Business online reputation in 20 Key Figures

1. E-réputation des entreprises : 20 chiffres clés
www.reputationvip.com
contact@reputationvip.com
www.reputationvip.com
01 84 16 13 20

2. Business online reputation in 20 Key Figures
89% of the population of United
Kingdom use Google’s search
engine.
www.reputationvip.com
*Return On Now

3. Business online reputation in 20 Key Figures
In the US, 59% of consumers use
Google every month to find a
reputable, local business.
www.reputationvip.com
*Search Engine Watch

4. Business online reputation in 20 Key Figures
74% of Internet users ‘google’ a
company name in order to get
information on that company before
buying.
www.reputationvip.com
*Weber shandwick & Krc research, 2012

5. Business online reputation in 20 Key Figures
www.reputationvip.com
*Reputation VIP (2014) – Study based on the Google pages of 1700 companies

6. Business online reputation in 20 Key Figures
The risks of business online
www.reputationvip.com
reputation

7. Business online reputation in 20 Key Figures
40% of businesses today (as
opposed to 26% in 2010)
consider online reputation to
be their number 1 risk
www.reputationvip.com
*Study carried out in Spring 2013 by the firm Deloitte with Forbes Insight

8. Business online reputation in 20 Key Figures
41% of risks are attributed to
bad working conditions for
employees.
www.reputationvip.com
* ACE Group

9. Business online reputation in 20 Key Figures
51% of top executives think that
risks to reputation should be
addressed in Board meetings.
www.reputationvip.com

10. Business online reputation in 20 Key Figures
83% of businesses will, at some
point in the next 5 years, face an
online crisis.
www.reputationvip.com
*Return On Now

11. Business online reputation in 20 Key Figures
Online business reputation
in time and speed
www.reputationvip.com

12. Business online reputation in 20 Key Figures
5 minutes are all it takes to
destroy a company’s reputation.
www.reputationvip.com
*Warren Buffet

13. Business online reputation in 20 Key Figures
The moment a business crisis is
declared, its announcement,
particularly on social networks,
is potentially seen by 2.2 billion
people worldwide.
www.reputationvip.com

14. Business online reputation in 20 Key Figures
In the hour that follows that
announcement, 30% of
company crises are being
talked about by international
media.
www.reputationvip.com
*Survey conducted by Freshfields Bruckhaus Deringer

15. Business online reputation in 20 Key Figures
Less than 72 hours is how long
90% of crises last.
www.reputationvip.com

16. Business online reputation in 20 Key Figures
Never is when a business will
erase all online traces of a crisis
as the digital footprint they leave
behind is ineradicable.
www.reputationvip.com

17. Business online reputation in 20 Key Figures
Business online reputation
www.reputationvip.com
management

18. Business online reputation in 20 Key Figures
92% of businesses feel that
reputation risk is the trickiest
risk category to handle
www.reputationvip.com
* ACE Group

19. Business online reputation in 20 Key Figures
61% of businesses claim they
control their online reputation.
www.reputationvip.com

20. Business online reputation in 20 Key Figures
40% of businesses don’t have an
emergency plan for times of
crisis.
www.reputationvip.com
*Freshfields Bruckhaus Deringer

21. Business online reputation in 20 Key Figures
80% of businesses that set up an
online reputation monitoring
system do it to know what is
being said about themselves and
their products.
www.reputationvip.com
*ACE Group

22. Business online reputation in 20 Key Figures
25% of monitoring systems are
less than a year old.
www.reputationvip.com

23. Business online reputation in 20 Key Figures
Companies devote on average 7
hours per week to their online
reputations.
www.reputationvip.com
*ACE Group

24. Business online reputation in 20 Key Figures
18% of businesses that set up an
online reputation monitoring
system come from
Telecommunications,
Communications or Publicity
sectors.
www.reputationvip.com
*ACE Group

25. Business online reputation in 20 Key Figures
90% of businesses that manage
their online reputations create
and animate content on social
networks.
www.reputationvip.com
*ACE Group

26. Business online reputation in 20 Key Figures
Follow @reputationvip to learn
more about online reputation!
www.reputationvip.com

27. E-réputation des entreprises : 20 chiffres clés
Control your business' online reputation
with the dashboard of Reputationvip.com
www.reputationvip.com
contact@reputationvip.com
www.reputationvip.com
01 84 16 13 20

28. Business online reputation in 20 Key Figures
See you soon on
www.reputationvip.com
www.reputationvip.com