2. Who
Our short film is aimed at the age group of 15-45, but to gain this
you need to get this age group to be able to see your film and as
we are not a big production company creating a feature length
film that will be played in cinemas or on TV are best option is to
use the internet to distribute our short film. Using websites like
Vimeo and Youtube we are able to gain our target audience but
the problem with this is the main age group going onto websites
like Vimeo and Youtube don’t tend to be over the age of 30.
3. What do people watch on the
Internet?
Using the internet to distribute our film, means
that we need to understand what people are
watching. When doing research we found most
people use sites like this to watch Viral videos
such as funny videos of cats and all the films
tend to be short videos around 3 minutes which
is ideal as we are creating a 3 minute short film.
4. Where
I will use websites like Youtube and Vimeo to
distribute my film as they are free and it’s a
good way to gain my target audience and as
Cinemas and Television Channels aren’t
available to a producer like me. If I was a bigger
producer and had access to famous actors I’d
put my film on a show like Channel 4 – Random
acts a program dedicated to short films.
5. When do people watch short films
Thanks to modern technology such as Phones and
Wireless internet, people can watch short films
when they want. The peak time for short films
would be around 7-10pm when people are coming
home from work and school and want to watch
something fun and interesting without having to
put full commitment into watching a full feature
length film. This is the good thing about Youtube as
people can watch the short film when it suits them
instead of sticking to a schedule witch in our
growing busy life styles is good.
6. Why do people choose the Internet?
The reason people will choose to watch short
films on the Internet on websites like Youtube is
many factors such as the fact that it’s free and
doesn’t cost you any money, also there is no
censorship and you can watch what you want
online.
