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– A L B E RT E I N S T E I N
“It has become appallingly obvious that our technology has
exceeded our humanity.”
I LIKE
TECHNOLOGY
TECHNOLOGY
IS NOT
THE ANSWER
TECHNOLOGY
IS JUST ANOTHER
WORD FOR TOOL
YOU MUST
CHOOSE WHAT’S
RIGHT FOR YOU
WHO IS THIS GUY?
WHAT GIVES HIM THE RIGHT TO CHALLENGE ME?
I’M A VISUAL STORYTELLER
EXPLORING THE FUSION OF
PHOTOGRAPHY AND VIDEO.
I’M A HUSBAND AND FATHER.
RICHARD HARRINGTON
‣ Author 40+ books
‣ Author 200+ video courses
‣ Guest speaker for 20+ years at industry
events for photo, video, and design
‣ Publisher of 2 websites
‣ Publishing to Internet since 1995
‣ Business owner
‣ Photographer
‣ Director
‣ Board member of Adobe Creative Cloud
Advisory Group
‣ Software designer/product manager for
Athentech and Skylum Software
‣ Consultant to Apple and Adobe for
numerous product improvements
‣ Developed Apple and Adobe end user and
instructor certification programs
‣ Certified Project Management Professional
‣ NAB Post|Production World Program
Manager
RICHARD HARRINGTON
linkedin.com/in/richardharrington
CHANGEIS THE ONLY CONSTANT
OVERWHELMED BY
CHOICE
CONSTANT
DISTRACTIONS
COMPLETELY
DISCONNECTED
I’M OFTEN ASKED…
HOW DO I DO IT?
AS IF THERE IS A
SECRET TO BEING
SUCCESSFUL
VISION
WORK
VISION
WORK
FOCUS
2020
IS A NEW YEAR
UH… DUH
31 THINGSCHANGE AT LEAST 10 OF THESE IN Q1
NO CHEATING
ELIMINATE DISTRACTIONS
HOW MUCH TV DO YOU WATCH A WEEK?
ELIMINATE
DISTRACTIONS
‣ Television
‣ Bars
‣ Email
‣ Social Media
C O N T R O L
FOCUS YOUR SPECIALTIES
IDENTIFY SKILLS AND OPPORTUNITIES, THEN FOCUS
FOCUS YOUR
SPECIALTIES
‣ Unique skills
‣ In-demand skills
‣ Portfolio of work samples
‣ Marketing
T A R G E T I N G
CAPTURE PERSONAL KNOWLEDGE
IF ITS GOOD, SAVE IT FOR REUSE
CAPTURE
PERSONAL
KNOWLEDGE
‣ Standards & Procedures
‣ Software presets
‣ LUTs for color grading
R E U S E & R E C Y C L E
– B R U C E L E E
“The less effort, the faster and more powerful you will be.”
BUILD MEANINGFUL CONNECTIONS
IT’S THE QUALITY OF YOUR NETWORK, NOT THE QUANTITY
BUILD
MEANINGFUL
CONNECTIONS
‣ Face to face events
‣ Pick up the phone
‣ Prune Facebook below 600
‣ Thank you notes
R E A L I T Y
GET AN ACCOUNTANT
THERE IS NOTHING WRONG WITH BEING PAID FAIRLY OR BEING PROFITABLE
GET AN
ACCOUNTANT
‣ Most creative people suck at
finances
‣ Need to make decisions and
adjustments monthly
‣ Learn to use accounting software,
but still have a person
M O N E Y I S F U E L
LEARN HOW YOUR COMPUTER WORKS
TRULY UNDERSTAND WHAT YOU OWN
LEARN YOUR
COMPUTER
‣ How to fix common problems
‣ What can you upgrade?
‣ Where are the weak links?
P O W E R
ADD POWER, DON’T OVERBUY
GEAR ACQUISITION SYNDROME IS A REAL THING
DON’T
OVERBUY
‣ Stop gear churn
‣ Rent gear
‣ Recycle within the office
or workflow
‣ Think of the entire pipeline
M A X I M I Z E
– N E I L L A B U T E
“We live in a disposable society. It's easier to throw things out than to
fix them. We even give it a name - we call it recycling.”
