No matter how unique a businesses is, every business has three main components: leads, sales and fulfillment. Of course, each area is important, but only one ‘specific spot’ truly determines whether your business is dying or thriving - and that’s sales. This talk will help you: • Identify the 3 Key Beliefs you must have to effectively close sales • Learn the 4 Step Sales Blueprint to add more value and acquire more clients • Discover the Crazy 8 and how it can help you make more money • Understand how to shorten your sales cycle and sell more consistently and effectively You have a GIFT! There are many people out there who are waiting for your help! By learning how to increase your income with a proven sales system, you’ll be able to create a business and live that you love!

1. How To Increase Your Income
With a Proven Sales System
Even if you don’t like to “sell” or ask for money

3. What you learn today will
help you…

4. What you learn today will
help you…
Make More Money
& Save Time.

5. How Many Of You
Would Like…?

6. WHEN I GOT STARTED

7. WHEN I GOT STARTED
• I was barely getting by

8. WHEN I GOT STARTED
• I was barely getting by
• Was $47,812 in debt

9. WHEN I GOT STARTED
• I was barely getting by
• Was $47,812 in debt
• I felt totally incongruent

10. WHEN I GOT STARTED
• I was barely getting by
• Was $47,812 in debt
• I felt totally incongruent
• I felt like a fraud

11. My Revenue

12. My Revenue
$250

13. My Revenue
$250
$9,000

15. Robyn Crane
• CFP® (10 years in the industry)

16. Robyn Crane
• CFP® (10 years in the industry)
• Business Consultant for 5 years

17. Robyn Crane
• CFP® (10 years in the industry)
• Business Consultant for 5 years
• #1 Best Selling Author

18. Robyn Crane
• CFP® (10 years in the industry)
• Business Consultant for 5 years
• #1 Best Selling Author
• Host Of The TV Show,
"The Financial G-spot”

19. Robyn Crane
• CFP® (10 years in the industry)
• Business Consultant for 5 years
• #1 Best Selling Author
• Host Of The TV Show,
"The Financial G-spot”
• & The Radio Show,
"Let's Talk Money”

20. Robyn Crane
• CFP® (10 years in the industry)
• Business Consultant for 5 years
• #1 Best Selling Author
• Host Of The TV Show,
"The Financial G-spot”
• & The Radio Show,
"Let's Talk Money”
• Founder of FEMM™

21. ™

22. Who Likes Free Stuff?

23. Who Likes Free Stuff?

24. Who Likes Free Stuff?

25. Who Likes Free Stuff?
www.RobynCrane.com/freegift

26. 2 Sales Secrets To Help
You:

27. 2 Sales Secrets To Help
You:
1. Shorten & Optimize Your
Sales Cycle

28. 2 Sales Secrets To Help
You:
1. Shorten & Optimize Your
Sales Cycle
2. Close More Sales

29. SECRET #1:
There are stages of every sale.
Having clarity on each step and optimizing
the process, will save you time and increase
your closing ratio.

30. What are the stages of your sales cycle?

31. If you don’t optimize the sales process within
each step, your sales cycle will be
very,

32. If you don’t optimize the sales process within
each step, your sales cycle will be
very,
very,

33. If you don’t optimize the sales process within
each step, your sales cycle will be
very,
very,
Very…

34. If you don’t optimize the sales process within
each step, your sales cycle will be
very,
very,
very…
LONG!

35. Stages Of The Sale
“Me” - 10 years ago

36. Stages Of The Sale
NETWORKING EVENT
“Me” - 10 years ago

37. Stages Of The Sale
NETWORKING EVENT
FOLLOW UP PHONE CALLS
“Me” - 10 years ago

38. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
“Me” - 10 years ago

39. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FOLLOW UP PHONE CALLS
“Me” - 10 years ago

40. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FREE MEETING
FOLLOW UP PHONE CALLS
“Me” - 10 years ago

41. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FREE MEETING
FOLLOW UP PHONE CALL
FOLLOW UP PHONE CALLS
“Me” - 10 years ago

42. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FREE MEETING
FOLLOW UP PHONE CALL
FOLLOW UP PHONE CALLS
“Me” - 10 years ago
FREE MEETING

43. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FREE MEETING
FOLLOW UP PHONE CALL
FOLLOW UP PHONE CALLS
“Me” - 10 years ago
FREE MEETING
CLIENT

44. PRESENTATION (TO IDEAL CLIENT)
“Me” - 8 years ago
Shorten & Optimize

45. PRESENTATION (TO IDEAL CLIENT)
STRATEGY SESSION ($)
“Me” - 8 years ago
Shorten & Optimize

46. PRESENTATION (TO IDEAL CLIENT)
STRATEGY SESSION ($)
CLIENT ($$)
“Me” - 8 years ago
Shorten & Optimize

47. PRESENTATION (TO IDEAL CLIENT)
STRATEGY SESSION ($)
CLIENT ($$)
REPEAT BIZ ($$$)
“Me” - 8 years ago
Shorten & Optimize

