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Tech	
  Startups	
  and	
  	
  
Corpora1ons	
  
	
  
	
  	
  
Compete	
  or	
  partner	
  up	
  ?	
  
	
  
	
  
	
  
	
  	
  
A	
  quick	
  word	
  about	
  what	
  I	
  do…	
  
	
  
	
  
	
  
	
  	
  
We	
  help	
  corpora1ons	
  partner	
  
up	
  with	
  tech	
  startups	
  
	
  
	
  
	
  
	
  	
  
What	
  I	
  do	
  	
  
These	
  corpora1ons	
  are	
  looking	
  for	
  innovate	
  products	
  
or	
  services	
  that	
  they	
  could	
  offer	
  to	
  their	
  customers.	
  
We	
  find,	
  evaluate	
  and	
  integrate	
  such	
  products	
  and	
  
services	
  for	
  them.	
  
Our	
  porGolio	
  
	
  
	
  
	
  
	
  	
  
Intro	
  
	
  
	
  
	
  
	
  	
  
The	
  Ecosystem	
  	
  
Corpora1on	
  
Angel	
  
VC	
  
Advisor	
  
Government	
  
Startup	
  
A	
  bit	
  of	
  history…	
  
Year	
  2000	
  AD	
  
	
  
	
  
	
  
	
  	
  
2000	
   Total	
  Internet	
  Users	
  
108m	
  
118m	
  
18m	
   4.5m	
  
7.6m	
  
105m	
  
6%	
  
Total	
  Penetra1on	
  
Users:	
  361m	
  	
  
Source:	
  Internet	
  World	
  Stats	
  
Evolu8on	
  of	
  Content	
  Discovery	
  	
  1975	
  -­‐	
  2015	
  
Source:	
  Nielsen	
  12/14	
  (courtesy	
  of	
  Mary	
  Meeker’s	
  KPCB	
  Internet	
  Trends	
  Report)	
  
2000	
   Global	
  Venture	
  Funding	
  
US
$101.1B	
  
6%	
  
Total	
  Asia	
  
$12.3B	
  
Total	
  Europe	
  
$19.5B	
  
Israel	
  
	
  $1.0B	
  
Source:	
  EVCA,	
  NVCA,	
  IVC	
  Research	
  Center	
  
157	
  
105	
  
Global	
  Venture	
  Funding	
  1990	
  -­‐	
  2015	
  
Source:	
  Thompson	
  ONE,	
  Morgan	
  Stanley	
  Equity	
  Capital	
  Markets,	
  Bloomberg	
  	
  
2000	
   Tech	
  Startup	
  Hubs	
  
6%	
  
Source:	
  Thompson	
  ONE,	
  Bloomberg	
  	
  
-­‐  Main	
  sectors:	
  E-­‐Commerce	
  
and	
  Search	
  
-­‐  Disrup1on:	
  Minimal	
  
	
  
	
  
	
  
	
  	
  
A	
  threat	
  ?	
  
Let’s	
  look	
  at	
  e-­‐commerce	
  
	
  
	
  
	
  	
  
2000	
   Global	
  Retail	
  Market:	
  Online	
  vs.	
  Offline	
  	
  
<1%	
  	
  
Online	
   Offline	
  
Est.	
  $11.2T	
  	
  
US	
   UK	
  
China	
  
Russia	
  
India	
  
Brazil	
  
Nigeria	
  
Germany	
  
Source:	
  eMarketer	
  	
  
The	
  corporate	
  threat	
  looked	
  
like	
  this…	
  
	
  
	
  
	
  
	
  	
  
2000	
   Major	
  Fashion	
  Marketplace	
  
Source:	
  Internet	
  Archive	
  	
  
Not	
  very	
  strong	
  in	
  design	
  
	
  
	
  
	
  
	
  	
  
But	
  definitely	
  prejy	
  good	
  	
  
at	
  TV	
  Ads	
  
	
  
	
  
	
  
	
  	
  
Very	
  popular	
  TV	
  ad	
  from	
  Pets.com	
  2000	
  
Source:	
  Internet	
  Archive	
  	
  
What	
  is	
  different	
  now	
  ?	
  
