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itSM Solutions®
DITY™ Newsletter
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This is a reprint of an itSM Solutions® DITY™ Newsletter. Our members receive our weekly DITY Newsletter, and
have access to practical and often entertaining articles in our archives. DITY is the newsletter for IT professionals
who want a workable, practical guide to implementing ITIL best practices -- without the hype.

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HOW TO ROLL THE DEMING WHEEL

DITY™ NEWSLETTER
IT Experience.  Practical Solutions.

The workable, practical guide to Do IT Yourself™

VOL.  2.20, MAY 17, 2006

HOW TO ROLL THE DEMING WHEEL

By Hank Marquis

The IT Infrastructure Library® (ITIL®) indicates that systematic process improvement requires a
Quality Management System (QMS). As usually, the ITIL is sketchy about the QMS, but does mention
one in particular -- The Plan-Do-Check-Act (PDCA) of the Deming cycle.
PDCA is a cyclic improvement/problem resolution tool. Each cycle moves closer to the objective. This
approach builds on the fact that knowledge and skills are always limited, but can improve as we go.
hank
MARQUIS
Articles
E-mail
Bio

The power of PDCA lies in its simplicity. While easy to understand, it is often difficult to accomplish on
an on-going basis due to complacency, distractions, loss of focus, lack of commitment, re-assigned
priorities, lack of resources, etc.
While most claim full knowledge and on-going application, few have in-depth understanding, and even
fewer practice PDCA on a consistent basis.

Following I explain PDCA and how to use it.

The Power Behind the Wheel
PDCA can deliver "quick fixes" typical to western management approaches, but it also works well for
incremental/continuous process improvements typical to eastern management approaches. Regardless of management
style, PDCA helps ensure improvement.
Bell Laboratories scientist Walter Shewhart, the statistician who also developed statistical process control, developed the
“Shewhart Cycle” Plan-Do-Check-Act (PDCA) concept in the 1930’s.
In the 1950’s Dr. W. Edwards Deming, friend and student of Shewhart popularized PDCA. PDCA became associated
with him became known as the “Deming Wheel ” even though he always referred it as the “Shewhart Cycle.” Later in
Deming’s career, he modified PDCA to Plan-Do-Study-Act (PDSA) to describe more precisely his recommendations. Six
Sigma programs refer to this cycle as Define-Measure-Analyze-Improve-Control (DMAIC).

Cycles of Improvement
Many times an immediate and dramatic improvement is not possible. There truly is no "quick fix" for many problems.
Sometimes, it is not even possible to completely define the problem, much less the fix. PDCA provides a method for
improving any process systematically. Used consistently PDCA delivers improvements.
Practitioners use PDCA as a guide to analyze processes. The goal is to identify errors or omissions that cause the output
of the process to fall short of expectations. PDCA is useful anywhere the object is improved performance:
As a model for continuous improvement
When starting a new improvement project

Page 1
HOW TO ROLL THE DEMING WHEEL
When developing a new or improved design of a process, product or service
When defining a repetitive work process
When planning data collection and analysis in order to verify and prioritize problems or root causes
When implementing any change
Of course, adopting ITIL spans all the above areas, so it makes sense to use PDCA for ITIL adoption as well.

4 Steps to Improvement
PDCA is a four-step model for carrying out change. Just as a circle has no end, the PDCA cycle repeatedly executes in
pursuit of continuous improvement.
Using the PDCA concept is straightforward. It is very simple, yet powerful concept to coordinate your continuous
improvement efforts. It emphasizes and demonstrates that improvement programs must start with careful planning,
must result in effective action, and must move on again to careful planning in a continuous cycle.
Use PDCA in team meetings to take stock of what stage improvement initiatives are at, and to choose the appropriate tools
to see each stage through to successful completion.
The four steps of PDCA are:

1. Plan. Recognize an opportunity and plan a change. Establish the objectives and processes necessary
2.
3.
4.

to deliver results in accordance with the specifications. Use some form of brainstorming or cause and
effect diagramming (i.e., Ishikawa "fishbone") to determine the problem.
Do. Implement the processes; test the change, often with a small-scale study.
Check. Monitor and evaluate the processes and results against objectives and specifications and
report the outcome. Review the test, analyze results, and identify what you have learned.
Act. Take action based on what you learned in the check step. Apply actions to the outcome for
necessary improvement. Review all steps the (Plan-Do-Check-Act) and modify the process to improve
it. If the change did not work, go through the cycle again with a different plan. If successful,
incorporate what you learned into wider changes. Use what you learned to plan new improvements,
beginning the cycle again.

