Introducing the new Google+ Local -- information to help your local small business grow. Prevail PR 2220 Exposition Dr., San Luis Obispo, CA 93401 (805) 456-8636 http://prevailpr.com/

2. Google introduced of
its very own social
networking platform:
Businesses finds that a Google
Plus business page can pack a lot
of punch when it comes to
marketing, branding, and
building a credible Internet
presence.
Google recently made Google Plus
business pages virtually mandatory
for businesses concerned with
maintaining the web status quo, with
the announcement that Google Plus
is completely absorbing Google
Places, in the form of Google Plus
Local.

3. enable real-time interaction
between businesses and
their customerssend out direct
messages to them
post regular updates
both businesses and customers will be
able to filter, search, and organize their
contacts in Google + circles

4. Now, instead of displaying a
business’ page in a list of
search engine results,
Google will provide web
surfers with more interactive
Google + Local pages by way
of several different avenues.
In addition to Google.com
search engine results pages,
Google + Local listings will
also appear when users
search Google Maps and
Google Plus, and also when
they make use of Google
mobile apps.

5. Whereas Google Places relied on a
5-star scales to convey average
user review ratings, the new Google
+ format makes use of something
called the Zagat score. The Zagat
score is more comprehensive –
including marks for a number of
categories related to each specific
type of business – and the 0 to 30
range is therefore indicative of a
business’ rating on a broad range of
factors.