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                             DM Digital Television
                             Network Media Pack
                      	
  

                      Articles
                      All news, reviews and features
                      from the TV Channel as well as
                      additional online only content.	
  




                      News & Events
                      Comprehensive listings search
                      and details for all of Live Musicals
                      and Channel Programmes	
  




                      Blogs
                      Comprehensive views and
                      Reviews and article listings for
                      various categories of Channel
                      Programming	
  

       DM Digital TV Network,	
  57-63 Cheetham Hill Road, Manchester M4 4ET, UK
                       Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345	
  
	
  
 
Advertising Packages – DM Digital TV and Website
The newly launched DM Digital website is currently experiencing large amount of traffic and this figure is increasing everyday. We have
specialised dedicated web pages for advertising that will be easily accessed by the general public and Television Network audiences. The DM
Digital website is ecommerce enabled which brings additional traffic via its DM Shop. The sections mostly visited include DM Shop, News,
Program Schedule, and Blog amongst others. The Electronic Programming Guide (EPG) is intended to give our viewers advance information on
programmes and services.

Key Facts – TV Network

• DM Digital was established in 2005
• DM Digital broadcasts in 6 languages including English, Urdu, Punjabi and Hindi
• Broadcast coverage is in excess of 300 million across UK, Europe, Middle-East, Africa and Asia
• UK viewership in excess of 1.2 million, with potentially reach to 5.5 million towards weekends
• Broadcasting on SKY 802 and is available in over 100+ countries via other satellite networks
• Studios in Manchester, Glasgow, London and OB Vans for UK wide coverage

*These results are taken from the DM Digital Monthly 2010 viewer’s survey

Demographics

• 58% of viewers have been watching the channel monthly for over 4 years
• 42% of viewers at least watch one genres of program - News, Current Affairs and Lifestyle
• 60% of viewers responded to adverts within the last 3 months
• 56% of viewers have access to the Internet and visit DM Digital Website
• 82% of viewers are aged below 50

Key Facts – Website

• Page impressions per month - 20,600
• Unique visitors per month - 6,000
• Average user spend 3.02 minutes on the DM Digital website
• 78.93% are new visits and an average user visits 3.39 pages per visit
*Source Google Analytics, July 2010

                                                                                DM Digital TV Network,	
  57-63 Cheetham Hill Road, Manchester M4 4ET, UK
                                                                                                Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345	
  
	
  
 
Advert Details

• Adverts can be placed on different webpage’s
• Advertisers can choose from different sizes and prices to suit your needs.
• Advert positioning on the Homepage is on a first-come, first-serve basis.
• Adverts should not include audio. Animations are limited to 3 loops
• An active URL link must be supplied in the text of your advert
• All web-ready graphics are to be supplied by you, although we can arrange for a PDF, JPEG or
  GIF artwork to be converted to a suitable web advert for a small fee of £25

Booking information:

Advertisements can be booked by phone or email. Further details can be taken from Raman Mac, Head of Marketing on phone 07904 266921 or
by email: raman.mac@dmdigitaltv.co.uk. All advertising must be pre-paid on booking.

Dimensions and Costs: Website Advertising

                                Dimensions
           Advert Type                                   Max File Size   Format            1 Month Fee          3 Month Fee               6 Month Fee
                                (w x h in Pixels)

           Leader Board         728 x 90                 15k             Gif               £250                 £550                      £1000

           Full Banner          468 x 60                 10k             or                £150                 £350                      £700

           Vertical Rectangle   240 x 400                8k              Animated Gif      £150                 £350                      £700

           3:1 Rectangle        300 x 100                8k              or                £100                 £250                      £500

           Rectangle            180 x 150                8k              Jpeg              £50                  £125                      £250

       •     Annexure showing the actual sizes of the banners

                                                                                  DM Digital TV Network,	
  57-63 Cheetham Hill Road, Manchester M4 4ET, UK
                                                                                                  Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345	
  
	
  
 

TV Advertising Packages

       Package No.1 (30 seconds commercial)

       Spots per day   Spots per month   Charges per spot   Total charges per month

             10              300                £10                £3000+vat

             8               240                £11                £2640+vat

             6               180                £12                £2160+vat

             5               150                £13                £1950+vat

             4               120                £14                £1680+vat



       Package No.2 (20 seconds commercial)

       Spots per day   Spots per month   Charges per spot   Total charges per month

             10              300                £8                 £2400+vat

             8               240                £9                 £2160+vat

             6               180                £10                £1800+vat

             5               150                £11                £1650+vat

             4               120                £12                £1440+vat




                                                                     DM Digital TV Network,	
  57-63 Cheetham Hill Road, Manchester M4 4ET, UK
                                                                                     Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345	
  
	
  
 
           Package No.3 (15 seconds commercial)

           Spots per day     Spots per month     Charges per spot      Total charges per month

                 10                300                     £6                   £1800+vat

                  8                240                     £7                   £1680+vat

                  6                180                     £8                   £1440+vat

                  5                150                     £9                   £1350+vat

                  4                120                 £10                      £1200+vat



Customized Packages: We also offer customized packages to match customer needs & advertising budget
Rates for Documentary

               Duration of         Time Band      Number of         Length of            Price
              Documentary                           slots            period

                 2 minute                Mix           -              Daily          £50 per slot

                 5 minute                Mix           -              Daily          £125 per slot

                10 minute                Mix           -              Daily          £250 per slot

                15 minute                Mix           -              Daily          £375 per slot

Programme Sponsorship

       •   £2500 for the programme sponsorship
       •   Opening, closing and break
       •   15sec to 20sec card will broadcast

