customer is highly satisfied or delighted. Outstanding marketing companies go out
of the way to keep their customer satisfied. Satisfied customers make repeat
purchases and tell others about their good experiences with the product. The key is
to match customer expectations with company performance. Smart companies aim
to delight customers by promising only what they can deliver, then delivering more
than they promise. The American Customer Satisfaction Index, which tracks
customer satisfaction in more than two dozen U.S. manufacturing and service
industries, shows that overall customer satisfaction has been declining slightly in
recent 18 years. It is unclear whether this has resulted from a decrease in product
and service quality or from an increase in customer expectations. In either case, it
presents an opportunity for companies that can consistently deliver superior
customer value and satisfaction. However, although the customer centered firm
seeks to deliver high customer satisfaction relative to competitors, it doesn’t
attempt to maximize customer satisfaction. A company can always increase
customer satisfaction by lowering its price or increasing its services but this may
result lower profits. Thus, the purposeof marketing is to generate customer value
profitably. This requires a very delicate balance. The marketer must continue to
generate more customer and satisfaction but not “give away the house”.
12. 12
IMPORTANCE OF THE STUDY
The modern marketing management tries to solve the basic problems of consumers
in the area of consumption. To survive in the market, a firm has to be constantly
innovating and understand the latest consumer needs and tastes. It will be
extremely useful in exploiting marketing opportunities and in meeting the
challenges that the Indian market offers. It is important for the marketers to
understand the buyer behavior due to the following reasons.
1. The study of consumer behavior for any productis of vital importance to
marketers in shaping the fortunes of their organization.
2. It is significant for regulating consumption of goods and thereby maintaining
economic stability.
3. It is useful in developing ways for the more efficient utilization of resources
of marketing. It also helps in solving marketing management problems in
more effective manner.
4. Todayconsumers give more importance on environment friendly products.
They are concerned about health, hygiene and fitness. They prefer natural
products. Hence detailed study on upcoming groups of consumers is essential
for any firm.
5. The growth of consumer protection movement has created an urgent need to
understand how consumers make their consumption and buying decision.
6. Consumers’ tastes and preferences are ever changing. Study of consumer
behavior gives information regarding color, design, size etc. which consumers
want. In short, consumer behavior helps in formulating of production policy.
7. For effective market segmentation and target marketing, it is essential to have
an understanding of consumers and their behavior.
13. 13
JOB SATISFACTION
Job satisfaction is another important technique used to motivate the employees to
work harder. It hard often been said that “A HAPPY EMPLOYMENT IS A
PRODUCTIVE EMPLOYEE.” A happy employee is generally, that employee who
is satisfied with his job. Job satisfaction is very important because most of the
people spend a major portion of their life at their working place. Moreover, job
satisfaction has its impact on the general life of employees also, because a
satisfaction has its impact on the general life of the employees also, because a
satisfied employee is a contented and happy human being. A highly satisfied
worker has better physical and mental well being .Though it is a debatable point as
to which one is the cause and which is the effect , but these are correlated to each
other.
In simple words, job satisfaction can be defined as the extents of
positive feeling or attitudes that individual have towards their jobs. When a person
says that he has high job satisfaction, it means that he really likes his job, feels
good about it and values his job highly. The conceptof job satisfaction has been
developed in many ways by many different researchers and practitioners. One of
the most widely used definitions in organizational research is that of Locke (1976),
who defines job satisfaction as "a pleasurable or positive emotional state resulting
from the appraisal of one's job or job experiences"
A more recent definition of the conceptof job satisfaction is from
Hulling and Judge (2003), who have noted that job satisfaction includes
multidimensional psychological responses to an individual's job, and that these
personal responses have cognitive affective and behavioral components.
According to Keith Davis and Newsroom, “Job satisfaction is the set of favorable
or unfavorable feeling with which employees view their work”
According to Feldman and Arnold, “Job satisfaction will be defined as the amount
of overall positive affect or that individuals have towards their job.”
14. 14
There are three importance dimension of job satisfaction
1. Job satisfaction cannot be seeing, it can only be inferred. It relates to ones
feelings towards one job.
