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OTCBB: ASPU
June 26, 2013
Aspen Group, Inc.
1
Safe Harbor Statement
2
Certain statements in this presentation and responses to various questions include forward-looking statements
including statements regarding our strategic plans for 2013 and 2013 through 2015 projections. The words
“believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,”
“is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking
statements. We have based these forward-looking statements largely on our current expectations and projections
about future events and financial trends that we believe may affect our financial condition, results of operations,
business strategy and financial needs. Important factors that could cause actual results to differ from those in the
forward-looking statements include competition, ineffective media and/or marketing, failure to maintain growth in
degree seeking students, and failure to generate sufficient revenue. Further information on our risk factors is
contained in our filings with the SEC, including the Prospectus dated November 28, 2012. Any forward-looking
statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause
our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We
undertake no obligation to publicly update any forward-looking statement, whether as a result of new information,
future developments or otherwise, except as may be required by law.
Regulation G – Non-GAAP Financial Measures
This presentation includes a discussion of EBITDA which is a non-GAAP financial measure. A reconciliation to the
most directly comparable GAAP financial measure is provided at the end of this presentation. The Company uses
this financial measure which is not calculated and presented in accordance with U.S. generally accepted
accounting principles in evaluating its financial and operational decision making and as a means to evaluate
period-to period comparison. The Company presents this non-GAAP financial measure because it believes it to be
an important supplemental measure of performance that is commonly used by securities analysts, investors and
other interested parties in the evaluation of companies in our industry.
The Company defines EBITDA as earnings (or loss) from continuing operations before interest expense, income
taxes, depreciation and amortization, and amortization of non-cash stock-based compensation. The Company
excludes stock-based compensation because it is non-cash in nature.
This Non-GAAP financial measure should not be considered as an alternative to net income, operating income,
cash flow from operating activities, as a measure of liquidity or any other financial measure. It may not be
indicative of the historical operating results of the Company nor is it intended to be predictive of potential future
results. Investors should not consider this non-GAAP financial measure in isolation or as a substitute for
performance measures calculated in accordance with GAAP.
Aspen University Snapshot:
3
Nationally Recognized & Accredited Online
University
Highly differentiated Graduate University (87%
Graduate Students*)
2,779 students (end-Q1)
Nursing and Business Schools key to future growth
Offers breadth and depth of academic disciplines
(Doctorate, Master, Bachelor, Associate,
Certificates)
DOE Title IV Provisional Status
Selected G.I. Jobs Military friendly school in 2010-
2012
*Not including part-time students
Weak Graduation Rates
High Tuition Rates
High Cohort Default Rates
Reliance on 3rd party lead generation firms which
drives lower quality students and high enrollment
costs
Nearing Title IV 90/10 Revenue Limit
Many fear that student debt combined with
lack of economic benefit is the next great
bubble
What Are The Criticisms Of The
For-Profit Education Sector?
4
Aspen’s Differentiated Business
Model
5
Post-Graduate
Degree Focus
(MBA and MSN largest programs)*
*MBA/MSN represents nearly 2/3’s of Full-Time Degree Seeking Student body
Graduate Tuition: Vertically-Integrated
$1,000/course** Student Acquisition***
(all internet marketing in-house,
no use of 3rd party lead gen firms)
**Among Lowest in Sector ***Cost per enrollment averaged
less than $925 in Q1
Aspen Competitive Advantages:
Graduate Program Focus
6
The Aspen Difference – Graduate Focus Delivers
Industry Leading Metrics (Year-End 2012 Data):
Exceptional adjunct faculty (67% hold a Doctorate)
High course completion rates (90%)*
High Student Satisfaction Rates (95%)*
Strong graduation rates (58%)
Among highest graduate employment rates (91%)
Among lowest tuition rates in the For-Profit education sector
Among Lowest % of Title IV revenues in the sector (18%)
Student Base = 87% Graduate Students**
*Among top 10 most popular courses **Not including part-time students
Aspen Competitive Advantages:
Competitors’ Exposure to Title IV
90/10 Rule (Aspen Currently at 18%)
7
Company Ticker Title IV% Year School Type
Bridgepoint Education BPI 86% 2012 Online
Grand Canyon Education LOPE 80% 2012
Capella Education CPLA 79% 2012
American Public Education APEI 42% 2011
Apollo Group APOL 84% 2012 Hybrid
DeVry University DV 81% 2011
Career Education CECO 80% 2012
Corinthian Colleges COCO 86% 2012 Vocational
ITT Educational Services ESI 80% 2012
Median (all companies) 80%
Source: BMO Capital Markets, 4/15/13
Aspen University Cost
Comparison for MBA Program
8
$31,584
$29,592
$27,936$27,900
$25,660$25,000
$19,476
$12,675
$0
$5,000
$10,000
$15,000
$20,000
$25,000
$30,000
$35,000
$12,000*
*Effective June 1, 2013
Aspen Announces Innovative
Monthly Installment Plan
9
Graduate Students now have opportunity to pursue
their advanced degree without being compelled to
rely on student loans to fund their education
Effective June 1, 2013
Make three $350 monthly tuition payments during each
10-week class
Due at start of week 1, week 5 and week 9
Monthly installment plan designed to promote a ‘cash-based,
pay as you go’ mentality to funding higher education
Aspen’s Nursing Program Is An
ROI Story
10
Aspen offers RNs the ability to obtain an MSN for less than
$20,000:
RNs begin with 7-course RN-to-MSN Bridge Program ($7,200)
Thereby bypassing requirement for BSN degree
Upon Bridge Program completion, matriculate to 12-course
MSN Program ($10,800)
Compensation for Nurses is defined state-by-state; studies
indicate that Nurses with an MSN earn between $30K - $90K
more annually than RNs
40% of Aspen’s full-time, degree-seeking enrollments in Q4
were Nursing students
Aspen MSN Graduates Achieve an ROI on their Academic
Investment in Less Than 1 Year!