An example helps make this clearer. In this example, the practitioner desires to improve their Incident Classification via
use of diagnostics scripts. PDCA is the basic structure for the strategic planning, needs analysis, script design and
delivery, staff goal setting and evaluation, provision of support services, and script training. The example shows the
continuous cycle of designing diagnostics scripts and delivering them to staff. Improvement is not a separate activity but
rather built into the work process.
Plan. In this step, the practitioner examines and analyzes existing Incident Classification by examining previous
Incidents. Because PDCA does not specify how to analyze data, a separate data analysis process may be used.
Do. This example has two “do” steps. The first “do” seeks to match Classification with a diagnostic script. The
practitioner plans the scripts by comparing what currently occurs with the desired state. The second “do” trials the
changed process. Within set parameters, staff varies the usage of the script based on each calls unique requirements.
Check. The “check” step includes formal and informal assessments taking place continually. If assessments show
the scripts are not performing as expected, the practitioner can make changes such as re-instruction, changing the
script or more direct staff mentoring. Assessment data becomes the input for the next step in the cycle.
Act. The “act” step has the goal of standardizing the change. When staff meets the goals, the diagnostic script
design and usage are standardized. Staff shares best practices in formal and informal settings. Results from this
cycle become input for the “analyze” phase of the next cycle.
PDCA provides a framework for the improvement of a process. It can guide the entire improvement project, or to aid in
developing specific projects based on identified target improvement areas.
PDCA is as a dynamic model. Completing one turn of the cycle flows into the beginning of the next. This continual cycle
of change delivers ever-increasing improvement -- thus the name “ramp of improvement.”

Page 2
HOW TO ROLL THE DEMING WHEEL
You can apply the PDCA cycle to any situation. The PDCA cycle aids in assessing what needs to change and
implementing an effective improvement plan.

FOCUS PDCA
FOCUS is an acronym for Find, Organize, Clarify, Uncover, and Start. FOCUS sets the stage for PDCA. FOCUS PDCA is
then a nine-step process with five FOCUS steps, and 4 PDCA steps. Using the FOCUS method with PDCA can help you
achieve higher quality results in less time.
The FOCUS steps are:

1. Find an opportunity or process for improvement. Answer the question: What is wrong?
2. Organize a team that understands the opportunity and related systems or processes. Answer the question: Who
knows about this?

3. Clarify the current opportunity or process with Ishikawa ("fishbone") diagrams or other means. Answer the question:
What is involved?

4. Understand the causes of the inappropriate activity or results. Answer the question: Why isn't it working?
5. Start the PDCA cycle by choosing a single modification to the process. Answer the question: Where should the
change occur?

Using FOCUS helps you focus (pun intended!) on the right things to address using PDCA. Combining them into a ninestep process delivers an almost fool proof PDCA result.

PDCA Summary
Try using the FOCUS method with PDCA.
Use tools and techniques such as Fault Tree Analysis (FTA), Component Failure Impact Analysis (CFIA), Pareto
Analysis and others to Plan to improve operations by determining what is going wrong and developing potential
solutions.
Use small groups and group management techniques to Do changes designed to solve the problems on a small or
experimental scale first. This minimizes disruptions to routine work while the testing is underway.
Trend Analysis, Critical Success Factors (CSF) and Key Performance Indicators (KPI) are critical to Check if the
small scale or experimental changes are achieving the desired result or not. Continuously check key activities
(regardless of any experimentation) to assess output quality at all times in order to identify new or potential
problems.
If the experiment was not successful, skip the Act stage, go back to the Plan stage to determine new ideas for solving
the problem, and repeat the cycle.
Act to document and implement the changes on a larger scale if the experiment is successful. Standardize the
changes and make the changes the “new normal.” Involve stakeholders (staff, departments, suppliers, or customers)
affected by the changes whose cooperation you need to implement on a larger scale.
PDCA can produce some amazing results -- but only if you use it, and use it properly! As mentioned earlier, most
executives claim they know how to use PDCA or a related QMS. Most executives also claim they use such a system.
However, in reality more executives don’t actually follow the formal documented approach presented here. Try to FOCUS
on PDCA to improve some aspect of one of your processes, you will be glad you did!
--