2. Job satisfaction is often determined by how outcome will meet the expectations.
3. Job satisfaction and job attitudes are typically used inter changeably. Positive
attitude towards the jobs are conceptually equivalent to job satisfaction and
negative attitude towards the job indicate job dissatisfaction.
Job satisfaction is a specific subset of attitudes.
Attitudes reflect ones feeling towards individual organization and objects. But
satisfaction refers to ones attitude towards a job. Thus manager needs to pay
attention to job satisfaction constantly.
15. 15
OBJECTIVE OF THE STUDY
PRIMARY OBJECTIVE
1. To study about the job satisfaction in KERALA FURNITURE CONSORTUM
PVT.LMT
SECONDARY OBJECTIVES
1To find out the company training and how to increases the productivity
2. To examine whether the employees are motivate through job satisfaction
3. To find the strength and weakness of job satisfaction among the employees
4. To study the performance of workers in this company
5. To study the opinion of workers
16. 16
SCOPEAND IMPORTANCE OF STUDY
1. Job satisfaction helps to mold employees in an organization.
2. The workers can be achieved the organizational goal through job satisfaction
3. Job satisfaction helps to increase the satisfaction level of employees
17. 17
LIMITATION OF THE SYUDY
During the time when this project and study were conducted, it faced lot of
limitations. The investigations access to the worker was limited to the off time of
the workers. The limitations are below.
1. There is no time allowed by the organization for us.
2. The research could not see all the workers personality in the firm
3. Some workers will not fully cooperateus at the date collection
4. Some technical reasons, the management could not help us, some
question arise
19. 19
ORGIN AND HISTORY OF FURNITURE
Furniture has been a part of the human experience since the
developmentof non-nomadic cultures. Furniture is the mass noun for the
movable objects intended to supportvarious human activities such as
seating (e.g., chairs, stools and sofas)and sleeping (e.g., beds).Furniture
is also used to hold objects at a convenient height for work (as horizontal
surfaces above the ground, such as tables and desks), or to store things
(e.g., cupboards and shelves).
Furniture can be a productof designand
is considereda form of decorative art. In addition to furniture's functional
role, it can serve a symbolic or religious purpose.It can be made from
many materials, including metal, plastic, and wood. Furniture can be made
using a variety of woodworking joints which often reflectthe local culture.
Archeologicalresearchshows that Neolithic people
used stone to build cupboards,dressers,beds,shelves and seats. Ancient
furniturefrom the 8th-century BC includes tables and serving stands. The
furniture of the middle Ages was usually heavy, oak, and ornamented.
Furniture designexpanded during the Italian Renaissance of the fourteenth
and fifteenth century. The seventeenth century, in both Southern and
Northern Europe,was characterized by opulent, often
gilded Baroque designs.
The nineteenth century is usually defined by revival
styles. The first three-quarters of the twentieth century are oftenseen as
the march towards Modernism. One unique outgrowth of post-modern
furniture designis a return to natural shapes and textures.
21. 21
MATERIAL IS USED FORMAKING FURNITURE
India is one among the major rubber growing countries in the world. Kerala state
with an equable climate, accounts more than 90% of India’s rubber plantation.
Now we only 1.2million m3 rubber wood is available in the market every year. As
rubber wood is available in plenty at comparatively low cost, rubber plantation
have become a major sourceof timber supply in the Kerala
Product packing
Deliveries fromdeveloping countries generally have a long distance to go before
reaching their destinations; therefore it is very importantthat close attention is
paid to seaworthy and sold packaging. Furnitureitem can easily we damaged in
transited by dampness or mishandling and must therefore be packed carefully
and securely.
