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Digital Media

Fundamentals of Storytelling

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

1
Fundamentals of Storytelling

Steven D. Katz, Film Directing Shot by Shot: Visualizing From Concept to Screen, 1991
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

2
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

3
How does an image talk?

http://www.youtube.com/watch?v=fpbkRApq9qY
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

4
How does an image talk?

http://www.astropix.com/SPORTSPIX/OTHER/BAGGIO.JPG
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

5
Fundamentals of Storytelling

Ercole de Roberti, Israelites Gathering Manna, probably 1490s
Nicolas Poussin, Hebrews Gathering Manna, 1639
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

Ercole de Roberti, Israelites Gathering Manna, probably 1490s
Nicolas Poussin, Hebrews Gathering Manna, 1639
04.03.2014

6
Fundamentals of Storytelling

Ercole de Roberti, Israelites Gathering Manna, probably 1490s
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

7
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Nicolas Poussin, Hebrews Gathering Manna, 1639
Tuesday 4 March 14

04.03.2014

8
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Nicolas Poussin, Hebrews Gathering Manna, 1639
Tuesday 4 March 14

04.03.2014

9
Institut für Wirtschaftsinformatk / Institut Icarus, ca. 1558
Peter Bruegel, Landscape with the Fall of Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

10
Cinematic Storytelling

Steven D. Katz, Film Directing Shot by Shot: Visualizing From Concept to Screen, 1991

kut

Mid-term Presentation

Defining an Individual Project

23.11.2010

Steven D. Katz, Film Directing Shot by Shot: Visualizing From Concept to Screen, 1991
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

11
Cinematic Storytelling

http://www.youtube.com/watch?v=zUZCPPGeJ1c
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

12
Cinematic Storytelling

http://youtu.be/NG0V7EVFZt4?t=5m46s
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

13
Bonus Assignment (no.5)
Make your own Kuleshov effect and post it to
the blog.
Be original!

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

14
Non-linear narrative:

Macro-Storytelling
‘Disjoint’ or ‘disrupted’ narrative used in literature, films, hypertext websites, video
games and other types of narratives where events are portrayed out of chronological
order. Often used to mimic the structure and recall memory.

HGK MA VisCom

Safak Korkut

Mid-term Presentation

Defining an Individual Project

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

23.11.2010

04.03.2014

15
Macro-Storytelling

Raymond Queneau, One Hundred Thousand Billion Poems, 1961
Paul Braffort and François Le Lionnais, from the 79th meeting of Oulipo

Raymond Queneau, One Hundred Thousand Billion Poems, 1961
Paul Braffort and François Le Lionnais, from the 79th meeting of Oulipo

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

17
Macro-Storytelling

Quentin Tarantino. Pulp Fiction, 1994

Quentin Tarantino. Pulp Fiction, 1994

Quentin Tarantino. Pulp Fiction, 1994
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

18
Macro-Storytelling

Eric Bress. Butterfly Effect, 2004
Eric Bress. Butterfly Effect, 2004
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut

FHNW HGK MA VisCom
Tuesday 4 March 14

Safak Korkut

Mid-term Presentation

Defining an Individual Project

04.03.2014
Eric Bress. Butterfly Effect, 200419
23.11.2010
Macro-Storytelling
“ In the control of the flow of the information,
...
we are often teased by a riddle that requires us
to guess the next piece of information to be
revealed.
”
Roland Barthes, S/Z, 1970

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

20
John Stanmeyer, Djibouti, 2014
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

21
Kees van de Veen, Arts Track, 2010
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

22
SOMETIMES STORY TELLS ITSELF

http://www.youtube.com/watch?v=G3QrhdfLCO8
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

23
MEDIUM IS THE MESSAGE

http://www.youtube.com/watch?v=ruav0KvQOOg
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

24
CONTENT IS THE KING

https://vimeo.com/70410780
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

25
HAVING A CAMERA DOESNT MAKE A VIDEO

https://vimeo.com/84069532
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

26
YOU DON’T HAVE TO HAVE A CAMERA TO MAKE A VIDEO

http://www.youtube.com/watch?v=6YIgLZJNdGA
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

27
YOU DON’T HAVE TO HAVE A CAMERA TO MAKE A VIDEO

http://www.fastcocreate.com/3017108/you-need-to-see-this-17-minute-film-set-entirely-on-a-teens-computer-screen
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

28
Future of Storytelling

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

29
Future of Storytelling
Transmedial storytelling
- the audience are the makers
- the audience has its audience.
- prosumer = producer + consumer

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

30
Future of Storytelling

http://ea1.co/
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

31
Future of Storytelling

http://hollowdocumentary.com/
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

