The Great Tips Of Local Search Engine Optimization BY EBriks Infotech
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EBriks Infotech Is a Leading Brand SEO Company India That Come In Top Three SEO Company India Which Share A Important Information About The Great Tips Of Local Search Engine Optimization. We Provides All Time Correct And Unique Ideas About SEo Marketing, Digital Marketing,Google Update And Also PPC Services Share With Us Friend. If Wants Some More Information About This So Visit Our Sites www.ebriks.com
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The Great Tips Of Local Search Engine Optimization BY EBriks Infotech
- 1. Local Search Engine Optimization
- 2. Contents • About us • Local SEO… What/Why/How? • What’s coming next for the local web • What we do • Our results • Monthly reporting • Pricing • What’s needed from the client • Contacts
- 3. About Hop Online We’ve helped: We offer: • Organic and local SEO • Website design & development • Social media optimization • PPC marketing New Orleans Sofia, Bulgaria
- 4. Local search on PCs Did you know… • 40% of all searches have local intent • 17% of search results now show Google Maps results at the top of the page • 82 % of local searchers follow-up offline with phone call and/or in-store visit • Only 10% of Google Places profiles have been claimed! Sources: DM News, Kelsey Group, comscore, GetListed.org
- 5. Local Search on mobile Did you know… • 50% of online maps usage now coming from mobile (up from 40% only 2 months ago!) • Over half of all local searches happen on mobile devices Sources: DM News, Kelsey Group, comscore
- 6. Local search drives walk-ins Source: BrightLocal.com
- 7. So, what if you were here? … What might that do for your business over the next 12-24 months?
- 8. Our approach to local SEO Claim all business locations in all major search engines. Reconnect with customers and encourage web- based feedback and reviews. Create custom Google maps, custom offers and other differentiating content. Ensure the essential business info is consistent on all relevant local directories on the web. Claim Citations CustomersCustomizeComplete Build-out all profiles to 100% completeness with categories, rich descriptions, images & video.
- 9. Claiming on the Big 3 (+Yelp)
- 11. Custom offers
- 12. Google Offers to challenge Groupon
- 13. Enhancing online directory presence (aka “citations”) Information From Website, UGC, Local Directories, Social Media, Groupon (recently)
- 14. Citations are the new “links” for local SEO
- 15. Building reviews “Hey there, thanks again for your business! Got 2 minutes to give us some review love?”
- 16. Supporting local SEO w/ PPC We can… • Create and optimize your AdWords campaign structure • Build-out and manage your keyword lists and daily CPC bidding • Write and split-test your ad copy • Manage your ads placements on Google’s Display network • Measure and maximize your return on investment from PPC advertising
- 17. The local search puzzle -- Google’s value proposition to businesses Organic Reviews Deals Paid
- 18. On the (near) horizon in local search
- 19. Our Results
- 21. Resulting web traffic for Limousine Livery (past 30 days)
- 24. How we can help get you to the top Phase 1 (one time) Phase 2 (ongoing) Make your website local SEO-friendly Build citations for your business on local directories around the web Claim your business on Google, Bing & Yahoo Create and implement a strategy for building reviews to your profiles Build out robust profiles with images, video and keyword rich categories and descriptions Create custom Google maps for your listings Create coupons and offers for your listings Helping you craft deals for promoting on all major platforms
- 25. What we need from the client 1. Access to website content management system (CMS) for on-site SEO improvements 2. Up to 10 stunning images of your business 3. Up to 5 videos about your business 4. A bit of patience… results can take a few months (but they last!)