In the case of RTA furniture, the packaging is extremely important becauselarge
quantities are usually involved and buyers wantto be able to transfer woods from
the portof destination straight in to the retailed outlet In the mostcase, there
should be no need for buyers to repairer or to change the factory packing
22. 22
GLOBEL SCENARIO
Furniturehas been traditionally a resources and labor intensive industry with
equal importance of craftbased firms and large volumeproducing industry. The
reason advent of knock down category and ready to assembleof flat pack
products in the industry have paved the way for new designed, manufactures and
ship the products for domestic as well as export market the productmention here
have the biggest advantage In terms of convincein transportation and storageas
this are the furniture pieces which could be assembled at the end of consumers
and can be stored at limited spaceat retailers of distributors space. Thematerial
of CKDF, RTA or flat pack furnitureconstitute of wood material or plastic. Firms
and mass produceflat pack furniture tent to supply productfor the low to
medium price market solid wood furnituremanufactures haveretained important
niche market segments primarily for highly end, expensive and designed lead
products. This specialized products tent to the purchased locally while mass
produced; large volume productsold locally as well as for export
A Small Sample of Furniture around the World
Asian history
Asian furniture has a quite distinct history. The traditions out
of India, China, Pakistan, Indonesia(Bali and Java) and Japan are some of
the best known, but places such as Korea, Mongolia, and the countries
of South East Asia have unique facets of their own.
The use of uncared wood and bamboo and the use of heavy lacquers are
well known Chinese styles. It is worth noting that Chinese furniture varies
dramatically from one dynasty to the next.
Traditional Japanese furniture is well known for its minimalist style,
extensive use of wood, high-quality craftsmanship and reliance on wood
grain instead of painting or thick lacquer. Japanese chests are known
23. 23
as Tans, known for elaborate decorative iron work, and are some of the
most sought-after of Japanese antiques. The antiques available generally
date back to the Tokugawa era and Meiji era.
Early North American
This design was in many ways rooted in necessityand emphasizes both
form and materials. Early American chairs and tables are often constructed
with turned spindles and chair backs often constructed with steaming to
bend the wood. Wood choicestend to be deciduous hardwoods with a
particular emphasis on the wood of edible or fruit bearing trees such as
Cherry or Walnut.
Early modern Europe
The furniture of the middle Ages was usually heavy, oak, and ornamented
with carved designs.Along with the other arts, the Italian Renaissance of
the fourteenth and fifteenthcentury marked a rebirth in design,often
inspired by the Greco-Romantradition. A similar explosionof designand
renaissance of culture in general, occurred in Northern Europe,starting in
the fifteenth century. The seventeenth century, in both Southern and
Northern Europe,was characterized by opulent, often
gilded Baroque designs that frequently incorporated a profusionof vegetal
and scrolling ornament. Starting in the eighteenth century, furniture designs
began to develop more rapidly. Although there were some styles that
belonged primarily to one nation, such as Palladianism in Great Britain or in
French, others, such as the Rococo and Neoclassicism were perpetuated
throughout WesternEurope.
24. 24
INDIANSCENARIO
India with rich timber resourceand age old wood craftpractices is one of the
growing furnituremarkets in India Gujarat, Up , Punjab, Kerala , Andhra , and
West Bengal are known for their wood furniture activities Apart fromwood
plastic and metal furniturehave also create a spaceit specific marketsegment .
Majority of furniturework (60) % is depend on wood e.g. Teak, deodar, Sal and
mahogany.
The domestic market for furniture, according to industry expert, is worth
approximately USD 4,4million, of which home furniture accounts for USD
1.56billion and office furniturefor USD 2.89million. About a tenth originates from
the organized sector. In the office furniturecategory, the marketing almost
equally divided between organized and unorganized sectors having a market
shareof USD 1.44billion. Furnitureimports was recorded at USD 152.43 million in
the year 2005-2006 and USD53.82million for 2006-2007Aprilto July quartet .
There is a trend depicting that the important furniturehas created a niche among
affluent class in India during the year 2004-2005 India was thebiggest importer of
furniturewith a shareof 70%. The recent important trend in furnituresector is as
follows
25. 25
COMPANY PROFILE
KERALA FURNITURECONSORTUMPVT.LTD (Kefccon) is a consortiumof furniture
manufactureand distributers across Kerala. This consortiumis developed as a
cluster to cater to the requirement of furnituremanufactures and distributes
across Kerala. The common facility center is the corner stoneof cluster based
development of industrial unites and, in this case, will providestate of the art
machinery and training center that can be used by both members and non
members of the association.
The furniture cluster will also providethe furnituremanufacturers a facility to
sourceraw materials and machinery together and thereby cut cost. On the
marketing front, the cluster will also help the furnituremakers to network and
liaison international chamber and trade desks.