Where to go from here:
Subscribe to our newsletter and get new skills delivered right to your Inbox, click here.
Download this article in PDF format for use at your own convenience, click here.
Browse back-issues of the DITY Newsletter, click here.

Related articles:

Page 3
HOW TO ROLL THE DEMING WHEEL
3 Steps to Success with CFIA explains Component Failure Impact Assessment
Fault Tree Analysis made Easy shows how to create Fault Tree diagrams
5 Steps to Transparent Metrics delivers a useful to for tuning Critical Success Factors and Key Performance Indicators
Entire Contents © 2006 itSM Solutions LLC. All Rights Reserved.

Page 4

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Dit yvol2iss20

  • 1. itSM Solutions® DITY™ Newsletter Reprint This is a reprint of an itSM Solutions® DITY™ Newsletter. Our members receive our weekly DITY Newsletter, and have access to practical and often entertaining articles in our archives. DITY is the newsletter for IT professionals who want a workable, practical guide to implementing ITIL best practices -- without the hype. become a member (It's Free. Visit http://www.itsmsolutions.com/newsletters/DITY.htm) Publisher itSM Solutions™ LLC 31 South Talbert Blvd #295 Lexington, NC 27292 Phone (336) 510-2885 Fax (336) 798-6296 Find us on the web at: http://www.itsmsolutions.com. To report errors please send a note to the editor, Hank Marquis at hank.marquis@itsmsolutions.com For information on obtaining copies of this guide contact: sales@itsmsolutions.com Copyright © 2006 Nichols-Kuhn Group. ITIL Glossaries © Crown Copyright Office of Government Commerce. Reproduced with the permission of the Controller of HMSO and the Office of Government Commerce. Notice of Rights / Restricted Rights Legend All rights reserved. Reproduction or transmittal of this guide or any portion thereof by any means whatsoever without prior written permission of the Publisher is prohibited. All itSM Solutions products are licensed in accordance with the terms and conditions of the itSM Solutions Partner License. No title or ownership of this guide, any portion thereof, or its contents is transferred, and any use of the guide or any portion thereof beyond the terms of the previously mentioned license, without written authorization of the Publisher, is prohibited. Notice of Liability This guide is distributed "As Is," without warranty of any kind, either express or implied, respecting the content of this guide, including but not limited to implied warranties for the guide's quality, performance, merchantability, or fitness for any particular purpose. Neither the authors, nor itSM Solutions LLC, its dealers or distributors shall be liable with respect to any liability, loss or damage caused or alleged to have been caused directly or indirectly by the contents of this guide. Trademarks itSM Solutions is a trademark of itSM Solutions LLC. Do IT Yourself™ and DITY™ are trademarks of Nichols-Kuhn Group. ITIL ® is a Registered Trade Mark, and a Registered Community Trade Mark of the Office of Government Commerce, and is registered in the U.S. Patent and Trademark Office, and is used here by itSM Solutions LLC under license from and with the permission of OGC (Trade Mark License No. 0002). IT Infrastructure Library ® is a Registered Trade Mark of the Office of Government Commerce and is used here by itSM Solutions LLC under license from and with the permission of OGC (Trade Mark License No. 0002). Other product names mentioned in this guide may be trademarks or registered trademarks of their respective companies.
  • 2. HOW TO ROLL THE DEMING WHEEL DITY™ NEWSLETTER IT Experience.  Practical Solutions. The workable, practical guide to Do IT Yourself™ VOL.  2.20, MAY 17, 2006 HOW TO ROLL THE DEMING WHEEL By Hank Marquis The IT Infrastructure Library® (ITIL®) indicates that systematic process improvement requires a Quality Management System (QMS). As usually, the ITIL is sketchy about the QMS, but does mention one in particular -- The Plan-Do-Check-Act (PDCA) of the Deming cycle. PDCA is a cyclic improvement/problem resolution tool. Each cycle moves closer to the objective. This approach builds on the fact that knowledge and skills are always limited, but can improve as we go. hank MARQUIS Articles E-mail Bio The power of PDCA lies in its simplicity. While easy to understand, it is often difficult to accomplish on an on-going basis due to complacency, distractions, loss of focus, lack of commitment, re-assigned priorities, lack of resources, etc. While most claim full knowledge and on-going application, few have in-depth understanding, and even fewer practice PDCA on a consistent basis. Following