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Hello!

PEP
Educating Parents.
Enriching Families.




             108 N Payne Street
               Alexandria, VA
                703.567.4330
             contact@clikzy.com
Clikzy has worked on a variety of non-profit, advocacy, and/or youth-led organizations. The
                        goal for each of these clients, though unique in their personal missions, was similar in that
                        they all needed their branding and website to speak to their audience just as clearly and
                        honestly as a face-to-face conversation. We worked together to produce a brand and a
                        website for each of them that transparently reflected their mission and ignited their audi-
                        ence into taking action, joining the organization, and becoming an active and well-informed
                        member. A list of these clients include: Arlington Green Games, The Bryce Harlow Founda-
                        tion, The Littlest Lamb, Mine the Vote, Lolly’s Locks, Policy Studies Organization, London
                        Towne Elementary School, Hill Snowdon, Fairvote, and the National Asian Pacific American
                        Bar Association.
PRIOR NON-PROFIT WORK


                        Here are some more specifics on a few of our previous non-profit projects:
                        Arlington Green Games: Clikzy worked with Arlington Green Games
                        (www.arlingtongreengames.com) to create an appealing and effective website redesign in a
                        Drupal platform. They were thrilled with their website, however, Drupal proved to be a more
                        difficult platform for their internal team to use to update the AGG website. To solve this
                        problem, they came back to us and requested we transfer their website from Drupal to
                        Wordpress, which has a much more user-friendly administrator back end.

                        Lolly’s Locks: Lolly’s Locks (www.lollyslocks.org) is a new non-profit organization whose
                        mission is to get high-quality wigs into the hands of women who would not be able to
                        afford them otherwise, inspired by the founder’s mother Lolly who lost her 15-month battle
                        of cancer in March, 2012. Jaime, the founder, really wanted to create a site that reflected her
                        mom’s clean and elegant sense of style, her bright spirit, and had a unique interface for
                        accepting donations. To fulfill her needs, we built her site on a Wordpress CMS platform for
                        easy updating and management, and we designed a custom donation section that is both
                        inviting and intuitive.

                        Littlest Lamb: The Littlest Lamb (www.littlestlamb.org) reached out to Clikzy in hopes of
                        having their site redesigned. Their site was outdated and messy. Each news article they
                        posted displayed on the homepage, which made for an overwhelming and endless scroll for
                        the users. Being an organization whose goal is to improve the lives of orphans and street
                        children, an organization also run by young adults, we created a custom design that a fun
                        yet able personality. We reorganized the site architecture and navigation to provide users
                        with an easy-to-use environment. They were also thrilled with their ability to easily manage
                        and update a blog (not housed on the homepage) and a small e-commerce store.




                                                     108 N Payne Street Alexandria, VA
                                                    703.567.4330 | contact@clikzy.com
Client References
                   Mine the Vote
                          Matt Oczkowski
                          Director, Online Campaigns
                          Advocacy Group, Inc.
                          1411 K Street, NW, Suite 1400
                          Washington, DC 20005
CLIENT REFERNCES

                          (202)-525-9849
                          http://www.minethevote.com

                   Bryce Harlow Foundation
                          Linda Dooley
                          President
                          Bryce Harlow Foundation
                          202-654-7812
                          ldooley@bryceharlow.org
                          www.bryceharlowfoundation.org

                   Arlington Green Games
                           Sarah E. O’Connell
                           Energy Outreach Coordinator
                           Arlington County Department of
                   Environmental Services
                           2100 Clarendon Blvd, Suite 705
                           Arlington, VA 22201
                           www.arlingtongreengames.com