*Not including part-time students
1Q13 Was A Record Quarter
11
In 1Q13 Aspen achieved a 7% conversion rate; meaning our
cost per enrollment was below $925
In 1Q13, our cost per lead dropped below $65 for the first
time
Full-time degree seeking enrollments for 1Q13 of 260 marked
a new Aspen record
Class Starts in 1Q13 = 1,174 (average of 391/month)*
Q1 tracked +13% vs. trailing four-quarter average of 1,042
*Does not include retake courses
2013-2015 Projections
12
CY13 CY14 CY15
F-T Degree Students 2,300 3,500 5,000
Total Student Body 3,500 5,000 7,000
Total Revenues >$4mm >$7mm >$11mm
(minimum 50% growth)
Aspen expects to break even on an adjusted EBITDA* basis when the full-
time degree-seeking student body reaches ~2,500.
At 4,000 full-time degree-seeking students Aspen expects to generate ~15%
adjusted EBITDA profit margin.
At 5,250 full-time degree-seeking students Aspen expects to generate ~30%
adjusted EBITDA profit margin.
* Adjusted EBITDA excludes preferred dividends, interest expense, income taxes, collateral valuation adjustment, bad debt
expense, depreciation and amortization, and amortization of stock-based compensation.
Business Media Coverage
13
Highlighted in 6/18/13 Seeking Alpha article:
“Aspen Group: How To Profit From The Federal
Student Loan Collapse” (www.SeekingAlpha.com)
- “Aspen management sees what’s coming quite
clearly and has set itself up to thrive.”
Cap Table
14
Aspen Group, Inc.
Capitalization Table (5/9/12)
Outstanding % Total
Shares 58,573,223 78%
Warrants 9,090,292 12%
Options 7,614,381 10%
Fully Diluted Shares 75,277,896 100%
- of which Directors & Officers 11,752,904 16%
Free trading Shares 7,118,604 9%
Questions & Answers
15

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Aspu 6262013

  • 1. OTCBB: ASPU June 26, 2013 Aspen Group, Inc. 1
  • 2. Safe Harbor Statement 2 Certain statements in this presentation and responses to various questions include forward-looking statements including statements regarding our strategic plans for 2013 and 2013 through 2015 projections. The words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include competition, ineffective media and/or marketing, failure to maintain growth in degree seeking students, and failure to generate sufficient revenue. Further information on our risk factors is contained in our filings with the SEC, including the Prospectus dated November 28, 2012. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law. Regulation G – Non-GAAP Financial Measures This presentation includes a discussion of EBITDA which is a non-GAAP financial measure. A reconciliation to the most directly comparable GAAP financial measure is provided at the end of this presentation. The Company uses this financial measure which is not calculated and presented in accordance with U.S. generally accepted accounting principles in evaluating its financial and operational decision making and as a means to evaluate period-to period comparison. The Company presents this non-GAAP financial measure because it believes it to be an important supplemental measure of performance that is commonly used by securities analysts, investors and other interested parties in the evaluation of companies in our industry. The Company defines EBITDA as earnings (or loss) from continuing operations before interest expense, income taxes, depreciation and amortization, and amortization of non-cash stock-based compensation. The Company excludes stock-based compensation because it is non-cash in nature. This Non-GAAP financial measure should not be considered as an alternative to net income, operating income, cash flow from operating activities, as a measure of liquidity or any other financial measure. It may not be indicative of the historical operating results of the Company nor is it intended to be predictive of potential future results. Investors should not consider this non-GAAP financial measure in isolation or as a substitute for performance measures calculated in accordance with GAAP.
