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descriptions
PRODUCT
technical
outcomes
identify key parts of a
product description
outcomes
recognize the correct
format for a description
outcomes
write effec)ve
product descrip)ons
outcomes
Product
Description
a detailed description of the
functional and physical
characteristics of a product or
mechanism
Product
Description
There are several key
elements that a
description must have
title
1
Start with a clear
title that precisely
states the topic.
title
Staedtler Noris 120 HB Pencil
Technical Descrip.on
1. Introduction
The Staedtler Noris 120 HB pencil is a tool used for wri:ng or drawing. It creates marks by physical
abrasion of graphite on paper or other surfaces. These marks can be removed using an eraser. This
descrip:on is intended to explain to the end user the structure and opera:ng principle of the
Staedtler Noris 120.
1.1 General Description
The main body of the pencil is a hexagonal prism with a yellow and black painted exterior. There is
a graphite cylinder running through the center of the body. One end of the body tapers to a point
in order to expose the graphite. At the other end, there is an eraser which is aGached to the body
by a casing. The pencil is made from a combina:on of wood, graphite, aluminum and rubber. Figure
1 shows the four parts of the pencil. The pencil has an overall length of 190.5 millimeters and a
width of 7 millimeters. The major parts of the Staedtler Noris 120 HB are:
title
introduction
2
Introduce the
product by giving the
reader some general
informa)on
introduction
Defintion
Function
Intended Audience
General Description
Major Parts
Defintion
Function
Intended Audience
General Description
Major Parts
Start with a
definition of the
product so the
audience knows
exactly what’s
being discussed.
Give a brief
description of the
function and
capabilities of the
product
Defintion
Function
Intended Audience
General Description
Major Parts
Explain the
intended audience
and the purpose of
the description
Defintion
Function
Intended Audience
General Description
Major Parts
Provide a short
overall description
of the product:
overall size and
shape, materials
etc.
Defintion
Function
Intended Audience
General Description
Major Parts
List the major parts
that will be
described in the
main body of the
description
Defintion
Function
Intended Audience
General Description
Major Parts
introduction
major parts
3
describe the
function and physical
characteristics of
each part
major parts
Heading
Definiton
Appearance
Materials
Relationship
with other parts
Start with the
name of the part
being described
Heading
Definiton
Appearance
Materials
Relationship
with other parts
Define the part by
stating the function
it performs
Heading
Definiton
Appearance
Materials
Relationship
with other parts
Describe the shape,
color etc. of the
part and give its
dimensions
Heading
Definiton
Appearance
Materials
Relationship
with other parts
Say what the part
is made from
Heading
Definiton
Appearance
Materials
Relationship
with other parts
Say how the part is
connected to other
parts and how its
function interacts
theirs
Heading
Definiton
Appearance
Materials
Relationship
with other parts
major parts
spatial
y
based on where
the parts of an
object are located
functional
F
reflects the order
in which the
parts function
sequence
or
action
functions
appearance
location
passive
materials
verb usage
operation
4
Give a step-by-step
description of how to
use the mechanism.
operation
Use the passive voice
operation
and the chronological
sequence
operation
and use signal words
to divide the steps
operation
operation
conclusion
5
Restate the main ideas
and provide some new
information.
conclusion
Review
Additional
information
Outside Sources
Briefly review the
major parts and the
cycle of operation
Review
Additional
information
Outside Sources
Give the reader
some new
information about
the mechanism;
price, availability
etc.
Review
Additional
information
Outside Sources
Tell the reader where
they can find out more
about the product
Review
Additional
information
Outside Sources
conclusion
visuals
6
Use simple, clearly-
labeled visuals to
compliment the text
use pictures to help
the reader visualize
review
end

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Technical Product Descriptions