                        108 N Payne Street Alexandria, VA
                       703.567.4330 | contact@clikzy.com
12 3 4
ORGANIZATION & PROCESS

                         Discovery                    Questionnaire                   Kick-off Phone                Content
                                                                                                                   We believe it is never too
                         Discovery is the most        and Site Map                    Call
                         important phase of the                                                                    soon to start gathering your
                                                      To begin our discovery          During the kick-off
                         design process. This is                                                                   content, especially for the
                                                      process, we ask our clients     phone call we go over
                         when we get to know                                                                       homepage. To move from
                                                      to thoroughly fill out a         the questionnaire and
                         your company, your                                                                        discovery into a homepage
                                                      website questionnaire that      sitemap to make sure we
                         brand, your goals, and                                                                    wireframe, we ask that you
                                                      we created. The question-       are on the same page.
                         your objectives. The                                                                      tell us what information
                                                      naire guides the design         Depending how
                         design process is collabo-                                                                (text, charts, images, videos,
                                                      process by giving our design    thoroughly the ques-
                         ration between client and                                                                 contact forms, etc.) you need
                                                      team the overall direction to   tionnaire was filled out,
                         agency. We want to give                                                                   to have displayed on their
                                                      take with each custom           a kick-off call can be a
                         you the best and most                                                                     homepage. The relationship
                                                      design. If this questionnaire   brief 5 minutes, to a
                         effective product possible.                                                                between agency and client
                                                      is filled out fully and          lengthy 2 hours. Our
                         To do this, both parties                                                                  is like that between home-
                                                      thoroughly, our designers       designers will ask for any
                         have to do some home-                                                                     owner and contractor.
                                                      are always in the ballpark      clarifications they may
                         work. The client must                                                                     Kitchens, bedrooms, living
                                                      when it comes to creating       need, and our clients will
                         know what they want to                                                                    rooms- they all have 4 walls,
                                                      wireframes and mockup           ask any questions they
                         convey to their audience,                                                                 but each room serves a
                                                      designs. The client will tell   have on their end as
                         and we must know how to                                                                   different purpose. We will
                                                      us websites they like and       well.
                         convey that message(s) in                                                                 take care of the
                                                      dislike, competitor websites,
                         the most effective way.                                                                    (information) architecture;
                                                      goals and objectives,
                                                                                                                   we just ask that you tell us
                                                      keywords for SEO purposes,
                                                                                                                   what room we’re building.
                                                      and more.




                                                           108 N Payne Street Alexandria, VA
                                                          703.567.4330 | contact@clikzy.com
56 7 8
Wireframe
A wireframe is the skeleton of
your site. By building a rough
                                     Mockup
                                     This is the point where
                                     our designers wave their
                                                                     Revisions
                                                                     We want you to love your
                                                                     website. The feedback you
                                                                                                      Development
                                                                                                      Our development team
                                                                                                      brings your website to life.
outline of your site (black and      magic wands/mouses and          provide drives the design        They slice the designs into
white, no graphics) we ensure        transform your rough site       process. Before we develop       HTML and CSS code. The
that every piece is in place. It’s   plan into a real design.        your site we make sure that      code is then incorporated
not pretty, but it gets the job      We summon all our               every detail has been            into a content management
done. This bare-bones layout         Photoshop/ Illustrator          approved. We’re flexible so       system. Here you can manage
reveals the structure of the site    talent and design know-         you don’t have to be.            any interactive elements,
without distracting stylistic        how to create a website                                          such as updates, news, or
treatments. At this point if         that not only works, but                                         blog posts. We test every
there are any content changes,       wows.                                                            page to make sure the site is
they can easily be made                                                                               web ready.
without disrupting the design.




                                                  Launch
                                        Your site moves to a live server. Anyone can view and search for your site!




                                              108 N Payne Street Alexandria, VA
                                             703.567.4330 | contact@clikzy.com
How We Manage Projects
At Clikzy, we partner with companies around the globe to create                       Projects go through these phases:
brilliant ideas and convert them into real results. Before starting each              1. Discovery
project, we ask you to fill out a questionnaire. Our designers will
                                                                                      2. Wireframes
derive inspiration from the questionnaire to help create the website.
                                                                                      3. Mock up Designs
The goal is always to ensure that everyone’s input is taken into
consideration.                                                                        4. Development
                                                                                      5. Testing
A project manager guides the project through each phase, making                       6. Launch
sure all questions and comments from both sides are sorted out. The
tools we use to facilitate the process include Basecamp, Notable, and
our Testing Platform.



Basecamp          To help manage projects we use 37signal’s “basecamp.” This          Basecamp offers a tour:
                  software enables us to collaborate with all team members,           http://basecamphq.com/tour
                  on our side and your side, throughout the project. Every-
                  thing that is posted on basecamp is viewable anytime by
                  everyone assigned to the project. This is especially beneficial
                  when working with clients that have several individuals that
                  are responsible for the outcome.


Notable           Basecamp makes it possible to work as a team without the            Notable offers a tour:
                  hassle of getting everyone together in a meeting. The same
                                                                                      http://www.notableapp.com/tour
                  is true for Notable, image capturing software, which takes
                  collaboration to a new level.