  • 3. Aspen University Snapshot: 3 Nationally Recognized & Accredited Online University Highly differentiated Graduate University (87% Graduate Students*) 2,779 students (end-Q1) Nursing and Business Schools key to future growth Offers breadth and depth of academic disciplines (Doctorate, Master, Bachelor, Associate, Certificates) DOE Title IV Provisional Status Selected G.I. Jobs Military friendly school in 2010- 2012 *Not including part-time students
  • 4. Weak Graduation Rates High Tuition Rates High Cohort Default Rates Reliance on 3rd party lead generation firms which drives lower quality students and high enrollment costs Nearing Title IV 90/10 Revenue Limit Many fear that student debt combined with lack of economic benefit is the next great bubble What Are The Criticisms Of The For-Profit Education Sector? 4
  • 5. Aspen’s Differentiated Business Model 5 Post-Graduate Degree Focus (MBA and MSN largest programs)* *MBA/MSN represents nearly 2/3’s of Full-Time Degree Seeking Student body Graduate Tuition: Vertically-Integrated $1,000/course** Student Acquisition*** (all internet marketing in-house, no use of 3rd party lead gen firms) **Among Lowest in Sector ***Cost per enrollment averaged less than $925 in Q1
  • 6. Aspen Competitive Advantages: Graduate Program Focus 6 The Aspen Difference – Graduate Focus Delivers Industry Leading Metrics (Year-End 2012 Data): Exceptional adjunct faculty (67% hold a Doctorate) High course completion rates (90%)* High Student Satisfaction Rates (95%)* Strong graduation rates (58%) Among highest graduate employment rates (91%) Among lowest tuition rates in the For-Profit education sector Among Lowest % of Title IV revenues in the sector (18%) Student Base = 87% Graduate Students** *Among top 10 most popular courses **Not including part-time students
  • 7. Aspen Competitive Advantages: Competitors’ Exposure to Title IV 90/10 Rule (Aspen Currently at 18%) 7 Company Ticker Title IV% Year School Type Bridgepoint Education BPI 86% 2012 Online Grand Canyon Education LOPE 80% 2012 Capella Education CPLA 79% 2012 American Public Education APEI 42% 2011 Apollo Group APOL 84% 2012 Hybrid DeVry University DV 81% 2011 Career Education CECO 80% 2012 Corinthian Colleges COCO 86% 2012 Vocational ITT Educational Services ESI 80% 2012 Median (all companies) 80% Source: BMO Capital Markets, 4/15/13
  • 8. Aspen University Cost Comparison for MBA Program 8 $31,584 $29,592 $27,936$27,900 $25,660$25,000 $19,476 $12,675 $0 $5,000 $10,000 $15,000 $20,000 $25,000 $30,000 $35,000 $12,000* *Effective June 1, 2013
  • 9. Aspen Announces Innovative Monthly Installment Plan 9 Graduate Students now have opportunity to pursue their advanced degree without being compelled to rely on student loans to fund their education Effective June 1, 2013 Make three $350 monthly tuition payments during each 10-week class Due at start of week 1, week 5 and week 9 Monthly installment plan designed to promote a ‘cash-based, pay as you go’ mentality to funding higher education
  • 10. Aspen’s Nursing Program Is An ROI Story 10 Aspen offers RNs the ability to obtain an MSN for less than $20,000: RNs begin with 7-course RN-to-MSN Bridge Program ($7,200) Thereby bypassing requirement for BSN degree Upon Bridge Program completion, matriculate to 12-course MSN Program ($10,800) Compensation for Nurses is defined state-by-state; studies indicate that Nurses with an MSN earn between $30K - $90K more annually than RNs 40% of Aspen’s full-time, degree-seeking enrollments in Q4 were Nursing students Aspen MSN Graduates Achieve an ROI on their Academic Investment in Less Than 1 Year! *Not including part-time students
  • 11. 1Q13 Was A Record Quarter 11 In 1Q13 Aspen achieved a 7% conversion rate; meaning our cost per enrollment was below $925 In 1Q13, our cost per lead dropped below $65 for the first time Full-time degree seeking enrollments for 1Q13 of 260 marked a new Aspen record Class Starts in 1Q13 = 1,174 (average of 391/month)* Q1 tracked +13% vs. trailing four-quarter average of 1,042 *Does not include retake courses
  • 12. 2013-2015 Projections 12 CY13 CY14 CY15 F-T Degree Students 2,300 3,500 5,000 Total Student Body 3,500 5,000 7,000 Total Revenues >$4mm >$7mm >$11mm (minimum 50% growth) Aspen expects to break even on an adjusted EBITDA* basis when the full- time degree-seeking student body reaches ~2,500. At 4,000 full-time degree-seeking students Aspen expects to generate ~15% adjusted EBITDA profit margin. At 5,250 full-time degree-seeking students Aspen expects to generate ~30% adjusted EBITDA profit margin. * Adjusted EBITDA excludes preferred dividends, interest expense, income taxes, collateral valuation adjustment, bad debt expense, depreciation and amortization, and amortization of stock-based compensation.
  • 13. Business Media Coverage 13 Highlighted in 6/18/13 Seeking Alpha article: “Aspen Group: How To Profit From The Federal Student Loan Collapse” (www.SeekingAlpha.com) - “Aspen management sees what’s coming quite clearly and has set itself up to thrive.”
  • 14. Cap Table 14 Aspen Group, Inc. Capitalization Table (5/9/12) Outstanding % Total Shares 58,573,223 78% Warrants 9,090,292 12% Options 7,614,381 10% Fully Diluted Shares 75,277,896 100% - of which Directors & Officers 11,752,904 16% Free trading Shares 7,118,604 9%