O slideshow foi denunciado.
Seu SlideShare está sendo baixado. ×

Growth Experiments, Challenges, and Other Ideas About Getting Attention

Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio
Anúncio

Confira estes a seguir

1 de 34 Anúncio
Anúncio

Mais Conteúdo rRelacionado

Diapositivos para si (20)

Semelhante a Growth Experiments, Challenges, and Other Ideas About Getting Attention (20)

Anúncio

Mais recentes (20)

Growth Experiments, Challenges, and Other Ideas About Getting Attention

  1. 1. Experiments,Challenges,and OtherIdeasAboutGetting Attention Punching Giants
  2. 2. Stack Overflow Udacity Journalist Arnold Schwarzenegger 6Wunderkinder + 3 0 o t h e r c o m p a n i e s
  3. 3. I build a school for kids MOSTLY during the day
  4. 4. I run experiments P U B L I C R E L AT I O N S C O N T E N T M A R K E T I N G S O C I A L M E D I A MOSTLY AT NIGHT, WHEN THE KIDS ARE ASLEEP
  5. 5. 437+ Million 3 D A Y S W O R K · 5 0 0 M R E A C H O N T W I T T E R · 4 0 0 k D O W N L O A D S A SIMPLE PR LAUNCH CAMPAIGN
  6. 6. 1 0 M I N W O R K Blinkist
  7. 7. 2 0 M I N U T E S P E R W E E K LinkedIn This is where it gets interesting
  8. 8. 3 M I N U T E S P E R P O S T LinkedIn Three minutes each from research to upload
  9. 9. A N E W K I N D O F C O R P O R AT E C O M M U N I C AT I O N S Ongoing Experiment
  10. 10. Show timeHOW TO TURN LINKEDIN INTO A FOUNDATION FOR GROWTH
  11. 11. The Struggles F o r m o s t s t a r t u p s
  12. 12. t h e t r a d i t i o n a l p i t c h t h e c o m p a n y Hey Guys, Story? please? t h e J o u r n a l i s t s Meh. Nope. *ignoring*
  13. 13. t h e m e d i a t h e c o m p a n y hey!
  14. 14. t h e N E T W O R K S t h e c o m p a n y hey!
  15. 15. „We need a strategy!“ MAKE IT A TINY ONE.
  16. 16. Principles T O I N C R E A S E T H E O D D S
  17. 17. Business first. D O N ‘ T S O L V E B U S I N E S S W I T H G R O W T H .
  18. 18. n Win T H E F O U N D AT I O N O F E V E R Y T H I N G No. Of people involved in any transaction
  19. 19. + D O N ‘ T D O I T O N Y O U R O W N . =
  20. 20. Big strategies T H E R E ‘ S A C AT C H , O F C O U R S E .
  21. 21. Create waves and ride ‘em TIS A GOOD ONE! STORIES
  22. 22. 3 pillars for great stories I S I T N E W S W O R T H Y ?
  23. 23. People, Numbers or Product, Outside Stories 1 2 3
  24. 24. Extreme You Opposite E V E R Y T H I N G I N B E T W E E N : M E H .
  25. 25. Write even shorter!
  26. 26. Don’t even bother.
  27. 27. empty words Jargon Business speak
  28. 28. Branding Y O U A R E T H E :)
  29. 29. Ego EgoV S
  30. 30. C A N G E T Y O U V E R Y F A R .
  31. 31. a n o t h e r k i n d o f c o n c e p t t h e c o m p a n y runs super fast experiments look. I made this. t h e J o u r n a l i s t s sees traction and shares the story I’m so gonna share this. Lol t h e c o m m u n i t y approves and drives upvotes and shares cool story omg 😍 * * This can be triggered through recommendations. But it’s not a traditional pitch.
  32. 32. Show timeHOW TO WRITE AN OUTSTANDING ARTICLE IN 45 MINUTES
  33. 33. AMAA N Y T H I N G I S G A M E .
  34. 34. Punching Giants J O I N T H E F A C E B O O K G R O U P

×