Implicitly My Views on 52 Changes Made by Google during Search Quality Movement :) .. If you don't even want to go through slide show here are main points which can help you in SEO 1) Fresh Content 2) Local Content 3) Authorutive Link Building 4) Equal focus on All Pages 5) Brand Building 6) Authorship Building Thanks for saving electricity

1. Important things from 52
Search quality Change Made
By Google in April
By Ketan Raval
S
info@affordable-seo-services.com
info@letsnurture.com

2. What happened in April?
S 52 More changes implemented for Searhch Quality in
April, here is a link for that : Latest Search Quality Update
S That clearly means Google is in “rinsing and cleansing”
mode now for Search Results
@ketanraval , info@affordable-seo-services.com

3. Country Identification For
Webpages
S Codename "sudoku“
S After-Effect Fact: Detailed Local Results , Local Searches.
S Websites with relevant local Content/ Local Influence are
more likely to surge ahead against normal website
@ketanraval , info@affordable-seo-services.com

4. More Domain Diversity
S Codename "Horde“
S After-Effect Fact: Now it is less likely to have multiple
Resuls from same Domain , instead of that search engine
will prefer to Show More Results from other relevant
Domains.
@ketanraval , info@affordable-seo-services.com

5. Local Local Local
S More local sites from organizations (codename
"ImpOrgMap2“)
S Improvements to local navigational searches (codename
"onebar-l“)
@ketanraval , info@affordable-seo-services.com

6. Text From The Beginning of the
page in snippets
S Codename "solar”
S After-Effect Fact: it is now more likely that Google will
show content from begining of the page as a Snippet in
Search Results (if that content is relevant to searched
terms).
S So it is important to put important KeyWords at begining
of the page.
@ketanraval , info@affordable-seo-
services.com

7. Language Relevant Results
S Codename "Raquel”
Aftter-Effect Fact : Multilingual Results Rinsed & Cleansed
Ex. For example, bol.com is a Dutch page, but many users
are actually searching in Portuguese and are looking for the
Brazilian email service, http://www.bol.uol.com.br/.
@ketanraval , info@affordable-seo-
services.com

8. Freshness is the key
S Improvement in a “freshness signal”.
S Smoother ranking changes for fresh results
S “No freshness boost for low-quality content.”
S After-Effect Fact : Fresh Content is important now and
Fresh Content from Low Quality websites will not have
big effect on ranking of website.
@ketanraval , info@affordable-seo-services.com

9. More comprehensive
predictions for local queries.
S Codename "Autocomplete”
S After-Effect Fact : Comprehensive autocomplete for long
tail USA search queries.
S Which means SEO Agencies should consider to build
Quality Listings for Small Business with Proper Local
Address & PostCode, during link building process
@ketanraval , info@affordable-seo-services.com

10. Fewer autocomplete predictions
leading to low-quality results
S Codename "Queens5”
S After-Effect: fact : Manuplated long tail keywords are not
going to give any benefits in SEO now
@ketanraval , info@affordable-seo-
services.com

11. Improvement on Site Wide not
only on Home Page
S Sitelinks data refresh.
S "Sub-sitelinks" in expanded sitelinks
S Better ranking of expanded sitelinks.
S Less snippet duplication in expanded sitelinks
S After Effect Fact: Google is digging deep in all webpage
links now and SEO Strategy should weight all pages to
rank better on Google
@ketanraval , info@affordable-seo-services.com

12. Authoritative Results
S Keyword stuffing classifier improvement.
S More authoritative results
After-Effect Fact: Clear Indication is that google wants brand
building. Having Proper Branding & less keyword oriented
Strategy will drive more results & traffic to your webiste.
@ketanraval , info@affordable-seo-services.com

13. Recent Changes From Google
S Updates to rich snippets
S Another step to reward high-quality sites
S Search quality highlights: 52 changes for April
@ketanraval , info@affordable-seo-services.com

14. Summary
S Fresh Content
S Local Content
S Authority Link Building
S Equal focus on All Pages
S Brand Building
S Authorship Building
@ketanraval , info@affordable-seo-services.com

15.  Lets Do It
S So.. It is better late then never ….
“Start working for people instead of search results” 
https://twitter.com/ketanraval
@ketanraval , info@affordable-seo-
services.com