Salvatore Larosa
12 SlideShares 321 Seguidores 469 Seguindos
Personal Information
Organização/Local de trabalho
Rome Area, Italy, RM Italy
Cargo
Corporate digital strategy and digital transformation at Poste italiane, UX/service designer
Setor
Apparel / Fashion
Site
salvatorelarosa.tumblr.com
Sobre
My professional focus is on digital strategy, service design and innovation, user experience and customer relationship/engagement approaches, and my academic background is in both business/marketing and technology. I have worked for Capgemini, Generali Financial Group, Eunosia Internet Architects, Ericsson, Enterprise Digital Architects, Arthur D. Little. During my career I have switched from consultancy to industry and vice versa, managing both strategy and creative/design teams in the Web, Media, Telco, Banking/Finance industries and developing a sound knowledge of digital transformation activities, digital-driven product innovation, e-Commerce, digital marketing. I am currently work...
Detalhes do contato
Marcadores
salvatore larosa social media socialmediaforum web 2.0 cases e-business customer conversation mobile plan pr business business design e-marketing model methodology system thinking service design school gema experience user value prada pirelli coke snickers amvona innocent value modeling ebusiness brandenburger nalebuff porter expectations shopping recommendation bisogni analisi brand segmentazione cross blog churn design design research world usability day wudrome ecosystem design design strategy strategy testa 20 events usability competitiva matrix rilevanza chesbrough modeling net chain five forces shirt bountee moo motorola tivo android sonystyle sony community co-marketing co-design servizio prodotto integrazione needs ducati personalization wish list usabilità abbandono shop one crm amazon medusa furniture.com levi's montblanc store mortar brick leader loss sensitivity elasticità dooyoo kelkoo ciao crowd shopbots comparison pricing price disraeli twain consumo modelli valori sociodemografica target communication profitability decili decile analitico analitycs interaction clustering ltv time life rfm fidelization sell upsell management relationship custome affiliazione affiliation co-branding ask msn selling up profiling campagne banner lead xister advertising engine search google tracking out mille sale perú cost cps recency cpm through click views view page abandonement rate stickiness conversion kpi reach site italia e-participation e-democracy
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