Afser Ali

Chennai Area, India India

Lead Designer at neighbourbase

Technology / Software / Internet

Currently working in groupNpay.com taking care of digital Marketing, SEO, SEM, UI and UX designs. 1) Development of Digital Marketing Strategy and Budgeting: • Planning and developing advertising policies and campaigns such as Display & Email Marketing. Media Planning & Budgeting of various Media publishers. • Advising Management on the marketing strategy and Search Engine Marketing(SEM) campaigns through Keyword maintenance, monitoring the daily spends and performance. • Creative Direction – Conceptualization, Content Creation, Designing & resizing display banners, emailer designs as per the requirements of the publishers. 2) Market Research and analysis: • Understanding and pre