5. Evolve as a BRAND
BUILDING THE BRAND “YOU” Legacy
6. Building the Brand “YOU” legacy
Steps to Personal Branding
• Believe in Yourself
• Discovering your Brand (VP)
• Communicating your Brand (VIP)
• Reinvent Yourself
• Invest in Yourself (SPICE)
• Promoting your Brand
• Managing your Brand
• Be Yourself
7. HOW YOU PRESENT YOURSELF, IS
HOW PEOPLE VIEW YOU.
WHAT ARE YOU SHOWCASING?
8. • Charismatic or boring
• Outgoing or shy
• Kind or judgmental
• Intelligent or weird
• Open or closed
• Powerful or weak
• Engaging or odd
• Professional or casual
11. Let’s Talk Numbers
• When you first meet a person, he/she judges you in approximately 4 seconds,
and the judgment is finalized largely within 30 seconds of the initial contact.
• 95% of the employers interviewed said that a jobseeker’s personal appearance
affected their opinion of that applicant’s suitability for the job.
• 91% employers said they believed dress and grooming reflected the
employee’s attitude towards the company.
13. “Much is understood about other people in a
matter of milliseconds.”
-John Bargh, Social Psychologist
14. FIRST IMPRESSIONS – ABC’SS
Appearance is Key
Body Language Basics
Compliments Are Worth Their
Weight In Gold
Speak up & Stop Mumbling
Stay in the Moment
20. Factors that impact speech
1. Tone of Voice
2. Emphasis or stressing on
words
3. Pronouncing words clearly
4. Volume
5. Pace & Pauses
21. 1.Talk less, listen more
2.Lock tiny pieces of information
3.Break the Ice
4.Avoid flat responses
5.Don’t force, let the conversation flow
6.Pop up some general question (movie, books,..)
7.End conversations with a unique compliment
8.Exit conversations gracefully – I really enjoyed the
conversations, but I got to take a leave..
Tips to Have Great Conversations
22. Mastering the Handshake
• Handshake is culture-specific [Namaste- India or bowing- Japan]
• A good handshake displays – Confidence, Credibility & Capability
Important Tips: [Both Man & Woman]
• Shake from your elbow; not from your shoulder.
• Always stand up and shake hands-never do it while sitting.
• Never shake a sweaty hand.
• Don’t prolong your handshake for more than 2-3 seconds.
• Be aware of your other hand. Don’t clench or put it in your pocket.
30. SMART Goals
• S – Specific/Simple
• M – Measurable/Meaningful to you
• A - As if now/ Achievable /All areas of your life
• R – Realistic/Responsible
• T – Timed / Toward What You Want
