Tips for startup leadership.

1. Rebeca Hwang | YouNoodle
April 21, 2013
Rebeca@younoodle.com
Twitter: @rebecahwang
Stanford e-Bootcamp Final Day

2. Ryan Marschang (Invisergy, USA)
2012 e-Bootcamp Winner
AIChE Donald F. and Mildred Topp
Othmer National Scholarship
He is an investor at First Round Capital’s Dorm
Room Fund
Featured on CNBC Finance

3. Hernando Zurutia (Hazfutbol, Peru)
2012 e-Bootcamp Finalist
“For me, coming from a small country and a college so
different, the impact was extraordinary. The
knowledge gathered from the program is
immeasurable. Now that I’m back here, I feel like a
complete expert in entrepreneurial topics and
think I’m able to lead other students like me on
their path for making new business.”

4. Ignacio Ayanz (ALP GROUP S.A, Argentina)
2012 e-Bootcamp Participant
“Getting to meet real investors with real objectives and
different frames of mind, was one of the most useful
experiences I had during this program. Also, meeting
fellow entrepreneurs, with all kinds of projects and
ideas was a most enriching experience, not only
because of the path every entrepreneur shares, but
also because of their different strategic visions,
depending, among other things, on their native
country.”

5. Fabricio Meuller, (V3D Studios, Brazil)
2012 e-Bootcamp Participant
“My participation at E-Bootcamp was a life change
experience. I had an incredible opportunity to
meet people from all around the world, to build
friendships, to gain a lot of knowledge, to meet
incredible entrepreneurs and to visit successful
companies.”

6. Homework
1. Build a billion dollar company
2. Keep in touch, become the ‘ebootcamp mafia’
3. Pay it forward in your local ecosystem

7. Homework 1
1. Build a billion dollar company
 Motivation management
 Information management
 Network management

8. Homework 1
1. Build a billion dollar company
 Motivation management
 How to pay less and get 110%?
 How are entrepreneurs’ motivations different
from corporate types?
 Information management
 Network management

9. Yes you can

10. Credit: Startup of You
Motivation: Startup employees are different

11. Personality traits of successful entrepreneurs

12. Personality Traits: Obsession
 “Passionate”  Obsessed
 “ADD”  Insatiably curious
 “Rebellious”  Healthy irreverence to authority
 “Impatience”  Action oriented

13. Personality Traits: Curious and “lucky”

14. Personality Traits: Resourcefulness

15. Intrinsic vs. Extrinsic Motivation

16. Need for achievement vs. independence

17. Personality Traits translation
 “Passionate”  Obsessed
 “ADD”  Insatiably curious
 “Rebellious”  Healthy irreverence to authority
 “Impatience”  Action oriented, Resourceful

18. “And then there is the most dangerous risk of all -- the risk of spending your
life not doing what you want on the bet you can buy yourself the freedom to
do it later.” - Randy Komisar
It’s about enjoying it.

19. Homework 1
1. Build a billion dollar company
 Motivation management
 Information management
 Flexible persistence: To pivot or not to pivot
 Which customer do I listen to?
 Network management

20. Know what you don’t know

21. Expansive vs.Converging minds

22. Flexible Persistence
Credit: Startup of You

23.  People leaves bosses, not jobs
 The main source of anxiety at work is uncertainty
Decrease effect of information uncertainty
CEO = Chief Emotional Officer

24. Use small risks to gather information
Credit: Startup of You

25. Credit: Startup of You
Informed risk taking

26. Homework 2
2. Keep in touch, become the ‘ebootcamp mafia’
 Help fellow e-Bootcampers
 Increase e-Bootcamp’s brand equity

27. Join the e-Bootcamp Mafia
Peter Thiel, Elon Musk, Max Levchin, Roelof Botha, Chad Hurley, Steve Chen,
Jawed Karim , Jeremy Stoppelman, Russel Simmons , Premal Shah
Space X
Tesla
Linkedin
Slide
Yelp
Digg
Flickr
Ning
YouTube
Facebook
Kiva

28. To be successful, you don’t need to know everything, you just need to know
who knows what
Credit: Startup of You
The e-Bootcamp Mafia

29. Credit: Startup of You

30. Homework 3
3. Pay it forward in your local ecosystem
 local events
 share the network you build during this week
 help recruit 2014 participants

31. A rising tide lifts all boats

32. GDP: Startups founded by MIT founders generate
annual revenues of 2 trillion. (Kauffman study, 2009)
Jobs: net employment creation in the US over the last
30 years is predominantly lead by startups that are
younger than 5 years old. (Kauffman study, 2010)
Startups can change entire economies

33. An immersion program in high-tech entrepreneurship
JULY 1-26, 2013
Silicon Valley, USA

34. Join Us for YouNoodle Camp 2013!
YouNoodle Camp is a four-week program dedicated to
helping global entrepreneurs take their ideas from a
prototype to a new venture…the Silicon Valley way!

35. A Global Program with High Impact
Last year, there were…
13 countries represented including
Mexico, Malaysia, Iceland, Colombia,
Canada, and South Korea.
Top international competition
winners represented: Startup
Malaysia, Intel Challenge Latin
America and Stanford E-Bootcamp
12 start-up visits and discussions
with key decision makers and CxOs
at Y Combinator, Yammer, Google,
Yelp, Facebook and more
11 special networking events
4 weeks of fun personal and
professional growth in SF!

36. Objectives
1. Immerse participants in the Silicon
Valley entrepreneurial culture
2. Teach participants the fundamentals of
high tech entrepreneurship as
pioneered in Silicon Valley
3. Connect entrepreneurs to resources,
thought leaders, and serial
entrepreneurs
4. Help build and refine startups by the
end of the program
YouNoodle Camp Objectives
Talking to
Product Managers
at Facebook
Pitching to
Venture
Capitalists

37. Program Components You Can Expect
High-touch
Mentorship
from Silicon Valley
experts to develop
your idea.
Startup Visits
customized to game-
changing companies,
incubators, and
startups
VIP Networking
Events
to build long-lasting
bridges to Silicon
Valley.
Panels & Workshops
to help with ideation,
company
launch/growth, and
funding opportunities.
Widespread impact and social capital value – this is not
your typical classroom experience!

38. Summary: YouNoodle Camp helps startups
grow
Fundamentals
• Lectures
• Workshops
• Panels
Practice &
Immersion
• Networking
Events
• Company Visits
• Fun in SF!
Mentorship
• Venture
Capitalists
• Entrepreneurs
Pitch Day
All teams will
pitch their
final projects
to VCs and
seasoned
entrepreneurs
.

39. Credit: Startup of You

40. THANK YOU
rebeca@younoodle.com
@rebecahwang