What You'll Learn:
- How to book high-quality meetings with prospects
- Josh’s exact cold outreach sequences that get double-digit positive response rates
- The plays that Josh uses (and coaches) to convert sales conversation into revenue
4. TOP BADASS B2B GROWTH GUIDE PLAYS
HOW TO GET CRAZY BUSY PEOPLE TO RESPOND TO YOUR EMAIL
YES, PEOPLE LISTEN VOICEMAILS. NO, IT DOESN’T MEAN
THEY’LL CALL YOU BACK.
I CALLED A GHOSTED LEAD IN FRONT OF 43 SALESPEOPLE.
THIS IS WHAT HAPPENED.
WANT TO OVERCOME OBJECTIONS? THEN STOP OVERCOMING THEM.
ONE THING THAT CAN DRASTICALLY IMPROVE SALES
5. TOP BADASS B2B GROWTH GUIDE PLAYS
HOW TO GET CRAZY BUSY PEOPLE TO RESPOND TO YOUR EMAIL
YES, PEOPLE LISTEN VOICEMAILS. NO, IT DOESN’T MEAN
THEY’LL CALL YOU BACK.
I CALLED A GHOSTED LEAD IN FRONT OF 43 SALESPEOPLE.
THIS IS WHAT HAPPENED.
WANT TO OVERCOME OBJECTIONS? THEN STOP OVERCOMING THEM.
ONE THING THAT CAN DRASTICALLY IMPROVE SALES
6.
7. COLD EMAIL
BLINDNESS
Hi Josh,
I saw you’re the VP of Sales on LinkedIn.
Congrats on your new role.
I specialize in . . .
I can show you a demo on . . .
I thought it would make sense to talk.
Do you have 15 minutes to chat?
10. Hi Josh,
I’ve tried to connect but haven’t heard
back. Let me know if:
A) You’re not interested.
B) The timing is off.
C) You want talk.
D) You’re being chased by a hippo and
need me to call animal control.
COLD EMAIL
BLINDNESS
30. Link - Came across your LinkedIn and saw that you’re using a
brown sword to defeat bad guys in Levels 1-3.
Quick question: How are you defeating stronger bad guys in Level
3 without loosing any health hearts?
Princess Peach just defeated Level 3 & 4 bad guys without losing
any health just by using a lesser known weapon.
Open to learning more?
Either way, godspeed on your quest to rescue Zelda. Anyone
who’s collected 43 gems is okay in my book.
Will the Wizard
31. Link - Came across your LinkedIn and saw that you’re using a
brown sword to defeat bad guys in Levels 1-3.
Quick question: How are you defeating stronger bad guys in Level
3 without loosing any health hearts?
Princess Peach just defeated Level 3 & 4 bad guys without losing
any health just by using a lesser known weapon.
Open to learning more?
Either way, godspeed on your quest to rescue Zelda. Anyone
who’s collected 43 gems is okay in my book.
Will the Wizard
32. Link - Came across your LinkedIn and saw that you’re using a
brown sword to defeat bad guys in Levels 1-3.
Quick question: How are you defeating stronger bad guys in Level
3 without loosing any health hearts?
Princess Peach just defeated Level 3 & 4 bad guys without losing
any health just by using a lesser known weapon.
Open to learning more?
Either way, godspeed on your quest to rescue Zelda. Anyone
who’s collected 43 gems is okay in my book.
Will the Wizard
33. Link - Came across your LinkedIn and saw that you’re using a
brown sword to defeat bad guys in Levels 1-3.
Quick question: How are you defeating stronger bad guys in Level
3 without loosing any health hearts?
Princess Peach just defeated Level 3 & 4 bad guys without losing
any health just by using a lesser known weapon.
Open to learning more?
Either way, godspeed on your quest to rescue Zelda. Anyone
who’s collected 43 gems is okay in my book.
Will the Wizard
34. Link - Came across your LinkedIn and saw that you’re using a
brown sword to defeat bad guys in Levels 1-3.
Quick question: How are you defeating stronger bad guys in Level
3 without loosing any health hearts?
Princess Peach just defeated Level 3 & 4 bad guys without losing
any health just by using a lesser known weapon.
Open to learning more?
Either way, godspeed on your quest to rescue Zelda. Anyone
who’s collected 43 gems is okay in my book.
Will the Wizard
35. Because Will’s email (1) had a new
idea that could help Link be more
awesome and (2) made him
curious, he responded. . .
43. Who can you give a superpower to?
What question can you ask that
gets your hero to think differently?
What clue can you find?
What superpower can you give?