I explain PDCA and how to use it. The Power Behind the Wheel PDCA can deliver "quick fixes" typical to western management approaches, but it also works well for incremental/continuous process improvements typical to eastern management approaches. Regardless of management style, PDCA helps ensure improvement. Bell Laboratories scientist Walter Shewhart, the statistician who also developed statistical process control, developed the “Shewhart Cycle” Plan-Do-Check-Act (PDCA) concept in the 1930’s. In the 1950’s Dr. W. Edwards Deming, friend and student of Shewhart popularized PDCA. PDCA became associated with him became known as the “Deming Wheel ” even though he always referred it as the “Shewhart Cycle.” Later in Deming’s career, he modified PDCA to Plan-Do-Study-Act (PDSA) to describe more precisely his recommendations. Six Sigma programs refer to this cycle as Define-Measure-Analyze-Improve-Control (DMAIC). Cycles of Improvement Many times an immediate and dramatic improvement is not possible. There truly is no "quick fix" for many problems. Sometimes, it is not even possible to completely define the problem, much less the fix. PDCA provides a method for improving any process systematically. Used consistently PDCA delivers improvements. Practitioners use PDCA as a guide to analyze processes. The goal is to identify errors or omissions that cause the output of the process to fall short of expectations. PDCA is useful anywhere the object is improved performance: As a model for continuous improvement When starting a new improvement project Page 1
  • 3. HOW TO ROLL THE DEMING WHEEL When developing a new or improved design of a process, product or service When defining a repetitive work process When planning data collection and analysis in order to verify and prioritize problems or root causes When implementing any change Of course, adopting ITIL spans all the above areas, so it makes sense to use PDCA for ITIL adoption as well. 4 Steps to Improvement PDCA is a four-step model for carrying out change. Just as a circle has no end, the PDCA cycle repeatedly executes in pursuit of continuous improvement. Using the PDCA concept is straightforward. It is very simple, yet powerful concept to coordinate your continuous improvement efforts. It emphasizes and demonstrates that improvement programs must start with careful planning, must result in effective action, and must move on again to careful planning in a continuous cycle. Use PDCA in team meetings to take stock of what stage improvement initiatives are at, and to choose the appropriate tools to see each stage through to successful completion. The four steps of PDCA are: 1. Plan. Recognize an opportunity and plan a change. Establish the objectives and processes necessary 2. 3. 4. to deliver results in accordance with the specifications. Use some form of brainstorming or cause and effect diagramming (i.e., Ishikawa "fishbone") to determine the problem. Do. Implement the processes; test the change, often with a small-scale study. Check. Monitor and evaluate the processes and results against objectives and specifications and report the outcome. Review the test, analyze results, and identify what you have learned. Act. Take action based on what you learned in the check step. Apply actions to the outcome for necessary improvement. Review all steps the (Plan-Do-Check-Act) and modify the process to improve it. If the change did not work, go through the cycle again with a different plan. If successful, incorporate what you learned into wider changes. Use what you learned to plan new improvements, beginning the cycle again. An example helps make this clearer. In this example, the practitioner desires to improve their Incident Classification via use of diagnostics scripts. PDCA is the basic structure for the strategic planning, needs analysis, script design and delivery, staff goal setting and evaluation, provision of support services, and script training. The example shows the continuous cycle of designing diagnostics scripts and delivering them to staff. Improvement is not a separate activity but rather built into the work process. Plan. In this step, the practitioner examines and analyzes existing Incident Classification by examining previous Incidents. Because PDCA does not specify how to analyze data, a separate data analysis process may be used. Do. This example has two “do” steps. The first “do” seeks to match Classification with a diagnostic script. The practitioner plans the scripts by comparing what currently occurs with the desired state. The second “do” trials the changed process. Within set parameters, staff varies the usage of the script