EXERCISE
SIX DAYS A WEEK, DO IT FIRST
EXERCISE
‣ Clearer focus
‣ Increased creativity
‣ Better health
‣ Longer life
S O L V E S P R O B L E M S
LEARN TO READ CONTRACTS
UNDERSTAND WHAT YOUR ARE SIGNING
LEARN TO
READ
CONTRACTS
‣ Learn to read what you sign
‣ Also applies to terms of service
‣ Get a lawyer
‣ Take ownership where possible
but always be fair
B E S M A R T
sublicenseable
transferable
without limitation
ADD COLOR
STOP ONLY WEARING BLACK
ADD COLOR
‣ Accessories
‣ Environment
‣ Design
G O V I B R A N T
DIVERSIFY
DON’T PUT ALL YOUR EGGS IN ONE BASKET
DIVERSIFY
‣ MULTIPLE BUSINESES
‣ ENTERPRENEURSHIP
‣ REVENUE STREAMS
S A F E T Y
GET CERTIFIED
SOMETIMES PROOF MATTERS
GET
CERTIFIED
‣ Software certification
‣ Professional certification
PROOF
P R O O F
LEARN THE EXPOSURE TRIANGLE
BECAUSE MANUAL IS KING
READ COMIC BOOKS
VISUAL STORY TELLING
READ COMIC
BOOKS
‣ Shot composition
‣ Use of color
‣ Brevity in storytelling
‣ Huge growth in medium
F L O W
GO TO A CONFERENCE
EXPERIENTIAL LEARNING OPENS NEW DOORS
GO TO A
CONFERENCE
‣ Learn new skills
‣ Networking
‣ Learn what you don’t know
L E A R N
GO TO MUSEUMS
LEARN FROM THE PAST… EXPERIENCE THE FUTURE
GO TO
MUSEUMS
‣ Two things in every country
‣ Explore creativity in all forms
‣ Look for inspiration
O P E N Y O U R E Y E S
TAKE A DANCE CLASS
FIND RHYTHM AND LEARN TO REACT
TAKE A DANCE
CLASS
‣ Discover your rhythm
‣ Learn your body
‣ Translates into better body
mechanics
‣ A chance to connect
M O V E
GO OUTSIDE
EXPERIENCE THE WORLD
GO OUTSIDE
‣ Physical benefits
‣ Meditation
‣ Exploration
‣ Photography and video
N E W V I E W
DEVELOP BUSINESS RULES
HAVE SIMPLE GUIDELINES YOU AND THE TEAM CAN FOLLOW
DEVELOP
BUSINESS
RULES
‣ Bad Feeling Rule
‣ Rule of Threes Rule
‣ Like & Respect Rule
C O M P A S S
GET A BUSINESS DEGREE/CERTIFICATE
BECAUSE KNOWLEDGE IS POWER
GET A
BUSINESS
DEGREE/
CERTIFICATE
‣ Not about the degree
‣ About the experience
‣ Project Management is an
essential skill
‣ Confidence
USE AI
THE ROBOTS ARE NOT THE ENEMY
USE
ARTIFICIAL
INTELLIGENCE
‣ Skylum
‣ Digital Anarchy
‣ Adobe
‣ Lumberjack Systems
S A V E T I M E
HOW FILTERS
LEVERAGE AI
‣ Image awareness
‣ Masking
‣ Selective adjustments without
manual selections
‣ Suggested values
‣ Simplified user interfaces
EMBRACE AUTOMATION
I GET PAID FOR RESULTS, NOT HOURLY
EMBRACE
AUTOMATION
‣ Actions
‣ Scripting
‣ Batch-processing
T I M E I S M O N E Y
JOIN COMMUNITIES
ONLINE IS FINE… REALITY IS BETTER
JOIN
COMMUNITIES
‣ User groups
‣ Facebook groups
‣ LinkedIn Groups
‣ Professional associations
C O N N E C T
INVEST IN LENSES
GOOD GLASS LASTS A LONG TIME
INVEST IN
LENSES
‣ Rent lenses
‣ Buy good lenses
‣ Don’t buy cheap lenses
‣ Buy used lenses
C O N T R O L L I G H T
MASTER RAW
IT IS THE NOW AND THE FUTURE
MASTER
RAW
‣ Photography now
‣ Video soon
‣ Changes everything
Q U A L I T Y
LEARN PROJECT MANAGEMENT
EVERY VIDEO AND PHOTO JOB CAN BENEFIT
LEARN
PROJECT
MANAGEMENT
‣ Formal study
‣ Not software
‣ Increase profitability
‣ Reduce stress
T A K E C O N T R O L
MASTER LOG
FLEXIBILITY IS ESSENTIAL
MASTER
LOG
‣ Flexibility in capture
‣ Flexibility when editing
‣ Greater control
C O N T R O L
WHAT DOES A LOG SHOT LOOK LIKE?
WHAT DOES A LOG SHOT LOOK LIKE?
UNDERSTAND COPYRIGHT
IT IS THE FOUNDATION OF WHAT WE DO
UNDERSTAND
COPYRIGHT
‣ Copyright Alliance
‣ copyright.gov
‣ Know your rights
‣ Respect others rights
C O N T R O L
ACKNOWLEDGE IGNORANCE
REALIZE THAT THERE IS A LOT TO LEARN
ACKNOWLEDGE
IGNORANCE
‣ Set reasonable goals
‣ Know that you know less than
you know
‣ Always be learning
S E L F - A W A R E
VOLUNTEER
MAKE A REAL DIFFERENCE
VOLUNTEER
‣ Work with youth
‣ Mentor the next generation
‣ Pick a cause
‣ Stay involved
‣ Karma happens
I T M A T T E R S
– I N D I R A G A N D H I
“There are two kinds of people, those who do the work
and those who take the credit. Try to be in the first group;
there is less competition there.”
LEARN DAILY
BECAUSE YOU DON’T KNOW WHAT YOU DON’T KNOW
LEARN DAILY
‣ 15 minutes a day
‣ EVERY day
‣ Mix tech and art
G R O W
NYNEWYOU
LIMITED FIRST 1,000 STUDENTS
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New Year's Resolutions for Creative Professionals

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