Digital Native for Ministry of Education, Culture and Science (OC&W)

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Lecture/presentation on digital nativism, entrepreneurship, talent and changed skills for the Dutch Ministry of Education, Culture and Science.

Educação Turismo Diversão e humor

Pleased
to meet you.
My name is
Polle.
Photo: Filip Bunkens

An actual company.
Go figure.
With a boss.
Rules.
Office hours.
A building.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

Pretty much all
the things most
youngsters hate.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

The most
talented
people I know
just do stuff
they like.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

[INSERT TIJS VROLIX]

TIJS VROLIX tijsvrolix.be

[INSERT SOFIE VALKIERS]

SOFIE VALKIERS fashionata.be

[INSERT ELINE BOCHEM]

ANDREW VASSALLO
Cutest male/female geek

[INSERT OMAR KBIRI]

OMAR KBIRI kbiri.nl

This
is my
BlackBerry.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

This
No.
is my
Not an iPhone.

BlackBerry.

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

I use it to keep in touch with
3000 twitter followers ...

... and select the
most interesting
content that day,
selected by
my peers.

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

(THAT WAS A JOKE. I HATE SOCIAL MEDIA EXPERTS.)

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

Besides my Blackberry,
I could work on my laptop.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

Or, for that matter. On your
laptop.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

I store all my data online.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

My Boondoggle files.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

My favorite links.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

My presentations.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

My network.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

But, really, it’s not about
technology. Technology is not
leading, ideas and personal
connections are.
Technology is just an enabler.

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

I organize a bi-monthly drink for
talented online-minded
youngsters in Amsterdam,
Antwerp, Brussels, Ghent and
London.

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

JONG TUIG / Amsterdam
Photo: Filip Bunkens

JONG TUIG / Antwerp
Photo: Filip Bunkens

By the way: I usually have never
seen the people I organize the
event with. We collaborate via
twitter, email or skype.

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

Oh, and I don’t even know some
of them by their real name …
@nalden @ort @orsii …

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

So, what’s the
return on all
this geekyness?
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

Social agency of the year.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

14th most powerfull marketeer.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

But, even more important. A
minor shift in skills/thoughts
with huge consequences.
A strong belief in some basic
principles.

© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

The power of technology as a
steroid.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

The power of smart ideas.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

The power of reputation.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

The importance of service and
product over communication.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

Stuff worth talking, sharing and
loving.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

Extremely fast access to the right
ideas and right people.
© Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands
T +31 (0)20 716 3717 - www.boondoggle.eu

POLLE DE MAAGT / Strategist
Boondoggle Amsterdam / Leuven
polle.demaagt@boondoggle.eu
@polledemaagt
facebook.com/polledemaagt
www.polledemaagt.com

Photo: Filip Bunkens

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Digital Native for Ministry of Education, Culture and Science (OC&W)

1. Pleased to meet you. My name is Polle. Photo: Filip Bunkens

3. An actual company. Go figure. With a boss. Rules. Office hours. A building. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

4. Pretty much all the things most youngsters hate. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

5. The most talented people I know just do stuff they like. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

10. [INSERT TIJS VROLIX] TIJS VROLIX tijsvrolix.be

11. [INSERT SOFIE VALKIERS] SOFIE VALKIERS fashionata.be

12. [INSERT ELINE BOCHEM] ANDREW VASSALLO Cutest male/female geek

13. [INSERT OMAR KBIRI] OMAR KBIRI kbiri.nl

14. This is my BlackBerry. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

15. And It’s Always On.

16. This No. is my Not an iPhone. BlackBerry. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

17. I use it to keep in touch with 3000 twitter followers ...

18. ... and select the most interesting content that day, selected by my peers. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

19. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

20. (THAT WAS A JOKE. I HATE SOCIAL MEDIA EXPERTS.) © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

21. Besides my Blackberry, I could work on my laptop. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

22. Or, for that matter. On your laptop. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

23. I store all my data online. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

24. My Boondoggle files. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

25. My favorite links. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

26. My presentations. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

27. My network. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

28. But, really, it’s not about technology. Technology is not leading, ideas and personal connections are. Technology is just an enabler. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

29. I organize a bi-monthly drink for talented online-minded youngsters in Amsterdam, Antwerp, Brussels, Ghent and London. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

30. JONG TUIG / Amsterdam Photo: Filip Bunkens

31. JONG TUIG / Antwerp Photo: Filip Bunkens

32. JONG TUIG / Ghent Photo: Filip Bunkens

33. YOUNG SCUM / London

34. And I met my girlfriend there.

35. By the way: I usually have never seen the people I organize the event with. We collaborate via twitter, email or skype. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

36. Oh, and I don’t even know some of them by their real name … @nalden @ort @orsii … © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

37. Photo: Lev Kaupas – Maurice Mikkers

38.

39.

40.

41.

42. So, what’s the return on all this geekyness? © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

43. ;)

44. Social agency of the year. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

45. 14th most powerfull marketeer. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

46. But, even more important. A minor shift in skills/thoughts with huge consequences. A strong belief in some basic principles. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

47. The power of technology as a steroid. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

48. The power of smart ideas. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

49. The power of reputation. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

50. The importance of service and product over communication. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

51. Stuff worth talking, sharing and loving. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

52. Extremely fast access to the right ideas and right people. © Boondoggle Amsterdam - Czaar Peterstraat 155 - 1018 PH Amsterdam - The Netherlands T +31 (0)20 716 3717 - www.boondoggle.eu

53. POLLE DE MAAGT / Strategist Boondoggle Amsterdam / Leuven polle.demaagt@boondoggle.eu @polledemaagt facebook.com/polledemaagt www.polledemaagt.com Photo: Filip Bunkens

Digital Native for Ministry of Education, Culture and Science (OC&W)

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Digital Native for Ministry of Education, Culture and Science (OC&W)