All Kerala furnituremanufactureand distributers association, atpresent the
association has 105 furnituremakers’ distributers as its members, across Kerala.
In Ernakulumthe membership stood at 65. The recent development of importing
aesthetically appealing furnitureand selling them through swanky showroomshas
set a new trend that has to be effectively meet by local furniture makers. The
setting up off the cluster is expected to go a long way in helping the local
furnituremaker globally competitive
26. 26
BOARD OF DIRCETOR
KANNANORE PISHARODI RAVEENDRAN
BINOYJOSEPH
ELOORSREEDEVIAMMA RAMADAS
RAFI PUTHOORDEVASSY
MAINCOMPETITORS
® Rub co
®In royalfurniture
27. 27
DEPARTMENT PROFILE
MARKETING DEPARTEMENT
Marketing department has a key role to play in the profile and
development any kind of business. Itis business function engaged with the
movement of product. Ability to sell the products is the critical task in traditional
marketing concept of efforts that affecting transfer of ownership of goods of their
physicaldistribution.
According to Philip cotter, marketing is social and managerial process by which
individuals and group obtain what they wantthrough creating and exchanging
productand value with other.
ADVERTISMENT
Around 80% percentof the companies profile is utilized for
advertisement with consentof distribution and dealers; company is deciding how
to advertise? For making better advertisementcompany seeks assistancefroman
external agencies, the method of advertisementare broadly classified into;
® T v advertisement
® Display boarding
® Press advertisement
® Personalgift
® Exhibition
28. 28
MARKETING FUNCTIONINVOLVES
® Distribution of productto distributers
® Providing warehousing facilities
® Providing transportation facilities
® Conducting marketing research
® Providing sales promotion
® Meeting sales target
® Adopting new method against competitors
® Providing pricing strategy
® Promoting for advertising
HUMAN RESOURCEDEPARTMENT
HRM emphasis the need for developing human being in an
organization viewing them as human resources ; Itis engaged in developing over
all capacity of employees human resourcedepartment has function like
performanceappraisal, Employ counseling ,earner developing and training for
upgrading the skills and familiarizing new technical development . In generalmay
HRD programs enable the employees of the company to improvethe capability to
performbetter in all their respective?
In K.F.C at office the manager (HRM) coo diners all the policy and programs of
HRD section. In the circle level GM or DGM are in chargeof HRD section .The main
aims of HR department are the carry out through job analysis to determine the
level of skillof the human resourceto analyze the skills and qualification of the
29. 29
workforcebehavior and expectation, to decide on the financial connection with
age gender social class etc.
HUMAN RESOURCEMANAGEMENT OF KFC GROUP COMPRISES OF
®Workforcemanagementrecruitment
®Intention arid orientation training
®Skill management
®Training and development
®Personaladministration
®Compensation in wages or salary
®Time management
®Employ benefit administration
®Personalcostmanagement
®Performanceappraisal
AND THE FUNCTIONOF HRMANAGEMENT
®Recruitment planning
®Performanceevaluation
®Promotion
®Termination
®Industrialand employ relation
®Record of all personaldata
®compensation, pension, bonus
30. 30
PURCHASEDEPARTMENT
Purchasedepartment is a one of the major departments it place an important
role in the firms production activity without proper supply.
In KFCpurchasedepartment is controlled but the purchase
manager and assistancefromstorekeepers. The purchasedoneaccording to the
intend of the production department it purchaseraw material on a competitive
base such as, quantity, quality etc; this storekeeper is responsiblefor all activities
going on in store. He is responsiblefor any misplacement happening in the store.
Itis the duty of the store keeper to ascertain quantity and quality of material
purchased. Heshould keep relevant data and receipt of purchase
PRODUCTIONDEPARTMENT
The set of inter related management activities which are
involved in manufacturing certain productis called production department. If the
same concept is extended to servicemanagement to corresponding setof
management activity called operation management so in general concept of
manufacturing products and providing serviceis called production and
operational management, in production department works manger is the
evolution head He also check the quality of raw material and finished product.