	
  
	
  
	
  
	
  	
  
2015	
   Total	
  Internet	
  Users	
  
345m	
  
1.7B	
  
27m	
  
604m	
  
47%	
  
Total	
  Penetra1on	
  
Users:	
  3.36B	
  	
  
331m	
  
314m	
  
Source:	
  Internet	
  World	
  Stats	
  
2014	
   Global	
  Venture	
  Funding	
  
US	
  
$58.8B	
  
6%	
  
Total	
  Asia	
  
Est.	
  $39.1B	
  
Total	
  Europe	
  
Est.	
  $10.2B	
  
Israel	
  
	
  $3.6B	
  
Source:	
  EVCA,	
  NVCA,	
  IVC	
  Research	
  Center,	
  Preqin	
  
157	
  
105	
  
Global	
  Venture	
  Funding	
  1990	
  -­‐	
  2015	
  
Source:	
  Thompson	
  ONE,	
  Morgan	
  Stanley	
  Equity	
  Capital	
  Markets,	
  Bloomberg	
  	
  
2015	
   Major	
  Tech	
  Startup	
  Hubs	
  
6%	
  
Source:	
  Financial	
  Times,	
  Wall	
  Street	
  Journal	
  
Compare	
  to	
  2000	
  
	
  
	
  
	
  	
  
2000	
   Tech	
  Startup	
  Hubs	
  
6%	
  
Source:	
  Thompson	
  ONE,	
  Bloomberg	
  	
  
The	
  corporate	
  threat	
  looks	
  like	
  
this	
  …	
  
	
  
	
  
	
  	
  
2016	
   Airbnb	
  
Source:	
  Airbnb	
  website	
  	
  
2000	
   Major	
  Fashion	
  Marketplace	
  
Source:	
  Internet	
  Archive	
  	
  
So,	
  what	
  about	
  the	
  disrup1on	
  ?	
  
	
  
	
  
	
  	
  
2015	
   Global	
  Retail	
  Market:	
  Online	
  vs.	
  Offline	
  	
  
$1.3T	
  
14%	
  
12%	
  
6%	
  	
  
Online	
   Offline	
  
$21.1T	
  	
  
7%	
  
US	
   UK	
  
China	
  
2%	
  
Russia	
  
8%	
  
4%	
   1%	
  
India	
  
Brazil	
  
1%	
  
Nigeria	
  
Germany	
  
Source:	
  eMarketer	
  
What	
  are	
  corporates	
  doing	
  ?	
  
	
  
	
  	
  
The	
  empire	
  never	
  sleeps	
  
Paying	
  ajen1on	
  
	
  
	
  	
  
2015	
   Corporate	
  Memos	
  
Source:	
  CB	
  Insights	
  
This	
  is	
  why	
  
	
  
	
  	
  
2015	
   Disrup8ng	
  Logis8cs	
  
Source:	
  CB	
  Insights	
  
2015	
   Disrup8ng	
  Banking	
  
Source:	
  CB	
  Insights	
  
You	
  think	
  hardware	
  can’t	
  be	
  
disrupted	
  ?	
  
	
  
	
  
	
  
	
  	
  
2015	
   Disrup8ng	
  Auto	
  
Source:	
  CB	
  Insights	
  
Corporate	
  thinking.	
  
	
  
Then.	
  
	
  
	
  
	
  
	
  	
  
Who	
  should	
  you	
  be	
  afraid	
  of	
  ?	
  2000	
  
Corporate	
  thinking.	
  
	
  
Now.	
  
	
  
	
  
	
  
	
  	
  
Who	
  should	
  you	
  be	
  afraid	
  of	
  ?	
  2015	
  
Are	
  startups	
  a	
  poten1al	
  
threat	
  ?	
  