                                                                                 DM Digital TV Network,	
  57-63 Cheetham Hill Road, Manchester M4 4ET, UK
                                                                                                 Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345	
  
	
  
 
*Annexure showing the banner sizes


Sample Banner Sizes




                                     DM Digital TV Network,	
  57-63 Cheetham Hill Road, Manchester M4 4ET, UK
                                                     Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345	
  
	
  

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DM Digital TV Media Pack

  • 1.   DM Digital Television Network Media Pack   Articles All news, reviews and features from the TV Channel as well as additional online only content.   News & Events Comprehensive listings search and details for all of Live Musicals and Channel Programmes   Blogs Comprehensive views and Reviews and article listings for various categories of Channel Programming   DM Digital TV Network,  57-63 Cheetham Hill Road, Manchester M4 4ET, UK Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345    
  • 2.   Advertising Packages – DM Digital TV and Website The newly launched DM Digital website is currently experiencing large amount of traffic and this figure is increasing everyday. We have specialised dedicated web pages for advertising that will be easily accessed by the general public and Television Network audiences. The DM Digital website is ecommerce enabled which brings additional traffic via its DM Shop. The sections mostly visited include DM Shop, News, Program Schedule, and Blog amongst others. The Electronic Programming Guide (EPG) is intended to give our viewers advance information on programmes and services. Key Facts – TV Network • DM Digital was established in 2005 • DM Digital broadcasts in 6 languages including English, Urdu, Punjabi and Hindi • Broadcast coverage is in excess of 300 million across UK, Europe, Middle-East, Africa and Asia • UK viewership in excess of 1.2 million, with potentially reach to 5.5 million towards weekends • Broadcasting on SKY 802 and is available in over 100+ countries via other satellite networks • Studios in Manchester, Glasgow, London and OB Vans for UK wide coverage *These results are taken from the DM Digital Monthly 2010 viewer’s survey Demographics • 58% of viewers have been watching the channel monthly for over 4 years • 42% of viewers at least watch one genres of program - News, Current Affairs and Lifestyle • 60% of viewers responded to adverts within the last 3 months • 56% of viewers have access to the Internet and visit DM Digital Website • 82% of viewers are aged below 50 Key Facts – Website • Page impressions per month - 20,600 • Unique visitors per month - 6,000 • Average user spend 3.02 minutes on the DM Digital website • 78.93% are new visits and an average user visits 3.39 pages per visit *Source Google Analytics, July 2010 DM Digital TV Network,  57-63 Cheetham Hill Road, Manchester M4 4ET, UK Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345    
  • 3.   Advert Details • Adverts can be placed on different webpage’s • Advertisers can choose from different sizes and prices to suit your needs. • Advert positioning on the Homepage is on a first-come, first-serve basis. • Adverts should not include audio. Animations are limited to 3 loops • An active URL link must be supplied in the text of your advert • All web-ready graphics are to be supplied by you, although we can arrange for a PDF, JPEG or GIF artwork to be converted to a suitable web advert for a small fee of £25 Booking information: Advertisements can be booked by phone or email. Further details can be taken from Raman Mac, Head of Marketing on phone 07904 266921 or by email: raman.mac@dmdigitaltv.co.uk. All advertising must be pre-paid on booking. Dimensions and Costs: Website Advertising Dimensions Advert Type Max File Size Format 1 Month Fee 3 Month Fee 6 Month Fee (w x h in Pixels) Leader Board 728 x 90 15k Gif £250 £550 £1000 Full Banner 468 x 60 10k or £150 £350 £700 Vertical Rectangle 240 x 400 8k Animated Gif £150 £350 £700 3:1 Rectangle 300 x 100 8k or £100 £250 £500 Rectangle 180 x 150 8k Jpeg £50 £125 £250 • Annexure showing the actual sizes of the banners DM Digital TV Network,  57-63 Cheetham Hill Road, Manchester M4 4ET, UK Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345    
  • 4.   TV Advertising Packages Package No.1 (30 seconds commercial) Spots per day Spots per month Charges per spot Total charges per month 10 300 £10 £3000+vat 8 240 £11 £2640+vat 6 180 £12 £2160+vat 5 150 £13 £1950+vat 4 120 £14 £1680+vat Package No.2 (20 seconds commercial) Spots per day Spots per month Charges per spot Total charges per month 10 300 £8 £2400+vat 8 240 £9 £2160+vat 6 180 £10 £1800+vat 5 150 £11 £1650+vat 4 120 £12 £1440+vat DM Digital TV Network,  57-63 Cheetham Hill Road, Manchester M4 4ET, UK Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345    
  • 5.   Package No.3 (15 seconds commercial) Spots per day Spots per month Charges per spot Total charges per month 10 300 £6 £1800+vat 8 240 £7 £1680+vat 6 180 £8 £1440+vat 5 150 £9 £1350+vat 4 120 £10 £1200+vat Customized Packages: We also offer customized packages to match customer needs & advertising budget Rates for Documentary Duration of Time Band Number of Length of Price Documentary slots period 2 minute Mix - Daily £50 per slot 5 minute Mix - Daily £125 per slot 10 minute Mix - Daily £250 per slot 15 minute Mix - Daily £375 per slot Programme Sponsorship • £2500 for the programme sponsorship • Opening, closing and break • 15sec to 20sec card will broadcast DM Digital TV Network,  57-63 Cheetham Hill Road, Manchester M4 4ET, UK Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345    
  • 6.   *Annexure showing the banner sizes Sample Banner Sizes DM Digital TV Network,  57-63 Cheetham Hill Road, Manchester M4 4ET, UK Tel: 44 (0) 161 833 3774, 832 8332, Fax: 44 (0) 161 839 4345