3.
Youth magazine in competition with JAM Magazine.
Monthly magazine
Tie-up with NGO, College Unstoppable.
To be launched in Mumbai.
Targeting colleges and schools for penetration
A panel of top professors from top colleges with whom the
students can directly interact.
A panel of top CEOs from across the country with whom normal
public can interact. A panel of youth icons to be invited as
guest editors.
6.
Tie up with College Unstoppable
Social Angle
Advertising
One Magazine representative in all colleges
Panel of CEOs, Professors, Celebrities
Counseling for 10th-12th students, BPOs
Social networking
Blogs for all the colleges
8. Contents of magazine
Meet the editor
G.K Theek He ???
Contents
Test it out
Letters
Now that’s funny
Course – Recourse
My views
Coolage –College
Feast the fest
Wassup..!!!
Contact us
Success / km
wHAT nEXT ??...
Mark the Market
12.
Tie up with colleges and schools
Promote in the schools and colleges
Initial month free distribution of soft copies
Appoint one representative in each college for
promotion purposes
Establish contacts with teachers
After a year, distribute free expert adivce cds with
the copy
13.
Free counseling seminars
Database
Subscription :
Yearly
@ Rs.240 Rs.200
Half-yearly
@ Rs.120 Rs.100
Tie up with newspapers
Promotion at book stalls in Railway Station
Stall on the result day in schools
Promotional videos in college fests
17.
Youtube channels of our career counselor
speaking on various stress busters
Youtube channels also will focus on career
counseling by our experts
Entire co-ordination with Marketing
manager and Financial Manager
18.
Promotion, website and maintenance
Online Competition
Expansion the E-marketing
Operating cost in maintenance through
online markets
Circulation via online websites
20.
Contact well known people from top institutions
for write ups in success / km
Contact the co-ordinators of various colleges
and schools for promotion
Ask person incharge for permission to conduct
seminars
21.
Celebrity Enrollment
Contact the person incharge for tie ups with
newspapers and BPO’s
In case of free counselling, respond to calls
Maintain relations with those wishing to advertise
Major communication and co-ordination with the
editor and marketing manager
22.
Expansion
Liaison with all top colleges
Relations with well known members
Status update in case of celebrities
coming in
25.
Research conducted on 100 young students from
colleges and schools
Research conducted on 50 working professionals
Analysis of market demand in job and
educational sectors
Analysis of expectations of youth from the
magazine
26.
Overview of the likes and dislikes of the young
masses
Research on the reading ability of students to
determine the market size
On the basis of estimates of demand, discuss
with the editor regarding articles to be
published
27.
Research amongst students on preference of art in
case of designing
Conduct surveys on current trends in design and
fashion
Overall look of the magazine
Overall segregation of advertisements and write ups
to be placed
Photoshoots to be conducted in case of necessity
Entire co-ordination with the editor
28.
Product development and maintenance of
Operating cost
Align with the changing trends and
operate at the cost prescribed
Research may differ on basis of culture
and mentality of people and may result in
false data
30.
Capital contribution by 6 members – Rs 2 lakh each
Contribution from private savings and borrowings
from friends and family at no rate of interest
Equal profit sharing ratio
Reduction in operating cost
No misery in marketing expenses
31.
Office owned by family member
Maintenance of Books of Records
Bank Accounts
Registration done the holder of office
Entire co-ordination with Public Relations Officer and
Marketing mangers