32
Future of Storytelling

http://www.pbs.org/wgbh/pages/frontline/labs/i/hazardoushospitals/
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

33
Future of Storytelling
“Tell me and i will forget
Show me and i may remember
Involve me and i will understand”

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

34
Future of Storytelling

http://wakeapp.com/n/en/
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

35
Storyboards

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

36
Storyboards
Word

Diagram

Image

EYE

Abstract

Concrete

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

37
Storyboards

http://cinearchive.org/post/59435829101/masterclass-movie-storyboarding-with-coen
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

38
Storyboards
A storyboard is a visual representation of a
sequence of shots. It should include the
following information:
Shot type
Location
Screen Action
Camera Movement
Lighting
Sound
Video Effects
Shot Duration
Shot Number
Transitions
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

39
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

40
http://twistedsifter.files.wordpress.com/2012/12/jurassic-park-storyboard-by-david-lowery.jpg
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

41
Storyboards

George Roy Hill, The Great Waldo Pepper, 1975
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

42
Storyboards

http://www.trinity.redbridge.sch.uk/Curriculum/media/filmalevel.htm
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

43
Shooting Techniques (Showcase: Path of Glory)

http://www.youtube.com/watch?v=KJDkLgwJopQ
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

44
Shooting Techniques (Showcase: Path of Glory)

http://tallismedia.weebly.com/level-3-unit-1.html
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

45
Shooting Techniques (Self Study)

Steve D. Katz, Film Directing Shot by Shot Visualizing Concept to Screen, 1991
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

46
Shooting Techniques (Self Study)
1. Long shot, aka wide shot (LS).
Camera appears far from the focal point or
action. This shot establishes everything
relevant to that sequence. It introduces the
location, time or theme of the story. Provides
context for a story. Some define a LS as
enough dis- tance to show a standing person
from head to foot, with a bit of head room.

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

47
Shooting Techniques (Self Study)
2. Medium shot (MS)
The camera appears about 2 to 3 meters
(8-10 feet) from the focal point or action. A
MS of a person typically breaks at mid thigh.
MS serves as a bridge between long shot
and close-up shots, moving the viewer closer
to the action.
3. Close-up shot (CU)
Camera takes a detailed, often intimate, look
at people, objects or actions. CU of people
includes the full head and shoulders.
Emphasis on expression, emotion, texture,
detail.
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

48
Shooting Techniques (Self Study)
4. Extreme close-up
Camera zooms in very tight on a face: showing
just the eyes, nose and mouth.
5. Cut-in
A close-up on a detail within the establishing
shot.
6. Cut-away
A close-up on a detail outside the establishing
shot.
7. In-frame, out-of-frame
Shot begins with or without out people in the
scene. Subject enters the frame, passes through
and exits the scene. Very useful for cutting.
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

49
Shooting Techniques (Self Study)
8. Motivated pan
Camera moves horizontally, left or right. Generally,
it ends by showing a person, object or action that’s
important to the story line.
9. Motivated tilt
Camera moves vertically up or down, ending on an
important person, object or action.
10. Point of view
This is actually two shots: the first is a close-up or
extreme close-up of the subject, emphasizing her/his
eyes. The second can be any kind of shot, but the
psychological carry-over from the first shot is that
the viewer is now seeing the scene through the eyes
of the subject, that is, from her/his point of view.
http://blogs.wsd1.org/videocelebration/files/2012/10/videoshots.pdf
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

50
Group Assignment (no.6-7-8)
The chain assignment®is consisted of three
assignments which will continue for ten days.
Each assignment is harder than the previous and
needs more time and dedication.
Currently all the following assignments are
locked. There will be a new blog post announcing
the next assignment.
The assignments will be released once every
group submit their work.
If a group doesn’t submit, nobody will be able to go further.

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

51
Group Assignment (no.6-7-8)
Hard deadline: March 16th, 3:59pm
Method: Blogpost

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

52
Group Assignment (no.6-7-8)
As a Facebook follower of Sunrise, you can
receive every weekend free minutes and SMS.
- Create an epic narrative story to engage
young and active user.
- Write your story as a blog post. You may add
images to give the mood.
- Most of the inspirational videos and course
material are your guide to success.

