Personal Information
Organização/Local de trabalho
Salt Lake City, UT United States
Setor
Advertising / Marketing / PR
Site
www.modern8.com
Sobre
I have been a lifelong designer and a proponent of the value of design, whether in the business setting or in life itself. I’ve headed my own design firms, as principal or partner for almost 35 years and I have taught at the University of Utah Graphic Design department for nearly as long. I was the founding President of the Salt Lake Chapter of the AIGA, the Professional Association for Design. When modern8 was formed in 2001, we recognized we could bring added value to our clients by bringing brand strategy consulting, together with creative services, to achieve shared goals. I write extensively about design and brand strategy and since 2001 have blogged at http://www.modern8.com/thou...
Marcadores
design
branding
modern8
positioning
differentiation
logo
modern 8
randall smith
perception branding
5d process
Ver mais
Apresentações
(1)Personal Information
Organização/Local de trabalho
Salt Lake City, UT United States
Setor
Advertising / Marketing / PR
Site
www.modern8.com
Sobre
I have been a lifelong designer and a proponent of the value of design, whether in the business setting or in life itself. I’ve headed my own design firms, as principal or partner for almost 35 years and I have taught at the University of Utah Graphic Design department for nearly as long. I was the founding President of the Salt Lake Chapter of the AIGA, the Professional Association for Design. When modern8 was formed in 2001, we recognized we could bring added value to our clients by bringing brand strategy consulting, together with creative services, to achieve shared goals. I write extensively about design and brand strategy and since 2001 have blogged at http://www.modern8.com/thou...
Marcadores
design
branding
modern8
positioning
differentiation
logo
modern 8
randall smith
perception branding
5d process
Ver mais