	
  
	
  
	
  
	
  	
  
Cost	
  to	
  Launch	
  a	
  Tech	
  Startup	
  
$5m	
  
$500k	
  
$50k	
  
$5k	
  
Open	
  source	
  and	
  
horizontal	
  scaling	
  
Cloud	
  and	
  AWS	
  
2000	
   2005	
   2009	
   2011	
  
Source:	
  Upfront	
  Ventures	
  
Beat	
  them	
  but	
  also	
  	
  
join	
  them	
  ?	
  
	
  
	
  
	
  
	
  	
  
2015	
   GeYng	
  into	
  the	
  game	
  
Source:	
  Financial	
  Times,	
  Wall	
  Street	
  Journal	
  	
  
Let	
  the	
  fishing	
  begin	
  2015	
  
-­‐  Ignore	
  
-­‐  Acquire	
  
-­‐  Compete	
  
-­‐  Partner	
  up	
  
	
  
	
  
	
  
	
  	
  
Why	
  partner	
  up	
  ?	
  
Why	
  can’t	
  we	
  just	
  buy	
  them	
  ?	
  
	
  
	
  
	
  
	
  
	
  
	
  	
  
Confusing	
  1mes.	
  
Internet,	
  mobile,	
  millenials…	
  
	
  
	
  
	
  
	
  
	
  
	
  	
  
Reasons	
  to	
  partner	
  up	
  
① Bejer	
  speed	
  (quicker	
  decision	
  making	
  and	
  
implementa1on)	
  
② Bejer	
  innova1on	
  (more	
  sparks)	
  
③ Stronger	
  mo1va1on	
  (when	
  you	
  work	
  for	
  yourself)	
  
④ Bejer	
  understanding	
  of	
  the	
  young	
  market	
  
⑤ Leaner	
  
Thanks.	
  
	
  
Ques1ons	
  ?	
  
Impact	
  of	
  Internet	
  
Source:	
  Harvey	
  Balls	
  4/15	
  (courtesy	
  of	
  Mary	
  Meeker’s	
  KPCB	
  Internet	
  Trends	
  Report)	
  

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Rockit Summit, Val Bejenuta- Growing startups with corporations. Should you compete or cooperate ?