There are almost 76 employees in unit
PRODUCTIONPROCEEINVOLVES
®process of paddy rightof destination
®cleaning
®de-husking
®bran-removal
31. 31
®polishing
®sorting
®packing
FINANCEDEPARTMENT
Finance place in an importantrole in every company. Financial management is a
one of the mostpivotal area of management as the effectiveness of company
significantly depends on the efficient utilization of it’s a financial resource. A
company will not succeed without a proper and efficient financial resource.
Financial objective of a company prerequisiteto financial planning
strategic and tactical decision and procedures, Hencea proper financial planning
and management is very essential for the success and development of the
company .Financial is the life blood of the all organization. Accounting generated
gloves information related to the activity of the firm. Itthe end productof
accounting is the financial statement such as balance sheet and income
statement.
32. 32
ORGANIZATIONAL STRUCTURE
BOARD OF DIRECTOR
G.M MARKETING
FINANCEMANAGER PURCHASEMANAGER HR MANAGER
EXPORTMANAGER PRODUCTIONMANAGER MARKETING MANAGER
CASHER PURCHASEASSISTANT
ACCOUNTOFFICER
COSTACCOUNTANT SUPERVISOR
CLERK HELPERS
DATA ENTRY OPERATOR
G.M FINACE
35. 35
RESEARCH METHODOLOGY
RESEARCH
Research is a systematic and scientific search for pertinent information on a
specific topic. Itcan be termed as an art of scientific investigation too. Itincludes
testing, verification, definition, classification, organization and orientation which
include prediction and application.
The advanced learners dictionary of currentEnglish and defines research as “a
careful investigation of inquiry especially through search for new facts in any
branch of knowledge.”Research, according to the perception of Reedmen and
Mary is a “systematized effortto gain new knowledge”. In shortresearch is a hunt
for knowledgewhich the additional effortof exploring into unexplored.
RESEARCH DESIGN
Research design is the plan of action, the strategy and structureof the overall
producer by which weintend to gain more knowledgeof a specific problem or a
specific aspectof the subject.
Itan arrangementof conditions for collection and analysis of data in a manner
that aims to combine
Relevance to the research purposewith economy and procedure. Research design
is conceptual structurewith which research is conducted.
The researcher has made use of DESCRIPTIVERESEARCH for this study.
Descriptiveresearch studies are those studies which are concerned with
describing the characteristics of a particular individual or group. Descriptivestudy
includes concerned with specific predictions, with narration of facts and
characteristics concerning individual, group or situation etc.
36. 36
NATURE OF DATA
PRIMARYDATA
The primary data are those which are collected afresh and for the firsttime, and
Thus happen to be the original in character.
PRIMARYDATA: STRUCTURED QUESTIONNAIRE
SECONDARYDATA
The secondary data thosewhich have already been collected by someone else
and
Which havealready been passed through the statistical process.
SECONDARYDATA: COMPANY
PROFILE, BOOKS, JOURALS, WEBSITEETC…
METHOD OF DATA COLLECTION
The researcher used a structured questionnaireof data collection. The
questionnairecomprised of questions related to various aspectof training
effectiveness at KFC, Group of industries.
AREA OF STUDY
Area of study confined to KFC, Group of industries.
PERIOD OF STUDY
The research was conducted for a period of three months fromNovember 22to
march 7, 2014-2015
POPULATIONSIZE
Population sizeconsists of 140 employees.
37. 37
SAMPLING DESIGN
A sample design is a definite plan for obtaining a sample forma given population
.Itrefers to the technique or procedurethe researcher adopting in selecting item
for the sample .In the study Simple randomsampling has been adopted by the
researcher to select sample in consideration with personaljudgment.Sample size
thus consists of 100 employees.
TOOLS FORANALYSIS
The researcher used Simple Percentage method for analyzing data.
39. 39
1.Since how many years have you been working with KFC Organization?
