This document summarizes market research conducted on current political expectations in Maharashtra. The research was conducted through an online questionnaire of Maharashtra residents. The research predicted that the next general elections in Maharashtra would be won by the BJP-Shiv Sena alliance based on 67% of respondents supporting them compared to 25% for the NCP/UPA alliance. The document outlines the research objectives, methodology, findings presented in charts on Google docs, and conclusions drawn regarding factors influencing the election outcome.

1. MARKET RESEARCH
Swapnil Bhosale-12
Apurva Chaudhry- 14
Paresh Dabir- 17
Alok Kavthankar- 34
Sabitavo Das – 73
Pune Campus:
Siddharth Aggarwal.
Vipul Aurange.
Vishal Dhangar.

2. INTRODUCTION:
 Maharashtra is Political beehive ,In our research Project is
based on Current Political Expectations in Maharashtra.
 Government in Maharashtra - Congress
Chief Minister of Maharashtra - Prithviraj Chavan

3. RESEARCH OBJECTIVES.
 To understand the Influencing factors which will
decide the outcome of Impending Election.
 To understand how the Demographics will Impact
the outcome the election.

4. ACCORDING TO OUR RESEARCH, WE
HAVE PREDICTED THE NEXT GENERAL
ELECTIONS WOULD BE WON BY
BJP- SHIV SENA

5. RESEARCH METHODOLOGY
Primary data is collected by floating questionnaire online
Response is collected from the people who are residents of
Maharashtra
Data represented by charts on Google docs

9. For BJP/SHIV SENA – 67%
For NCP/UPA – 25%

10. CHI-SQUARE
 We have applied Chi-Square.
THE CANDIDATE IS CONSIDERED MORE THAN PARTY DURING ELECTIONS.
OPINIONS HIGHLY INFLUENCE THE DECISION MAKING PROCESS.
ISSUES INFLUENCE THE DECISON MAKING PROCESS.THE PARTIES USING MARATHI LANGUAGE TO ORGANIZE PEOPLE DOESNT MAKE MUCH
OF A DIFFERENCE.
PEOPLE ARE FULLY DISSATISFIED WITH NCP/UPA IN MAHARASHTRA.

11. 71 %
72 %

14. 2 &3

18. CONCLUSION
 The sample size targeted by floating this datasheet
to individuals in the Maslow’s Pyramid who are
more concerned about self esteem and
belongingness than the lower hierarchical needs.