  • 1. Tech  Startups  and     Corpora1ons        
  • 2. Compete  or  partner  up  ?            
  • 3. A  quick  word  about  what  I  do…            
  • 4. We  help  corpora1ons  partner   up  with  tech  startups            
  • 5. What  I  do     These  corpora1ons  are  looking  for  innovate  products   or  services  that  they  could  offer  to  their  customers.   We  find,  evaluate  and  integrate  such  products  and   services  for  them.  
  • 6. Our  porGolio            
  • 7.
  • 8. Intro            
  • 9. The  Ecosystem     Corpora1on   Angel   VC   Advisor   Government   Startup  
  • 10. A  bit  of  history…   Year  2000  AD            
  • 11. 2000   Total  Internet  Users   108m   118m   18m   4.5m   7.6m   105m   6%   Total  Penetra1on   Users:  361m     Source:  Internet  World  Stats  
  • 12. Evolu8on  of  Content  Discovery    1975  -­‐  2015   Source:  Nielsen  12/14  (courtesy  of  Mary  Meeker’s  KPCB  Internet  Trends  Report)  
  • 13. 2000   Global  Venture  Funding   US $101.1B   6%   Total  Asia   $12.3B   Total  Europe   $19.5B   Israel    $1.0B   Source:  EVCA,  NVCA,  IVC  Research  Center  
  • 14. 157   105   Global  Venture  Funding  1990  -­‐  2015   Source:  Thompson  ONE,  Morgan  Stanley  Equity  Capital  Markets,  Bloomberg    
  • 15. 2000   Tech  Startup  Hubs   6%   Source:  Thompson  ONE,  Bloomberg    
  • 16. -­‐  Main  sectors:  E-­‐Commerce   and  Search   -­‐  Disrup1on:  Minimal            
  • 17. A  threat  ?   Let’s  look  at  e-­‐commerce          
  • 18. 2000   Global  Retail  Market:  Online  vs.  Offline     <1%     Online   Offline   Est.  $11.2T     US   UK   China   Russia   India   Brazil   Nigeria   Germany   Source:  eMarketer    
  • 19. The  corporate  threat  looked   like  this…            
  • 20. 2000   Major  Fashion  Marketplace   Source:  Internet  Archive    
  • 21. Not  very  strong  in  design            
  • 22. But  definitely  prejy  good     at  TV  Ads            
  • 23. Very  popular  TV  ad  from  Pets.com  2000   Source:  Internet  Archive    
  • 24. What  is  different  now  ?            
  • 25. 2015   Total  Internet  Users   345m   1.7B   27m   604m   47%   Total  Penetra1on   Users:  3.36B     331m   314m   Source:  Internet  World  Stats  
  • 26. 2014   Global  Venture  Funding   US   $58.8B   6%   Total  Asia   Est.  $39.1B   Total  Europe   Est.  $10.2B   Israel    $3.6B   Source:  EVCA,  NVCA,  IVC  Research  Center,  Preqin  
  • 27. 157   105   Global  Venture  Funding  1990  -­‐  2015   Source:  Thompson  ONE,  Morgan  Stanley  Equity  Capital  Markets,  Bloomberg    
  • 28. 2015   Major  Tech  Startup  Hubs   6%   Source:  Financial  Times,  Wall  Street  Journal  
  • 29. Compare  to  2000          
  • 30. 2000   Tech  Startup  Hubs   6%   Source:  Thompson  ONE,  Bloomberg    
  • 31. The  corporate  threat  looks  like   this  …          
  • 32. 2016   Airbnb   Source:  Airbnb  website    
  • 33. 2000   Major  Fashion  Marketplace   Source:  Internet  Archive    
  • 34. So,  what  about  the  disrup1on  ?          
  • 35. 2015   Global  Retail  Market:  Online  vs.  Offline     $1.3T   14%   12%   6%     Online   Offline   $21.1T     7%   US   UK   China   2%   Russia   8%   4%   1%   India   Brazil   1%   Nigeria   Germany   Source:  eMarketer  
  • 36. What  are  corporates  doing  ?        
  • 37. The  empire  never  sleeps  
  • 39. 2015   Corporate  Memos   Source:  CB  Insights  
  • 40. This  is  why        
  • 41. 2015   Disrup8ng  Logis8cs   Source:  CB  Insights  
  • 42. 2015   Disrup8ng  Banking   Source:  CB  Insights  
  • 43. You  think  hardware  can’t  be   disrupted  ?            
  • 44. 2015   Disrup8ng  Auto   Source:  CB  Insights  
  • 45. Corporate  thinking.     Then.            
  • 46. Who  should  you  be  afraid  of  ?  2000  
  • 47. Corporate  thinking.     Now.            
  • 48. Who  should  you  be  afraid  of  ?  2015  
  • 49. Are  startups  a  poten1al   threat  ?            
  • 50. Cost  to  Launch  a  Tech  Startup   $5m   $500k   $50k   $5k   Open  source  and   horizontal  scaling   Cloud  and  AWS   2000   2005   2009   2011   Source:  Upfront  Ventures  
  • 51. Beat  them  but  also     join  them  ?            
  • 52. 2015   GeYng  into  the  game   Source:  Financial  Times,  Wall  Street  Journal    
  • 53. Let  the  fishing  begin  2015  
  • 54. -­‐  Ignore   -­‐  Acquire   -­‐  Compete   -­‐  Partner  up            
  • 55. Why  partner  up  ?   Why  can’t  we  just  buy  them  ?                
  • 56. Confusing  1mes.   Internet,  mobile,  millenials…                
  • 57.
  • 58. Reasons  to  partner  up   ① Bejer  speed  (quicker  decision  making  and   implementa1on)   ② Bejer  innova1on  (more  sparks)   ③ Stronger  mo1va1on  (when  you  work  for  yourself)   ④ Bejer  understanding  of  the  young  market   ⑤ Leaner  
  • 60. Impact  of  Internet   Source:  Harvey  Balls  4/15  (courtesy  of  Mary  Meeker’s  KPCB  Internet  Trends  Report)