Table 5.1.1
SI. no Opinion No. of respondents % of respondents
1 Below 1 year 13 13%
2 1 year 57 57%
3 1-2 year 12 12%
4 2-5 year 10 10%
5 Above 5 year 8 8%
Interpretation: Outof 100 respondents 13% of employees are working for below
1 year, 57% of employees are working for 1 year, 12% of employees are working
for 1-2 year, 10% employees are working for 2-5 year and 8% of employees are
working for above5 year
0
10
20
30
40
50
60
Below 1 year 1 year 1-2 year 2-5 year Above 5 year
Years
Years
40. 40
2. How is the working environmentof KFC?
Table 5.2.1
Sl. no category No. of
respondents
% of respondents
1 Participative 78 78%
2 Autonomy 5 5%
3 Red Tapism 0 0%
4 Flexible 17 17%
Interpretation: out of 100 respondents 78% of employees agree working
environmentof KFC is participative, 5% of employees agree to working
environmentis autonomy, 0% of employees agree to working environmentis red
tapism, and finally 17% of employees agree to working environmentis flexible.
0
10
20
30
40
50
60
70
80
90
Participative Autonamy Red Tapism Flexible
Category
Category
41. 41
3. Do you think your work is according to your qualification and skills?
Table 5.3.1
S1. No. Opinion No. of
Respondents
% of respondents
1 Yes 60%
2 No 40%
Interpretation: Outof 100 respondents 60% of employees agree that their skills
and qualification according to their work, 50% employees disagreethat their skills
and qualification according to their work
0
10
20
30
40
50
60
70
Yes No
Column1
42. 42
4.Areyou satisfied with the top Management?
Table 5.4.1
S1.no. Opinion No. of employees % of respondents
1 Yes 91 91%
2 No 9 9%
Interpretation: Outof 100 respondents 91% of the employees agree that they are
satisfied with their top level management, and 95 are do not agree and satisfied
with their top level management
0
10
20
30
40
50
60
70
80
90
100
Yes No
Satisfaction
43. 43
5. Are you satisfied with the working hours at KFCOrganization?
Table 5.5.1
S1.no Opinion No. of
respondents
% of respondents
1 Yes 75 75%
2 No 25 25%
Interpretation: Outof 100 respondents 75% of employees agree that they are
satisfied with working hours at KFCOrganization, and 25% of employees disagree
to working hours in KFC Organization
0
10
20
30
40
50
60
70
80
Yes No
Working Hours
44. 44
6. Are you performyour duties effectively
Table 5.6.1
S1.no Opinion No. of respondents % of respondents
1 Yes 55 55%
2 No 45 45%
Interpretation: Outof 100 respondents 55% of employees agree to performtheir
duty effectively, and 45% of employees are disagree to performtheir duties
effectively
0
10
20
30
40
50
60
Yes No
Column1
45. 45
7. Does your organization organizeany counseling programs for the employees?
Table 5.7.1
S1.no Opinion No of respondents % of respondents
1 Yes 1 1%
2 No 99 99%
Interpretation: Outof 100 respondents 1% of employees agree that the
counseling programhas conducted by Organization among the employees, and
99% of employees disagreeabove the statement
0
20
40
60
80
100
120
Yes No
Counseling
46. 46
8. Does the employees sharetheir experience to help each other?
Table 5.8.1
Sl.no Opinion No. of respondents % of respondents
1 Yes 70 70%
2 No 30 30%
Interpretation: Outof 100 respondents 70% of the employees agree that they
sharetheir experience with each other & 30% of employees disagree that they did
not sharetheir experience with each other.
0
10
20
30
40
50
60
70
80
Yes No
Series 1
47. 47
9. Do you appreciate if the desired work / targets are accomplished?
Table 5.9.1
Sl. no Opinion No. of respondents % of respondents
1 Yes 15 15%
2 No 85 85%
Interpretation: Outof 100 respondents 85% of employees agree that they have
no appreciation after the work accomplished & 15% of employees disagreethey
have appreciation frommanagement after their work accomplishment.
0
10
20
30
40
50
60
70
80
90
Yes No
Column1
48. 48
10. Do you think there is good career prospectin your organization?
Table 5.10.1
S.l no Opinion No.of respondents % of respondents
1 Yes 10 10%
2 No 90 90%
Interpretation: Out of 100 respondents 10% of employees agree that they have
good career prospectin their organization. & 90% employees disagreethat they
have no career prospectin organization.
0
10
20
30
40
50
60
70
80
90
100
Yes No
Column1
49. 49
11.How is the physicalworking condition in the Organization?
