Lean Startup Machine Hyd - Experimentation Board
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This is the presentation I made at the Lean Startup Machine Hyderabad on 6th June 2014, held at Progress Software. The presentation intends to briefly introduce the audience to "Lean Startup" methodology and then illustrate to them the use of the "Experimentation Board".
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Lean Startup Machine Hyd - Experimentation Board
- 1. #lsmhyd @rohith_v Date: 6th June, 2014 Venue: Progress Software, Hyd.
- 3. 9/10 product startups fail! leanstartupmachine-hyd
- 7. Life’s too short to build something no one wants -Ash Maurya leanstartupmachine-hyd
- 12. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Brainstorm Section Execution Section
- 13. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads
- 14. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads
- 15. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads
- 16. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads
- 17. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads 6/10
- 18. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads 2/10 hence invalidated Kids learn from parents or friends! 6/10
- 19. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads 2/10 hence invalidated 6/10 Kids learn from parents or friends!
- 20. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve SafeRoads 2/10 hence invalidated Parents influence driving school choice 6/10 Kids learn from parents or friends!
- 21. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads Inadequate training for real world scenarios 2/10 hence invalidated 6/10 Kids learn from parents or friends!
- 22. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads Inadequate training for real world scenarios 6/10 want this solution 2/10 hence invalidated 6/10 6/10 Kids learn from parents or friends!
- 23. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads Inadequate training for real world scenarios 6/10 want this solution 2/10 hence invalidated 1/10 hence invalidated 6/10 6/10 Kids learn from parents or friends! Children make own choices.
- 24. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads Inadequate training for real world scenarios 2/10 hence invalidated People learn traditional way. 1/10 hence invalidated 6/10 6/10 Kids learn from parents or friends! Children make own choices.
- 26. leanstartupmachine-hyd Lean is not a stab in the dark It is a stab in the dark and listening carefully -Unknown
- 29. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Urban Drivers (< 5 yrs experience) Inadequate training for real world scenarios SafeRoads Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice 2/10 hence invalidated 1/10 hence invalidated 6/10 6/10 Kids learn from parents or friends! Children make own choices.
- 30. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Urban Drivers (< 5 yrs experience) Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads Inadequate training for real world scenarios Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice 2/10 hence invalidated 1/10 hence invalidated 6/10 6/10 Kids learn from parents or friends! Children make own choices.
- 31. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Urban Drivers (< 5 yrs experience) Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads Inadequate training for real world scenarios Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice 2/10 hence invalidated 1/10 hence invalidated Drivers want to improve 6/10 6/10 Kids learn from parents or friends! Children make own choices.
- 32. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Urban Drivers (< 5 yrs experience) Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads Inadequate training for real world scenarios Inadequate training for real world scenarios Drivers want to improve Drivers want to improve Parents influence driving school choice 2/10 hence invalidated 1/10 hence invalidated 6/10 6/10 6/10 Kids learn from parents or friends! Children make own choices.
- 33. Experiments Customer Problem Solution Method & Success Criterion GET OUT OF THE BUILDING! Result & Decision Learning Riskiest Assumption 1 2 3 4 5 Project Name: Team Leader Name: © 2014 Javelin. You are free to use it and earn money with it as an entrepreneur, consultant, or executive, as long as you are not a software company (the latterDownload Experiment Board and watch case studies at Start here. Brainstorm with stickies, pull it over to the right to start your experiment. Who is your customer? Be as specific as possible. Time Limit: 5 Min What is the problem? Phrase it from your customer’s perspective. Time Limit: 5 Min Define the solution only after you have validated a problem worth solving. Time Limit: 5 Min List the assumptions that must hold true, for your hypothesis to be true. Time Limit: 10 Min Car drivers: 18 – 25 y.o. Learners Parents: 18 – 25 y.o. Learners Urban Drivers (< 5 yrs experience) Inadequate training for real world scenarios Drivers want to improve Parents influence driving school choice SafeRoads Inadequate training for real world scenarios Inadequate training for real world scenarios Drivers want to improve Drivers want to improve Parents influence driving school choice 2/10 hence invalidated 1/10 hence invalidated 10/10 hence Validated 6/10 6/10 6/10 Kids learn from parents or friends! Children make own choices. New Urban Drivers scared of traffic
- 34. Thank you @rohith_v Date: 6th June, 2014 Venue: Progress Software, Hyd.