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

53
Group Assignment (no.6-7-8)
Hard deadline: March 15th, 23:59
Method: Blogpost

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

54
Start final assignment now!
- Bring out your ideas and define your
statement for future.

Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut
Tuesday 4 March 14

04.03.2014

55

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Fundamentals of Storytelling [digitalmedia]

  • 1. Digital Media Fundamentals of Storytelling Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 1
  • 2. Fundamentals of Storytelling Steven D. Katz, Film Directing Shot by Shot: Visualizing From Concept to Screen, 1991 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 2
  • 3. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 3
  • 4. How does an image talk? http://www.youtube.com/watch?v=fpbkRApq9qY Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 4
  • 5. How does an image talk? http://www.astropix.com/SPORTSPIX/OTHER/BAGGIO.JPG Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 5
  • 6. Fundamentals of Storytelling Ercole de Roberti, Israelites Gathering Manna, probably 1490s Nicolas Poussin, Hebrews Gathering Manna, 1639 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 Ercole de Roberti, Israelites Gathering Manna, probably 1490s Nicolas Poussin, Hebrews Gathering Manna, 1639 04.03.2014 6
  • 7. Fundamentals of Storytelling Ercole de Roberti, Israelites Gathering Manna, probably 1490s Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 7
  • 8. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Nicolas Poussin, Hebrews Gathering Manna, 1639 Tuesday 4 March 14 04.03.2014 8
  • 9. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Nicolas Poussin, Hebrews Gathering Manna, 1639 Tuesday 4 March 14 04.03.2014 9
  • 10. Institut für Wirtschaftsinformatk / Institut Icarus, ca. 1558 Peter Bruegel, Landscape with the Fall of Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 10
  • 11. Cinematic Storytelling Steven D. Katz, Film Directing Shot by Shot: Visualizing From Concept to Screen, 1991 kut Mid-term Presentation Defining an Individual Project 23.11.2010 Steven D. Katz, Film Directing Shot by Shot: Visualizing From Concept to Screen, 1991 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 11
  • 12. Cinematic Storytelling http://www.youtube.com/watch?v=zUZCPPGeJ1c Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 12
  • 13. Cinematic Storytelling http://youtu.be/NG0V7EVFZt4?t=5m46s Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 13
  • 14. Bonus Assignment (no.5) Make your own Kuleshov effect and post it to the blog. Be original! Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 14
  • 15. Non-linear narrative: Macro-Storytelling ‘Disjoint’ or ‘disrupted’ narrative used in literature, films, hypertext websites, video games and other types of narratives where events are portrayed out of chronological order. Often used to mimic the structure and recall memory. HGK MA VisCom Safak Korkut Mid-term Presentation Defining an Individual Project Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 23.11.2010 04.03.2014 15
  • 16. Macro-Storytelling Raymond Queneau, One Hundred Thousand Billion Poems, 1961 Paul Braffort and François Le Lionnais, from the 79th meeting of Oulipo Raymond Queneau, One Hundred Thousand Billion Poems, 1961 Paul Braffort and François Le Lionnais, from the 79th meeting of Oulipo Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 17
  • 17. Macro-Storytelling Quentin Tarantino. Pulp Fiction, 1994 Quentin Tarantino. Pulp Fiction, 1994 Quentin Tarantino. Pulp Fiction, 1994 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 18
  • 18. Macro-Storytelling Eric Bress. Butterfly Effect, 2004 Eric Bress. Butterfly Effect, 2004 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut FHNW HGK MA VisCom Tuesday 4 March 14 Safak Korkut Mid-term Presentation Defining an Individual Project 04.03.2014 Eric Bress. Butterfly Effect, 200419 23.11.2010
  • 19. Macro-Storytelling “ In the control of the flow of the information, ... we are often teased by a riddle that requires us to guess the next piece of information to be revealed. ” Roland Barthes, S/Z, 1970 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 20
  • 20. John Stanmeyer, Djibouti, 2014 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 21
  • 21. Kees van de Veen, Arts Track, 2010 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 22
  • 22. SOMETIMES STORY TELLS ITSELF http://www.youtube.com/watch?v=G3QrhdfLCO8 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 23
  • 23. MEDIUM IS THE MESSAGE http://www.youtube.com/watch?v=ruav0KvQOOg Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 24
  • 24. CONTENT IS THE KING https://vimeo.com/70410780 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 25
  • 25. HAVING A CAMERA DOESNT MAKE A VIDEO https://vimeo.com/84069532 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 26
  • 26. YOU DON’T HAVE TO HAVE A CAMERA TO MAKE A VIDEO http://www.youtube.com/watch?v=6YIgLZJNdGA Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 27
  • 27. YOU DON’T HAVE TO HAVE A CAMERA TO MAKE A VIDEO http://www.fastcocreate.com/3017108/you-need-to-see-this-17-minute-film-set-entirely-on-a-teens-computer-screen Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 28
  • 28. Future of Storytelling Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 29
  • 29. Future of Storytelling Transmedial storytelling - the audience are the makers - the audience has its audience. - prosumer = producer + consumer Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 30
  • 30. Future of Storytelling http://ea1.co/ Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 31