Table 5.11.1
Sl.no. Opinion No.of respondents % of respondents
1 Good 55 55%
2 Average 30 30%
3 Poor 15 15%
Interpretation: Outof 100 respondents 55% of employees agree the physical
working condition of an organization is good & 30% of employees agree the
working condition of an organization is average& 15% of employees agree the
working condition is poor.
0
10
20
30
40
50
60
Good Average Poor
WorkingCondition
50. 50
12.Does thetop management involveemployees in the management decisions?
Table 5.12.1
Sl. no Opinion No.of respondents % of respondents
1 Yes 5 5%
2 No 95 95%
Interpretation: Outof 100 respondents 5% of employees agree to top
management involves employees in management decision & 95% employees
disagreeto management could not involved the employees in management
decisions.
0
10
20
30
40
50
60
70
80
90
100
Yes No
Column1
51. 51
13.Does theorganization provide medical facility for employees?
Table 5.13.1
Sl.no Opinion No.of respondents % of respondents
1 Yes 75 75%
2 No 25 25%
Interpretation: 75% of respondents tell that the organization provides medical
facility for workers & 25% of respondents tell that the organization does not
providethe medical facility.
0
10
20
30
40
50
60
70
80
Yes No
Column1
52. 52
14.Areyou satisfied with the welfarefacilities provided to the employees by the
organization?
Table 5.14.1
Sl.no Opinion No.of respondent % of respondents
1 Yes 20 20%
2 No 80 80%
Interpretation: Outof 100 respondents 20% of employees agree that the
organization providewelfare facility for employees & 80% respondents disagree
that the organization did not provide facility for employees.
0
10
20
30
40
50
60
70
80
90
Yes No
Series 1
Series 1
53. 53
15.Which of the following factors which motivates you most?
Table 5.15.1
Sl.no Opinion No.of respondents % of respondents
1 Salary increase 30 30%
2 promotion 5 5%
3 leave 40 40%
4 Motivational skill 25 25%
Interpretation: Outof 100 respondents 30% of employees agree that the salary
factor increase the motivational level of employees and 5% of employees agree
that the promotion boost up the motivation level of employees & 40% of
employees agree that the promotion raise the motivational level of employees &
25% of employees agree that the motivation skills increase the motivation skill.
0
5
10
15
20
25
30
35
40
45
Salary Increase Promotion Leave Motivational skill
Series 1
54. 54
16.Does your organization recognizeand acknowledgeyour work
Table 5.16.1
Sl.no Opinion No.of respondents % of respondents
1 Strongly agree 23 23%
2 Disagree 20 20%
3 agree 45 45%
4 Strongly disagree 8 8%
5 Neutral 3 3%
Interpretation: Outof 100 of respondents 23% of employees strongly agreethe
firm recognizeand acknowledgethe employees work & 20% of employees
disagreethe firm recognizeand acknowledgethe employees work & 45% of
employees agree that the organization recognizeand acknowledgethe employees
work & 8% of employees strongly disagreethe organization does not recognize
acknowledgeof employees work and 3% employees haveneutral recognize and
knowledgethe works.
0
5
10
15
20
25
30
35
40
45
50
strongly agree Disagree Agree Strongly
disagree
Neutral
Series 1
Series 1
55. 55
17.Does theorganization provide satisfactory Salary according to your Work?
Table 5.17.1
S.l no Opinion No.of respondents % of respondents
1 Yes 60 60%
2 No 40 60%
Interpretation: Outof 100 respondents 60% of employees agree that the
organization providesatisfactory salary of employees according to their work
&40% of employees strongly disagreethat the organization did not provide
satisfactory salary of employees according to their work
0
10
20
30
40
50
60
70
Yes No
Series 1
56. 56
18.Your OverallSatisfaction as an employee of KFC Organization?
Table 5.18.1
Sl. no Opinion No.of respondents % of respondents
1 Satisfied 35 35%
2 Highly satisfied 15 15%
3 Dissatisfied 25 25%
4 Highly Dissatisfied 10 10%
5 Average 15 15%
Interpretation: Outof 100 respondents 35% of employees Satisfied with KFC&
15% of employees Highly satisfied with KFC& 25% of employees Dissatisfied with
KFC & 10% of employees Highly satisfied with KFC & 15% employees average
satisfied with KFC.
