This document outlines lessons learned from great product managers. It discusses the basic qualities of a good PM, including being user-centric, rational, and clear in communication. For great PMs, the document recommends three things: 1) being a visionary and strategist who defines the long-term vision and strategy; 2) being a product leader who shepherds the team, not just a manager focused on the product; and 3) being a tireless learning machine who expands their domain knowledge across many areas. The presentation provides examples of how great PMs display these qualities in areas like execution, vision-setting, team leadership, and continuous learning.

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6. Lessons Learned from Great PMs
Facebook Product Manager | Claire Xiao | Dec 2020

7. 7
A little bit about myself
● Engineering + Business
● Management Consulting
● Become a Doer - Product Management
○ Ecommerce, Ads Delivery
○ Growth, UX, Machine Learning
7

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Overview
● Basic PM qualities
● What differentiates a great PM from a good PM?
○ Be a Visionary and Strategist
○ Be a Product Leader not only a Product Manager
○ Be a Tireless Learning Machine
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9. What makes a good PM?

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Basic PM qualities
● First Principle: User Centric
● Thought Process: Rational and Logical
● Communication: Clear and Structured
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11. What makes an Extraordinary
PM?

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What does Great PMs do?
● Be a Visionary and Strategist
● Be a Product Leader not only a Product Manager
● Be a Tireless Learning Machine
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Execution
Quarterly roadmaps,
alignment, coordinations,
standup …
Vision
Why is do we choose this direction?
What should the end state be?
Strategy
How can we reach the end state?
1. Be a Visionary and a Strategist

14. 14
Execution
Quarterly roadmaps,
alignment, coordinations,
standup …
Vision
Why is do we choose this direction?
What should the end state be?
Strategy
How can we reach the end state?
1. Be a Visionary and a Strategist

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Focus on Product Only Focus on Team Building
Shepherd the team towards a great vision:
Positive Feedback, Constructive Feedback, Vision
2. Be a Product Leader, not just a Product Manager

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Focus on Product Only Focus on Team Building
Shepherd the team towards a great vision:
Positive Feedback, Constructive Feedback, Vision
2. Be a Product Leader, not just a Product Manager

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3. Be a Tireless Learning Machine

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General PM skills Domain Knowledge
Social Products: Community Tools, User Growth …
Monetization Products: Ad Tech, Pricing …
Business Products: Business Workflows
Hardware Products …
Machine Learning Products ...
3. Be a Tireless Learning Machine
Behaviour Psychology
Business Strategy
Communication / Negotiation / Leadership

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