based on each calls unique requirements. Check. The “check” step includes formal and informal assessments taking place continually. If assessments show the scripts are not performing as expected, the practitioner can make changes such as re-instruction, changing the script or more direct staff mentoring. Assessment data becomes the input for the next step in the cycle. Act. The “act” step has the goal of standardizing the change. When staff meets the goals, the diagnostic script design and usage are standardized. Staff shares best practices in formal and informal settings. Results from this cycle become input for the “analyze” phase of the next cycle. PDCA provides a framework for the improvement of a process. It can guide the entire improvement project, or to aid in developing specific projects based on identified target improvement areas. PDCA is as a dynamic model. Completing one turn of the cycle flows into the beginning of the next. This continual cycle of change delivers ever-increasing improvement -- thus the name “ramp of improvement.” Page 2
  • 4. HOW TO ROLL THE DEMING WHEEL You can apply the PDCA cycle to any situation. The PDCA cycle aids in assessing what needs to change and implementing an effective improvement plan. FOCUS PDCA FOCUS is an acronym for Find, Organize, Clarify, Uncover, and Start. FOCUS sets the stage for PDCA. FOCUS PDCA is then a nine-step process with five FOCUS steps, and 4 PDCA steps. Using the FOCUS method with PDCA can help you achieve higher quality results in less time. The FOCUS steps are: 1. Find an opportunity or process for improvement. Answer the question: What is wrong? 2. Organize a team that understands the opportunity and related systems or processes. Answer the question: Who knows about this? 3. Clarify the current opportunity or process with Ishikawa ("fishbone") diagrams or other means. Answer the question: What is involved? 4. Understand the causes of the inappropriate activity or results. Answer the question: Why isn't it working? 5. Start the PDCA cycle by choosing a single modification to the process. Answer the question: Where should the change occur? Using FOCUS helps you focus (pun intended!) on the right things to address using PDCA. Combining them into a ninestep process delivers an almost fool proof PDCA result. PDCA Summary Try using the FOCUS method with PDCA. Use tools and techniques such as Fault Tree Analysis (FTA), Component Failure Impact Analysis (CFIA), Pareto Analysis and others to Plan to improve operations by determining what is going wrong and developing potential solutions. Use small groups and group management techniques to Do changes designed to solve the problems on a small or experimental scale first. This minimizes disruptions to routine work while the testing is underway. Trend Analysis, Critical Success Factors (CSF) and Key Performance Indicators (KPI) are critical to Check if the small scale or experimental changes are achieving the desired result or not. Continuously check key activities (regardless of any experimentation) to assess output quality at all times in order to identify new or potential problems. If the experiment was not successful, skip the Act stage, go back to the Plan stage to determine new ideas for solving the problem, and repeat the cycle. Act to document and implement the changes on a larger scale if the experiment is successful. Standardize the changes and make the changes the “new normal.” Involve stakeholders (staff, departments, suppliers, or customers) affected by the changes whose cooperation you need to implement on a larger scale. PDCA can produce some amazing results -- but only if you use it, and use it properly! As mentioned earlier, most executives claim they know how to use PDCA or a related QMS. Most executives also claim they use such a system. However, in reality more executives don’t actually follow the formal documented approach presented here. Try to FOCUS on PDCA to improve some aspect of one of your processes, you will be glad you did! -- Where to go from here: Subscribe to our newsletter and get new skills delivered right to your Inbox, click here. Download this article in PDF format for use at your own convenience, click here. Browse back-issues of the DITY Newsletter, click here. Related articles: Page 3
  • 5. HOW TO ROLL THE DEMING WHEEL 3 Steps to Success with CFIA explains Component Failure Impact Assessment Fault Tree Analysis made Easy shows how to create Fault Tree diagrams 5 Steps to Transparent Metrics delivers a useful to for tuning Critical Success Factors and Key Performance Indicators Entire Contents © 2006 itSM Solutions LLC. All Rights Reserved. Page 4