The document discusses the U-CRAC video excitement curve modelled after the Hollywood film structure. It presents the U-CRAC video curve as having the stages of background and problem presentation, conflict escalation, climax, elaboration, point of no return, and fade out. It also mentions the U-CRAC cocktail and the U-CRAC team.

1. THE U-CRAC TEAM

2. The Hollywood Model THE U-CRAC TEAM

3. U-CrAc video excitement curve Climax Conflict escalation Elaboration Fade Out Point of no return Striking Presentation THE U-CRAC TEAM

4. U-CrAc video excitement curve Løsning- En er.. Climax Conflict escalation Problem U-CrAc logo Baggrund og udfoldelse af problemet Præsentation af løsning Elaboration Fade Out Credits Point of no return Striking Presentation THE U-CRAC TEAM

5. U-CrAc Cocktail Striking Presentation THE U-CRAC TEAM