How to analyse an image

1. ANALYSIS of an IMAGE

2. We must take notice of the next features of
an image:
1.- Origin
2.- Purpose
3.- Iconacity Level
4.- Content Denotative
Connotative

3. 1.- ORIGIN
(ACCORDING TO HOW IT WAS MADE and/or
MANIPULATED)
PICTORIAL
PHOTOGRAPHIC
DIGITAL (creada mediante ordenador)

4. PICTORIAL

5. PHOTOGRAPHIC

6. DIGITAL

7. 2.- PURPOSE
To EXPRESS
To INFORM
To ADVERTISE
To ENTERTAIN

8. To EXPRESS

9. To INFORM

10. To ADVERTISE

11. To ENTERTAIN

12. 3.- ICONACITY LEVEL
How similar the image is to the object it
represents
REPRESENTATIVE (The highest Iconacity
Level)
ABSTRACT (The lowest Iconacity Level)
SYMBOLIC (Representan un concepto o idea)

13. REPRESENTATIVE

14. ABSTRACT

15. SYMBOLIC

16. 4.- CONTENT
DENOTATIVE
Objective description of the image
CONNOTATIVE
The subjective message the image
conveys