Pradeep Agrawal has over 20 years of experience in business development, sales, marketing and operations management across various sectors. He is adept at achieving growth targets and reducing inefficiencies. Some of his key roles include territory manager for a Thai cement company in India, regional sales manager for a roofing solutions company in North India, and district manager for a large retailer. He has a proven track record of developing distribution networks, improving sales volumes, reducing costs and losses, and efficiently managing resources and teams.

1. PRADEEP AGRAWAL
H-160 Sector-41, Noida •Noida • UP • 201301 • 91-9999888713 • pagrawal1905@gmail.com
PERSONAL INFORMATION:
Nationality: India
Birth date: 19th
May, 1972
Gender: Male
Marital Status: Married
Number of
Dependants:
3
PROFESSIONAL PROFILE:
Experience of 20 years in new business development,managing verticals & achieving sustainable growth in revenue
and profits across sectors including petroleum,cement& organized retail operations (large store formats).Adeptat
aligning with goals ofthe organisation.Expertise in managing Business UnitOperations ( retail stores ,branches,
regional offices & depots) with effective control on operational costs & reducing inefficiencies and losses in entire value
chain.Realising ROIas per expectations with optimised use ofgiven resources and with complete accountabilityof
P&L. Being comfortable with novel ideas , approaches & new information & nurturing instrumental relationships.
CORE STRENGTHS
Entrepreneurial zeal
Initiative, adaptability& achievementdrive
Sales,Marketing & Business Development
Channel Sales Management& Logistics
Retail Sales & Promotions-ATL
SOP Compliance & Audits
Product / Brand Management
& Market Research & Analysis
Retail Sales Operations (Organized Retail)
Working in organized & and unstructured environments.CRM/ SCM / Negotiations
Weilding influence ,team leadership & selfawareness.Strategic management
Empathy, selfconfidence & developing others
Minimizing inefficiencies & wastes
Persistence in persuing goals despite setbacks and obstacles
Unit / Branch / Depot Operations
Mentoring & training
WORK EXPERIENCE:
August, 2013
SCGT , THAILAND
Gurgaon,India
North & South India Territory Manager
Business Unit – Strategic Launch of products of SIAM CEMENT GROUP, MNC , 20
billion $ conglomerate ofThailand in India.
Strategic role in appointing importers /state distributors in all major States and A &
A+ Cties of India with special focus on channel and retail sales,DISPLAY
CENTRES, marketing & sales promotions,business development,allied activities

2. PRADEEP AGRAWAL
H-160 Sector-41, Noida •Noida • UP • 201301 • 91-9999888713 • pagrawal1905@gmail.com
and ROI. Developing channel network from the ground zero since productwas
launched recentlyin Large projects . Promoting DryWall Technologyin Projects
Key role in channelizing the team efforts towards identifying strong , cost
effective and reliable Channel Partners /Distributors and to enhance business
territories and sales volumes
Vital role in formulating and launching promotional activities and ideas for
channel /end users and designing /executing customer friendlypolicies to stimulate
business and its profitability
Accountable for monitoring and analyzing markettrends adhering to
forecasts, penetration and intelligence. New key account acquisitions, RFQs & EPC
Responsible for achieving targets by implementing strategic methods and
DRIVING THE BUSINESS of Fiber CementBoards & Panels .
November , 2008 to
June, 2013 EVEREST INDUSTRIES LIMITED.
New Delhi,India
Regional Sales Manager _ North India
Everestis INR 10 billion group and a reputed name in Roofing solutions since last81
years
Key Deliverables:Heading Sales and branch Operations for Metal & Cement
Roofing Division for North India. Also supervised promotion other new products at
Zonal level
Major contribution in developing distribution network with warehousing & logistics in
entire North India & achieving INR 01 billion turnover for North India
Key role in overseeing sales & branch operations,sales realizations and
inventory to reduce loss as per ROI
Accountable to Business Head (CEO) for managing the supplychain
effectively ensuring deliverables within time frames and approved budgets and
achieving sales targets.Managing all marketing & allied activities
Noteworthy Credits: Successful in developing new structure of channel partners in 8
states as per defined priorities along with expansion ofnetwork by double in
strength & sales volume growth by 194%
Efficiently controlled loss ofshrinkages /Breakages from 2.13%+ to less
than 0.85%
Successfully improved realizations by developing markets nearer to plants
resulting in reduction oftransportation costs by 175 / mt
Successfully extracted 63% volume ofsales from strategic markets from a
lower sales base of27 %
Ensured requisite manpower on rolls and their training & development;
developed SOs to ASMs and cultivating ASMs to a level of State In-Charges
Successfullydeveloped Government/ institutional parties to expand sales
volumes
October 2006 to
October ,2008 RELIANCE RETAIL LTD
Jaipur,India
District Manager
Key Deliverables:Involved in Sales & Marketing, Operations & Administration of
assigned Stores as Profit Centres
Handled ROI / EBIDTA as per given targets and revenues in terms of PSF
of each store
Supervised resources employed atall assigned stores as a district
manager including recruitment,training and development
Managed the entire Units including marketing initiatives,sales planning,
reporting schedules,merchandise availability/ receivables and deliveries within
time frames

3. PRADEEP AGRAWAL
H-160 Sector-41, Noida •Noida • UP • 201301 • 91-9999888713 • pagrawal1905@gmail.com
Managed Home Delivery, CSD and B2B from assigned stores as an
additional responsibility
Involved in complete City Profiling with regard to prevailing organized /
un-organized retail business scenario atJodhpur to establish network of12 fresh
stores sites
Involved in land scouting,acquisitions on lease and outrightpurchase
basis for Fresh Stores/Hypermart/RBH/RTC in Western Rajasthan; Selected 3 sites
of over 20 acres for purchase,each at Barmer,Pali and Nagaur
NoteworthyCredits:Efficientlyreduced shrinkage loss from the level of 4.5 % to less
than 1 % per month and improved footfalls by 15-25 % and basket size by 15-20 %
at each assigned store
Successful in city mapping ofJodhpur and selected sites for a network of
12 fresh stores in the site;developed and handed-over the same to NSO team
Skillfully launched and streamlined operations of3 major stores of6000
sqft+ in Jaipur with P & L responsibilities
March,2005 Reliance Petroleum Marketing Pvt. Ltd.
September,2006 Jodhpur
Area Operations Manager
Sales Operations and Business DevelopmentatCOCO & DODOs
In western rajasthan on NH-65 trading area
Increased lube and transconnectfleetcard sales by 5 times
Awarded top volumes sales award for lube sales in North India for 6 months
Jan , 1997 Ultratech Cement
March, 2005 Rohtak , Kota
Branch Manager
Branch Sales Operations and Business Developmentat Hisar
Rohtak & Kota Region
In south western haryana & rajasthan in 5 districts each
Increased cementsales by3 times at Rohtak branch
Awarded top volumes sales award for cementsales in North India for 2 yrs
September , 1995 Jay Vinyls Ltd
December ,1996 Delhi
Management Trainee
Sales Operations and Business Developmentin NCR
EDUCATION:
July , 1993 to
June , 1995
FMS , MOHANLAL SUKHADIA UNIVERSITY , UDAIPUR
Udaipur,India
Degree: MBA
Major: Marketing
Two years regular UGC funded degree course at Faculty of ManagementStudies,
GovernmentCollege of Commerce ,Udaipur.Minor was Finance
July , 1990 to
June , 1993
GOVERNMENT COMMERCE COLLEGE , KOTA
Kota, India
Degree: B.Com
Major: Commerce and Accounting