48. Optimize Further
“Me” - Today

49. Optimize Further
AD (-$)
“Me” - Today

50. Optimize Further
AD (-$)
WEBINAR
“Me” - Today

51. Optimize Further
AD (-$)
WEBINAR
SET PHONE APPOINTMENTS ON CALENDAR
“Me” - Today

52. Optimize Further
AD (-$)
WEBINAR
SET PHONE APPOINTMENTS ON CALENDAR
CLIENT ($$$$)
“Me” - Today

53. Stages Of The Sale
1 year ago

54. Stages Of The Sale
NETWORKING EVENT
1 year ago

55. Stages Of The Sale
NETWORKING EVENT
FOLLOW UP PHONE CALLS
1 year ago

56. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
1 year ago

57. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FOLLOW UP PHONE CALLS
1 year ago

58. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FREE MEETING
FOLLOW UP PHONE CALLS
1 year ago

59. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FREE MEETING
DESIGN CONSULT ($250)
FOLLOW UP PHONE CALLS
1 year ago

60. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FREE MEETING
DESIGN CONSULT ($250)
FOLLOW UP PHONE CALLS
FEASIBILITY STUDY ($1000)
1 year ago

61. Stages Of The Sale
NETWORKING EVENT
“CUP OF COFFEE”
FOLLOW UP PHONE CALLS
FREE MEETING
DESIGN CONSULT ($250)
FOLLOW UP PHONE CALLS
FEASIBILITY STUDY ($1000)
1 year ago
CLIENT ($20K+)

62. Shorten & Optimize
Today

63. Shorten & Optimize
FRONT PAGE ARTICLE
Today

64. Shorten & Optimize
FRONT PAGE ARTICLE
FREE MEETING FROM INCOMING CALL
Today

65. Shorten & Optimize
FRONT PAGE ARTICLE
FREE MEETING FROM INCOMING CALL
DESIGN CONSULT ($500)
Today

66. Shorten & Optimize
FRONT PAGE ARTICLE
FREE MEETING FROM INCOMING CALL
FEASIBILITY STUDY ($1500)
DESIGN CONSULT ($500)
Today

67. Shorten & Optimize
FRONT PAGE ARTICLE
FREE MEETING FROM INCOMING CALL
FEASIBILITY STUDY ($1500)
CLIENT ($30K+)
DESIGN CONSULT ($500)
Today

68. RESULTS
• Increased their introductory
services from $1K to $2K

69. RESULTS
• Increased their introductory
services from $1K to $2K
• Revenue went from an ave.
of $12,600/m to $21,300/m
($87K)

70. RESULTS
• Increased their introductory
services from $1K to $2K
• Revenue went from an ave.
of $12,600/m to $21,300/m
($87K)
• Quadrupled outstanding
contracts (from $46K to
$211K)

71. SECRET #2:
There is a step-by-step
Sales Formula that will lead people to buy
MORE from you, FASTER...
and filter out people who waste your time.

72. Uncover what motivates them to take action, so you can help them get what they want
USE A PROVEN SALES PROCESS

73. The FCC Sales System
FCC

74. The FCC Sales System
FCC MW

75. The FCC Sales System
FCC MW Yes Ladder

76. The FCC Sales System
FCC MW Yes Ladder Offer

77. FCC
Frustrations?
Concerns?
Challenges?
What are your _________

78. MW
Magic WandIf you could wave a ______
…what would you like?

79. ___ Ladder

80. ___ Ladder
Did I get that right?

81. ___ Ladder
Did I get that right?

82. ___ Ladder
Does this make sense?
Did I get that right?

83. ___ Ladder
Does this make sense?
Did I get that right?

84. ___ Ladder
Has this been valuable so far?
Does this make sense?
Did I get that right?

85. ___ Ladder
Has this been valuable so far?
Does this make sense?
Did I get that right?

86. ___ Ladder
Has this been valuable so far?
Do you see how this could help you?
Does this make sense?
Did I get that right?

87. ___ Ladder
Has this been valuable so far?
Do you see how this could help you?
Does this make sense?
Did I get that right?

88. ___ Ladder
Has this been valuable so far?
Do you see how this could help you?
Does this feel like something you’d want?
Does this make sense?
Did I get that right?

89. ___ Ladder
Has this been valuable so far?
Do you see how this could help you?
Does this feel like something you’d want?
Does this make sense?
Did I get that right?

90. Offer

91. Offer
Anchor the Value
Make an irresistible offer

93. • Within < 30 days

94. • Within < 30 days
• Was charging $100/m for a
financial plan (and got
mostly “NO’s”)

95. • Within < 30 days
• Was charging $100/m for a
financial plan (and got
mostly “NO’s”)
• Closed 4 out of 5 Strategy
Sessions
(New Service totaling
$1350)

96. + +

97. • Got 13 new hot leads from
a talk
+ +

98. • Got 13 new hot leads from
a talk
• Closed 3 out of 3 sales (on
new offerings & doubled)
+ +

99. • Got 13 new hot leads from
a talk
• Closed 3 out of 3 sales (on
new offerings & doubled)
• Increased rate from
~$200/hr to $1000/hr
(selling a $15K program out
of the gate)
+ +

100. Thank you!
www.RobynCrane.com/freegift