0
5
10
15
20
25
30
35
40
Satisfied Highly Satisfied Dissatisfied Highly dissatisfied Average
Series 1
58. 58
FINDINGS
1. The employees are highly satisfied in their job
2. The company providing good working condition to the employees
3. Welfare measures provided by the company areBad
4. The company provide safety measures to the employees like medical aid,
mask etc
5. Relationship with superior, co workers and subordinates aregood
59. 59
SUGGESTIONS
1. Advanced systemshould be implemented
2. Improveworking conditions
3. Interpersonalpersonalrelationship insidethe factory should be
improved
4. There can be open forumto promoteideas
5. Training programs should beefficiently implemented for increasing
knowledgeand skill of workers
6. Introducemoreincentive schemes
7. Raising the level of participation in decision making
8. Raising the salary level
9. Job satisfaction systemshould be improved properly
60. 60
CONCLUSION
The study is conducted at Kerala furnitureconsortiumPvt Ltd to analyze
the job satisfaction among workers in the organization. Fromthe study it is
found that, worker are satisfied with their job and also satisfied with the
facilities provided in the company. Mostof the workers aresatisfied with
the working conditions in the company.
Some employees expressed satisfaction in welfare activities .Workers
are motivated towards working in this company .The suggestions given at
the end the report with the intention to increase the satisfaction level of
workers, by which the performanceand productivity of workers can be
increased.
62. 62
Reference :
1. SK Chatterji personalmanagement APH public coperation, New Delhi 2010
2. L.M Prasad principles and practice of management sultan chand&sons.book
NewDelhi 2007
3. R Sharma Human ResourceMnanagement Galgotia Publishing Company
Mumbai 2009
4. PersonalManagement and Industrial Relation sultan chand&sons
publication New Delhi 2010
5. Dr. D.D.Sharma MarketResearch Atlantic Publication New Delhi 2008
6. Information collect fromwebsite
Web site:
www.Keralfurnitureconsortium.in
64. 64
QUESTIONNAIRE
IMPACT OF JOB SATISFACTION ON EMPLOYEES IN KERALA
FURNITURE CONSORTIUM PVT. LTD.
(Put tick (√) mark in the appropriatecolumns)
PART-A
1. Name :
2. Age :
3. Sex : Male Female
4. Educational qualification :
5. Designation :
6. Department :
PART-B
7. Since how many years have you been working with KFC Organization?
a. 0-2 Years b. 2-4 Years c. More than 4 Years
8. How is the working Environment?
a. Participative b. Autonomy
c. Whimsical d. Red Tapism
9. Do you think your work is according to your qualification and skills?
a. Yes b. No
10. Are you satisfied with the top Management?
a. Yes b. No
11. Are you satisfied with the working hours at KFC Organization?
a. Yes b. No
65. 65
12. Do you have necessary authority to perform your duties effectively?
a. Yes b. No
13. Does your organization organize any counselling programs for the employees?
a. Yes b. No
14. Does the employee share experience to help each other?
a. Yes b. No
15. Do you appreciation if the desired work / targets are accomplished?
a. Yes b. No
16. Do you think there are good career prospectin your organization?
a. Yes b. No
17. How is the physical working condition in the Organization?
a. Good b. Average c. Poor
18. Does the top management involve employees in the management decisions?
a. Yes b. No
19. Does the organization provide medical facility for employees?
a. Yes b. No
20. Are you satisfied with the welfare facilities provided to the employees by the
organization?
a. Yes b. No
21. Which of the following factors which motivates you most?
a. Salary Increase b. Promotion
c. Leave d. Motivational talks
22. Does your organization recognize and acknowledge your work.
a. Strongly Agree b. Agree c. Neutral
d. Disagree e. Strongly Disagree
23. Does the organization provide satisfactory Salary according to your Work?
a. Yes b. No
66. 66
24. Your Overall Satisfaction as an employee of KFC Organization?
a. Highly Satisfied b. Satisfied c. Average
d. Dissatisfied e. Highly Dissatisfied