44. TOP BADASS B2B GROWTH GUIDE PLAYS
HOW TO GET CRAZY BUSY PEOPLE TO RESPOND TO YOUR EMAIL
YES, PEOPLE LISTEN VOICEMAILS. NO, IT DOESN’T MEAN
THEY’LL CALL YOU BACK.
I CALLED A GHOSTED LEAD IN FRONT OF 43 SALESPEOPLE.
THIS IS WHAT HAPPENED.
WANT TO OVERCOME OBJECTIONS? THEN STOP OVERCOMING THEM.
ONE THING THAT CAN DRASTICALLY IMPROVE SALES
49. “Becc, caught your Flip the Script post
which prompted me to watch every FTS
video. The Chuck Jones structure is a
brilliant way to give reps freedom within
guard rails. Anyway, I have 2 lesser known
ideas related to filling more seats of your
Boston event with VPs of Sales generating
over 10m ARR. No need to call me back.
Check your email. Oh, this is Josh."
50. TOP BADASS B2B GROWTH GUIDE PLAYS
HOW TO GET CRAZY BUSY PEOPLE TO RESPOND TO YOUR EMAIL
YES, PEOPLE LISTEN VOICEMAILS. NO, IT DOESN’T MEAN
THEY’LL CALL YOU BACK.
I CALLED A GHOSTED LEAD IN FRONT OF 43 SALESPEOPLE.
THIS IS WHAT HAPPENED.
WANT TO OVERCOME OBJECTIONS? THEN STOP OVERCOMING THEM.
ONE THING THAT CAN DRASTICALLY IMPROVE SALES
51. We’re already using a vendor.
“We’d just like an opportunity to show
you why we’re different.”
“Does your vendor bring you 100% of
the results you are expecting?”
60. “Mrs. CFO would it be a terrible idea to see if
there are opportunities beyond what you
have now to avoid making overpayments on
property taxes and insurance premiums?
Not for now, but just so you have this in
your back pocket.”
Respond
61. “Mrs. CFO would it be a terrible idea to see if
there are opportunities beyond what you
have now to avoid making overpayments on
property taxes and insurance premiums?
Not for now, but just so you have this in
your back pocket.”
Respond
62. “Mrs. CFO would it be a terrible idea to see if
there are opportunities beyond what you
have now to avoid making overpayments on
property taxes and insurance premiums?
Not for now, but just so you have this in
your back pocket.”
Respond
63. “Mrs. CFO would it be a terrible idea to see if
there are opportunities beyond what you
have now to avoid making overpayments on
property taxes and insurance premiums?
Not for now, but just so you have this in
your back pocket.”
Respond
64. “Mrs. CFO would it be a terrible idea to see if
there are opportunities beyond what you
have now to avoid making overpayments on
property taxes and insurance premiums?
Not for now, but just so you have this in
your back pocket.”
Respond
65. TOP BADASS B2B GROWTH GUIDE PLAYS
HOW TO GET CRAZY BUSY PEOPLE TO RESPOND TO YOUR EMAIL
YES, PEOPLE LISTEN VOICEMAILS. NO, IT DOESN’T MEAN
THEY’LL CALL YOU BACK.
I CALLED A GHOSTED LEAD IN FRONT OF 43 SALESPEOPLE.
THIS IS WHAT HAPPENED.
WANT TO OVERCOME OBJECTIONS? THEN STOP OVERCOMING THEM.
ONE THING THAT CAN DRASTICALLY IMPROVE SALES
66. “Can you help me move a dresser?”
“Can you take a look at my computer?”
“Do you have any butter?”
BOB
70. TOP BADASS B2B GROWTH GUIDE PLAYS
HOW TO GET CRAZY BUSY PEOPLE TO RESPOND TO YOUR EMAIL
YES, PEOPLE LISTEN VOICEMAILS. NO, IT DOESN’T MEAN
THEY’LL CALL YOU BACK.
I CALLED A GHOSTED LEAD IN FRONT OF 43 SALESPEOPLE.
THIS IS WHAT HAPPENED.
WANT TO OVERCOME OBJECTIONS? THEN STOP OVERCOMING THEM.
ONE THING THAT CAN DRASTICALLY IMPROVE SALES
81. TOP BADASS B2B GROWTH GUIDE PLAYS
HOW TO GET CRAZY BUSY PEOPLE TO RESPOND TO YOUR EMAIL
YES, PEOPLE LISTEN VOICEMAILS. NO, IT DOESN’T MEAN
THEY’LL CALL YOU BACK.
I CALLED A GHOSTED LEAD IN FRONT OF 43 SALESPEOPLE.
THIS IS WHAT HAPPENED.
WANT TO OVERCOME OBJECTIONS? THEN STOP OVERCOMING THEM.
ONE THING THAT CAN DRASTICALLY IMPROVE SALES