Strategic Management Consultants provides management and marketing consulting services to corporate, SME, and startup clients across India, the Middle East, and Asia. They offer services in management strategy, strategic marketing, and an outsourced Chief Marketing Officer program. Their vision is to provide consulting excellence to help clients cultivate continuous improvement and guide businesses toward excellence.

1. We grow your business Management and Marketing Consultants

2. Welcome to a presentation on

3. Strategic Management Consultantsis a Management and Marketing Consulting company With offices in Bangalore and Chennai, India, And a corporate, SME and start-up client base footprint across India, the Middle East and Asia.

5. SMC – Products and Services We offer a wide range of consulting services in Management Strategy, Strategic Marketing, and Cost effective services of a Chief Marketing Officer ( CMO )

7. Through the analysis of existing business problems and

9. Which form the basis for recommendations for more effective or efficient ways of performing business tasks.Management Strategy Consulting

10. Management Strategy Consulting The Three Goals of a Management Strategy Consulting Develop Strategic Plans, Business Plans and Annual Plans Ensure Successful Implementation and Strategic Change Build and Sustain High Performance (Year after Year)

11. Strategic Management Consultants Products and Services Management Strategy, Strategic Marketing, and The CMO program

12. The marketing problem We have something not just to sell, but to market. Our customers are spread out far and wide across the country and across the world and don’t even know we exist. And when they do, they need to be convinced that buying from us makes better business sense than buying from the competition. Marketing’s job is to build a product, service or an experience with a compelling story, and reach it to various audiences in ways that are interesting and relevant to these audiences. Strategic Marketing Consulting

13. Marketing Strategy Consulting Our Marketing Strategy Consulting practise includes : Client engagement Market entry strategy Market segmentation Competitive market positioning Customer retention The pricing advantage Competition and growth

14. Our Marketing Strategy Consulting practise includes ( cont . ) Product strategies Customer service strategy Channel strategies Improving sales, profitability and productivity Restructuring marketing organisation and capability building Talent management Marketing Strategy Consulting

15. Strategic Management Consultants Products and Services Management Strategy, Strategic Marketing, and The CMO program

16. Outsource a Chief Marketing Officer ( CMO ) Most companies already outsource some of their marketing. But for SMEs and start-up companies, outsourcing can also solve another problem—that of not being able to attract and retain the right senior talent. A full time senior marketing hire in India costs around Rs 40 lakhs in salary alone. Outsourcing the CMO can reduce this cost without affecting the quality of the work. An experienced professional is needed to set up a sales and marketing team, define goals, allocate budgets, standardize branding, set up a collateral creation program, manage events participation and support a lead generation program. Having an outsourced CMO enables the company to hire the right expertise for the job at lower than full time cost. And to pay for it only till needed. The CMO program

17. Benefits of outsourcing a Chief Marketing Officer for SMEs, new start-up businesses and corporates It’s cheaper than hiring a full-time marketing hire and more flexible. There are no recruitment costs, no long-term commitments or associated costs such as sick pay, holidays, and pensions to think about. A consultant brings a wealth of experience and an ability to "hit the ground running" once the business needs are understood. Packages can be tailored with business and budgets in mind. Frees up the CEO / Top Management time from marketing tasks, to focus directly on running the business. The Strategic Management Consultants CMO program can assist in increasing overall sales, reduce unnecessary costs, improve final profits and achieve real growth. The CMO program

18. The CMO program Our Implementation support services through the CMO program include: Assisting in preparation of the Marketing plan Restructuring marketing organization Establishing key control systems Periodical sales & market analysis Monitoring marketing plan Designing marketing incentive schemes to improve performance and productivity

19. Aboutus

20. Principal Consultant - Bangalore Management – Indian Institute of Management, Calcutta BE (Hons) Chemical Engineering – BITS Pilani Name : Ranji Kuruvila Work experience Professional career spans 33 years In sales, marketing, general management and top management, Across different product categories - consumer durables, industrial products, IT and consulting, With Industry leaders in India / Middle East

21. Principal Consultant - Chennai Name : ChandramohanRajan Work Experience A seasoned professional with 33 years of success Cross functional expertise in planning, market penetration, product launch and key account management, with skills in P & L management and competitor / market analysis. Implementation of outstanding marketing plans with competitive pricing, product innovations, promotional packages & application engineering for key strategic customers. Experience in achieving profit, revenue and business growth objectives within start-up, turnaround and rapid-change environments. Extensive experience in global business with focus on N. America, Latin America and Asia, including India. MBA Marketing - University of Madras B.Tech Metallurgical Engineering – IIT Madras

22. SMC Offices in India Tel: 080 2211 7784 Tel : 89399 12349 Bangalore officeStrategic Marketing ConsultantsG1, Bailey Apartments,10 Rhenius Street.Richmond Town,Bangalore – 560 025 Chennai Office Strategic Management Consultants 1A, The Mist, 33 Harrington Road, Chetput,Chennai – 600 031

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