This document summarizes findings from surveys of real estate buyers and sellers conducted in 2008 and 2009. It outlines the top services sellers want from their agents, including help with pricing and finding buyers. It also lists the top attributes sellers look for in agents, such as reputation and trustworthiness. Additionally, it provides fast facts about home buyers and sellers, such as the percentage that were first-time buyers and how many homes they viewed on average before purchasing.

1. Facts you can use Realtor® 2008 2009 Survey of Buyers & Sellers Comparision

2. Top 4 Services Sellers want from an Agent: Help with proper pricing Help Selling in a Specific Timeframe Help Finding a Buyer Help attracting a Buyer Realtor® 2008 Survey of Buyers & Sellers

3. Top 4 Services Sellers want from an Agent: Help with proper pricing Help Finding a Buyer Help Selling in a Specific Timeframe Help marketing to potential Buyers Realtor® 2009 Survey of Buyers & Sellers

4. Top 4 Real Estate Agent Attributes Sellers want: Reputation Honesty and Trustworthiness Local neighborhood knowledge Agent who is a Friend or Family member Realtor® 2008 Survey of Buyers & Sellers

5. Top 4 Real Estate Agent Attributes Sellers want: Reputation Honesty and Trustworthiness Agent who is a Friend or Family member Local neighborhood knowledge Realtor® 2009 Survey of Buyers & Sellers

6. Top 4 Reasons Buyers bought a home last year: Desire to Own Job Relocation Need More Space Change in Family Realtor® 2008 Survey of Buyers & Sellers

7. Top 4 Reasons Buyers bought a home last year: Desire to Own Job Relocation Need More Space Change in Family Realtor® 2009 Survey of Buyers & Sellers

8. Top 6 Website features Buyers want: PHOTOS! The more the Better Detailed information Visual Tours Real Estate Agentcontact information Neighborhood information Interactive maps Realtor® 2008 Survey of Buyers & Sellers

9. Top 6 Website features Buyers want: PHOTOS! The more the Better Detailed information Visual Tours Real Estate Agent contact information Interactive maps Neighborhood information Realtor® 2009 Survey of Buyers & Sellers

10. What the Buyer Will and Will not Compromise: Will Compromise Price and Size Will Not Compromise Schools 0r Location Realtor® 2008 Survey of Buyers & Sellers

11. Fast Facts: 41% of Buyers last year were 1st timers 33%Looked online as the first step 87% Used the Internet in the process 94% Aged 25-44 used the Internet in the process 77% Drove by or viewed a home 1st seen online 63% Walked through a home 1st seen online 10 The number of homes viewed in person 10 The number of weeks Buyers looked before purchase 50% of Buyers sacrificed lifestyle to purchase a home Realtor® 2008 Survey of Buyers & Sellers

12. Fast Facts: 47% of Buyers last year were 1st timers 36% Looked online as the first step 90% Used the Internet in the process 96% Aged 25-44 used the Internet in the process 77% Drove by or viewed a home 1st seen online 61% Walked through a home 1st seen online 12 The number of homes viewed in person 12 The number of weeks Buyers looked before purchase 65% of Buyers compromised to purchase a home Realtor® 2009 Survey of Buyers & Sellers

13. Fast Facts: 60% of Sellers reduced their asking price at least once to attract a Buyer 5% of Sellers had to reduce their price more than 4 times 5% of Sellers were Very Disappointed with the selling experience 96% Is the percent of asking price Sellers conceded to their Buyer in negotiations 76% of Sellers purchased a home after selling, 54% of the time in a higher price range Realtor® 2008 Survey of Buyers & Sellers

14. Fast Facts: 60% of Sellers reduced their asking price at least once to attract a Buyer 4% of Sellers had to reduce their price more than 4 times 5% of Sellers were Very Disappointed with the selling experience 5% Is the percent of asking price Sellers conceded to their Buyer in negotiations Realtor® 2009 Survey of Buyers & Sellers