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Using Social
Technology to
Accelerate Social
Change

@nilanp
Nilan Peiris

Disruptive Social
Technologist

CMTO - HolidayExtras.com

Passionate about using
techology to enable change
Oxfam...

... seeks to work with others to
alleviate poverty and suffering

Through:

 ✦   Crisis Relief
 ✦   International Development
 ✦   Campaigning for policy change
Given the events in North Africa -
where and how could Oxfam invest in
enabling disruptive social
technologies to accelerate change ?
What happened in North Africa ?
How did this enable regime change ?
How did this enable regime change ?
How did this enable regime change ?

 Witness
Supernode
How did this enable regime change ?
How did this enable regime change ?




       Bridge
How did this enable regime change ?




     Interpretation
How did this enable regime change ?




            Selection
How did this enable regime change ?



                       Mutation
How did this enable regime change ?




                 Amplification
How did this enable regime change ?




                         Activation
How did this enable regime change ?



                                Collective
What are the technical enablers ?
CREATE   TRANSMIT   MUTATE
CREATE     TRANSMIT   MUTATE
 Capture     Tweet       Edit
  Upload    Amplify    Hashtag
              RSS       Meme
              Like
              Blog
What matters from a human perspective ?
 •Visual
 •Redundant    network
 •$0   distribution
 •Uncensored
 •Amplification    of weak link
Why is this important ?

In countries with no credible
opposition, no counterbalance to
leadership, no free press

A platform for the distribution and
evolution of ideas is a catalyst
for change
Next steps

1) Understand and evolve data

2) Layer on development thinking

3) Evolve platform
Ideas to Evolve platform

1)Secure platform -
e.g.encrypt tweets

2)Store distributed media -
e.g.torrent file sharing on
twitter

3)Evolve leadership and
collective decision making
structures e.g. use open
source, creative commons
models
Contributors:

@joe_stump - founder of digg.com
@phil_blue - aid worker - liberia
@jim_webber - Chief Scientist Neo4J
@tr_baldwin - head of ecommerce OUP
@laia_collazos - head of digital TES
@the_kensta - Data Scientist - Holidayextras.com
Technology driven social change.key

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Technology driven social change.key

  • 2. Nilan Peiris Disruptive Social Technologist CMTO - HolidayExtras.com Passionate about using techology to enable change
  • 3. Oxfam... ... seeks to work with others to alleviate poverty and suffering Through: ✦ Crisis Relief ✦ International Development ✦ Campaigning for policy change
  • 4. Given the events in North Africa - where and how could Oxfam invest in enabling disruptive social technologies to accelerate change ?
  • 5. What happened in North Africa ? How did this enable regime change ?
  • 6. How did this enable regime change ?
  • 7. How did this enable regime change ? Witness
  • 8. Supernode How did this enable regime change ?
  • 9. How did this enable regime change ? Bridge
  • 10. How did this enable regime change ? Interpretation
  • 11. How did this enable regime change ? Selection
  • 12. How did this enable regime change ? Mutation
  • 13. How did this enable regime change ? Amplification
  • 14. How did this enable regime change ? Activation
  • 15. How did this enable regime change ? Collective
  • 16. What are the technical enablers ?
  • 17. CREATE TRANSMIT MUTATE
  • 18. CREATE TRANSMIT MUTATE Capture Tweet Edit Upload Amplify Hashtag RSS Meme Like Blog
  • 19. What matters from a human perspective ? •Visual •Redundant network •$0 distribution •Uncensored •Amplification of weak link
  • 20. Why is this important ? In countries with no credible opposition, no counterbalance to leadership, no free press A platform for the distribution and evolution of ideas is a catalyst for change
  • 21. Next steps 1) Understand and evolve data 2) Layer on development thinking 3) Evolve platform
  • 22. Ideas to Evolve platform 1)Secure platform - e.g.encrypt tweets 2)Store distributed media - e.g.torrent file sharing on twitter 3)Evolve leadership and collective decision making structures e.g. use open source, creative commons models
  • 23. Contributors: @joe_stump - founder of digg.com @phil_blue - aid worker - liberia @jim_webber - Chief Scientist Neo4J @tr_baldwin - head of ecommerce OUP @laia_collazos - head of digital TES @the_kensta - Data Scientist - Holidayextras.com