1. We b 2 .0
V id e o M a r k e t in g o n
S t e r o id s

2. Why Video???
Wouldn’t it be silly to have
to read a commercial?
Free reports are like reading
a commercial
Wouldn’t you rather just
watch a story?
Video marketing is telling a
story

3. Remember This?

4. Does Anybody Really Watch?
• http://budurl.com/YouTubeNumbers

5. 10 Real Estate Video content Ideas

6. Must Have In All Videos

7. The Viral Nature Of Videos

8. Viral Videos
Seen By More People Than Any Super Bowl Commercial In History…. For
Free

10. Where in the world is…?
One of my best strategies…
Water tower or local landmark
Win movie tickets
Come to the office to pick up
Invite referral partners to video market
with you

11. Send Personal 1 View Videos

12. What works best?
Blogging
YouTube
Viddler.com
InstantVideoGenerator.com
FaceBook (and fanpage)

13. Blogging
• Pro’s Con’s
• Free/Easy • Have to drive traffic to it
• Can personalize your page • Have to keep up with it
• Shows all your past videos • Doesn’t have a video
counter
• No Advertising
• Cool Widgets (weather,etc)
• Only you can post

15. YouTube
• Pro’s
Con’s
• Great SEO -Search Engine
• This is HUGE!!! –
Optimization (Google owns
Competitors can advertise
it) *slow way to build list
on it
• Massive audience
• Can only have 10 minute
• Validates who you are (as videos
seen on) (billboard as seen
• Have to drive traffic to it
on Youtube)
• Free
• Counts your views

20. Viddler
• Pro’s Con’s
• Free • Doesn’t do search engine
optimization very well
• Lots of Storage space
• Have to drive traffic to it
• Holds long videos
• Easy to upload and
download
• No competitor advertising
• Counts your video views

22. Instant Video Generator
Con’s
• Pro’s
• It isn’t free
• You are in charge of
advertising
• Has a small video *this
• Easy to use could be a plus if you
read your scripts
• Has an opt-in
• Videos must be flv
• Uses a postcard and has lots
of templates

25. Facebook
Pro’s Con’s
• Free • No video counter
• Easy
• Has a time limit
• Built-in traffic
• Cross market by posting
links to your other accounts
(blogs, etc)

27. TubeMogul.com

28. How to Record Videos
• Webcam
Digital Camera
Regular Camcorder
Smart Phone

30. How to Edit Video
Camtasia
Adobe Premier Elements
Windows Movie Media / iMovie
Don’t Edit (BEST)

31. Editing Features
• Green Screening
• Sets the stage for your video
• Can go to cool interesting places
• Con - Sometimes people can tell
• Super cool site to get pics for background

34. More Features…
Music (findsounds.com)
Also sets stage for video
Can fade in and out
Helps diminish “dead time”

35. What do I do with my Videos?
 Get the word out – Emails, signature lines,
referral partners, flyers, other peoples
newsletters
 Invite partners to record with you and send to
their list *****HUGE!!!!!
 Put on your website, your Facebook and where
ever else you can think of.

36. What To Do NOW!
Mix it up – Some personal, some work,
some funny, some serious
Start TODAY
Don’t be afraid – You go grocery
shopping don’t you?
Call Me And I’ll Help You Get Started

38. Cool Free Stuff
www.slydial.com
www.jingproject.com
www.viddler.com
www.ping.fm
www.reqall.com/phone
www.surveymonkey.com
www.getfreebooks.com
www.providesupport.com
www.qrstuff.com
www.fiverr.com