1. Target Audience
The readers of ... magazine is a female between the ages of 16-21.
She is a young woman, who is well educated, intelligent, seductive
and sophisticated. She is a young woman who enjoys playful banter,
full of sexy confidence and is never afraid to speak her mind. She is a
great listener as well as someone who is always bubbly and up for a
chat. She is a woman who is never rude or arrogant; she is in
individual who never follows the crowd and always takes
responsibilities for her actions, never forcing her opinions on anyone
else. She is a very ambitious character with great fashion sense she is
always setting trends that suit her slim figure and outgoing
personality, she will also use many accessories to help create a more
unique appearance.
These young women are at a time where they have had to make big
decisions for their further education as well as life decisions, so some
may be studying at school or university and some may even have left
school to start work. Whatever my young woman has decided to do
she enjoys her work as it has allowed her to open her mind, being
creative and independent. She still lives with her parents or if at
university is living there, whilst having a long-term relationship.
The readers of this magazine all maintain to keep their bodies fit and
healthy, also having a healthy balanced diet. She goes to the gym,
whilst also going to dance classes to stay in shape but also have fun
whilst doing so. However she does like to have an occasionally meal
out with her boyfriend, or nice catch up with friends at bars gossiping
whilst having some drinks, and also having nice, relaxing evenings in
snuggled up on the couch watching TV shows such as ‘The Only Way

2. Is Essex’ and ‘Desperate Housewives’. My young woman is very
interested in clothes and fashion, she loves going shopping and
buying new outfits especially if she can get some bargains.
Music is very much a big craze for her, she listens to music every day
without fail, from getting ready in the mornings to during the day
using headphones to at home just relaxing listening to music. The
songs she listens to change depending on what she’s doing and what
mood she’s in but she does most tasks to music. She enjoys listening
to many artists and bands and she likes to go to concerts to see them
perform live. Her favourite genre of music is RnB and she enjoys
listening to many RnB artists such as Alecia keys, Beyonce, Rihanna,
Chris Brown, Trey songz, Mary J Blidge, Usher and many others.
Many of these artists are all on her IPod as she loves to listen to her
music via this, and also loves the strong, powerful silky, smooth
sound of their voices where you can listen to them no matter what
mood you are in. It is not only their voices that make them appealing
to her, but also their success in their careers, their confidence and
uniqueness as artists and performers, which this young woman finds
inspiring to listen to yet also uplifting.
The readers of ... magazine do not read any other music magazines
as she feels that there are no other music related magazines that
fully meet to her musical tastes and many of the music magazines
that are sold today are very masculine influenced as opposed to a
more feminine based magazine. This young female however does
read other non related music magazines such as ‘OK’ and ‘Elle’. She
finds these magazines very enjoyable and pleasurable to read when
at home enjoying herself relaxing. Another source of pleasure that
she finds enjoyable is watching Films, She loves her chick flicks and
romantic comedies, which is enjoys watching either at home all
curled up on the sofa or at the cinema which she drags her boyfriend

3. along with her to watch. The young female uses the internet on her
Mac which she does work on, but also socialises with her friends, and
of course does a bit of online shopping.