  • 31. Future of Storytelling http://hollowdocumentary.com/ Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 32
  • 32. Future of Storytelling http://www.pbs.org/wgbh/pages/frontline/labs/i/hazardoushospitals/ Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 33
  • 33. Future of Storytelling “Tell me and i will forget Show me and i may remember Involve me and i will understand” Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 34
  • 34. Future of Storytelling http://wakeapp.com/n/en/ Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 35
  • 35. Storyboards Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 36
  • 36. Storyboards Word Diagram Image EYE Abstract Concrete Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 37
  • 37. Storyboards http://cinearchive.org/post/59435829101/masterclass-movie-storyboarding-with-coen Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 38
  • 38. Storyboards A storyboard is a visual representation of a sequence of shots. It should include the following information: Shot type Location Screen Action Camera Movement Lighting Sound Video Effects Shot Duration Shot Number Transitions Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 39
  • 39. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 40
  • 40. http://twistedsifter.files.wordpress.com/2012/12/jurassic-park-storyboard-by-david-lowery.jpg Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 41
  • 41. Storyboards George Roy Hill, The Great Waldo Pepper, 1975 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 42
  • 42. Storyboards http://www.trinity.redbridge.sch.uk/Curriculum/media/filmalevel.htm Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 43
  • 43. Shooting Techniques (Showcase: Path of Glory) http://www.youtube.com/watch?v=KJDkLgwJopQ Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 44
  • 44. Shooting Techniques (Showcase: Path of Glory) http://tallismedia.weebly.com/level-3-unit-1.html Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 45
  • 45. Shooting Techniques (Self Study) Steve D. Katz, Film Directing Shot by Shot Visualizing Concept to Screen, 1991 Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 46
  • 46. Shooting Techniques (Self Study) 1. Long shot, aka wide shot (LS). Camera appears far from the focal point or action. This shot establishes everything relevant to that sequence. It introduces the location, time or theme of the story. Provides context for a story. Some define a LS as enough dis- tance to show a standing person from head to foot, with a bit of head room. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 47
  • 47. Shooting Techniques (Self Study) 2. Medium shot (MS) The camera appears about 2 to 3 meters (8-10 feet) from the focal point or action. A MS of a person typically breaks at mid thigh. MS serves as a bridge between long shot and close-up shots, moving the viewer closer to the action. 3. Close-up shot (CU) Camera takes a detailed, often intimate, look at people, objects or actions. CU of people includes the full head and shoulders. Emphasis on expression, emotion, texture, detail. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 48
  • 48. Shooting Techniques (Self Study) 4. Extreme close-up Camera zooms in very tight on a face: showing just the eyes, nose and mouth. 5. Cut-in A close-up on a detail within the establishing shot. 6. Cut-away A close-up on a detail outside the establishing shot. 7. In-frame, out-of-frame Shot begins with or without out people in the scene. Subject enters the frame, passes through and exits the scene. Very useful for cutting. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 49
  • 49. Shooting Techniques (Self Study) 8. Motivated pan Camera moves horizontally, left or right. Generally, it ends by showing a person, object or action that’s important to the story line. 9. Motivated tilt Camera moves vertically up or down, ending on an important person, object or action. 10. Point of view This is actually two shots: the first is a close-up or extreme close-up of the subject, emphasizing her/his eyes. The second can be any kind of shot, but the psychological carry-over from the first shot is that the viewer is now seeing the scene through the eyes of the subject, that is, from her/his point of view. http://blogs.wsd1.org/videocelebration/files/2012/10/videoshots.pdf Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 50
  • 50. Group Assignment (no.6-7-8) The chain assignment®is consisted of three assignments which will continue for ten days. Each assignment is harder than the previous and needs more time and dedication. Currently all the following assignments are locked. There will be a new blog post announcing the next assignment. The assignments will be released once every group submit their work. If a group doesn’t submit, nobody will be able to go further. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 51
  • 51. Group Assignment (no.6-7-8) Hard deadline: March 16th, 3:59pm Method: Blogpost Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 52
  • 52. Group Assignment (no.6-7-8) As a Facebook follower of Sunrise, you can receive every weekend free minutes and SMS. - Create an epic narrative story to engage young and active user. - Write your story as a blog post. You may add images to give the mood. - Most of the inspirational videos and course material are your guide to success. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 53
  • 53. Group Assignment (no.6-7-8) Hard deadline: March 15th, 23:59 Method: Blogpost Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 54
  • 54. Start final assignment now! - Bring out your ideas and define your statement for future. Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut Tuesday 4 March 14 04.03.2014 55