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Improving your SEO: Practical steps on how to climb the search engine ladder
1. What’s working NOW in SEO
and Digital Marketing for
eCommerce stores.
Richard Hill - CEO & Founder
@seotrafficlab
Matt Williamson - Digital Marketing
Manager
@williamson_mt
14. Mobile
Optimisation
Client Type/Industry Mobile Tablet
Retail - Clothes 59.35% 85.04%
Retail - Pet 234.83% 214.42%
Construction 102.50% 136.53%
Vehicle Parts 142.86% 108.52%
SEO Traffic Lab 803.39% 1645.83%
Retail - Pet 139.22% 104.40%
Finance 110.50% 99.82%
15. Make Your Site
RESPONSIVE
One Site
One Product Database
One interface
One SEO Strategy
16. Social
Networks
Google Plus - 540+ million Total Users
Facebook - 1,310,000,000 billion Total Users
Twitter - 645,750,000 Total Users
Pinterest - 70+ million Total Users
Source: http://www.statisticbrain.com
Research date: 1.1.14
18. Build Your
Audience
Interact especially with influencers
Don’t just sell, sell, sell
Post regularly - consider scheduling tools
Curate content relevant to your niche