                  Notable allows us to post a mockup design for a website
                  online. Then anyone with the link may make comments
                  directly on the image. Everyone’s opinion can be heard and
                  everyone can post on their own time. We then take all of
                                                                                      Sites we have recently developed:
                  those comments and apply all necessary changes.
                  Revisions can be anything from changing colors and fonts            http://washingtondcmarketing.org/bn/
                  to changing entire layouts and the overall theme. Addition-         http://washingtondcmarketing.org/gr/
                  ally, we will do unlimited revisions on a design, because we
                                                                                        *If you follow the links you will see that they
                  want it to be right.                                                  are fully functioning, live websites, which are
                                                                                        currently pending client approval.



Testing           When the design has been approved, we will move to
Platform          development. You may watch your site get built via our
                  testing platform, websitetestdomain.com. This test domain
                  allows us to work out any issues with the site before launch-
                  ing it on the client’s domain. When we get the go ahead, we
                  will then transfer everything to your domain, at which point
                  ownership of all design and intellectual property is trans-
                  ferred as well.




                                                  108 N Payne Street Alexandria, VA
                                                 703.567.4330 | contact@clikzy.com
How We Inspire and Motivate
Generally clients are very good at pointing out “I don’t like this, take this out, etc.” What is harder to commu-
nicate is “this is what I would like to see.” Everyone has an overall idea of what they want to happen but the
details are fuzzy. We offer unlimited revisions on the design because we know that it may be hard to pin
point exactly what you want. We generally offer more than one mockup version so that it is easy to com-
pare what works and what doesn’t. Then we collaborate through Notable to highlight exactly what needs
fixed.

Content writing may be the most difficult step in creating a website, and often the number one thing that
can hold up a project. What makes it easier is having a site layout. After an initial mockup it is much easier
to determine where there is a need for content, whether it’s images or text. No one knows a company
better than you, so an “about us” section generally falls into place rather easily. Other sections are less
intuitive and therefore take a little more effort. When in doubt it is best to keep it simple. Also keep in
mind that the internet is an abundant source of information. There is nothing wrong with doing some
research and identifying the key items that others have included in their websites. Many companies prefer
to just transfer the content from their old site into their freshly designed site which also works well.

We will always try to be the catalyst for bringing out your creative side. Building a website takes a team
effort and we will provide support. Feel free to send any content to us for review.




                                         108 N Payne Street Alexandria, VA
                                        703.567.4330 | contact@clikzy.com
Testing
When the design has been approved, we will move to development. Clients may watch their site get built
via our testing platform, washgintondcmarketing.org. We have recently developed these sites:

http://washingtondcmarketing.org/lyneer2
http://washingtondcmarketing.org/90north
http://washingtondcmarketing.org/mwcouncil
http://washingtondcmarketing.org/fairvote


If you follow the links you will see that they are fully functioning, live websites, which are currently pending
client approval. This test domain allows us to work out any issues with the site before launching it on the
client’s domain. When we get the go ahead, we will then transfer everything to the client’s domain, at
which point ownership of all design and intellectual property is transferred as well.

Support
All the websites we create are custom designed and built. For this reason, support varies significantly by
project. Due to the nature of support we offer website maintenance packages. The following services are
encompassed by all of our maintenance options:

•      Monthly website updates
•      Support & Consulting Request Emails
•      Support & Consulting Request Calls
•      Annual Strategic Planning w/ Clikzy Management Team
•      Annual Website Review (Delivered via email)
•      Online customer support system
•      Monthly Backups
•      Broken Link Fixes
•      Graphics & Animation Updates

Below are the packages we offer:

•      On Demand Package @ $80 per hour (Quoted per project)
•      Package of 24 hours @ $70 per hour
•      Package of 60 hours: @ $65 per hour
•      Package of 120 hours: @ $60 per hour
•      **Packages do not expire and rate is locked.




                                      108 N Payne Street Alexandria, VA
                                     703.567.4330 | contact@clikzy.com
Service (SLA) Agreement
INTRODUCTION

Why Clikzy Creative?
•      Experienced Professionals
•      We’ve completed over 300 websites with over 100 being WordPress!

The Clikzy Creative’ website maintenance team is made up of full / part time professionals each with more
than three years of web design experience.

•      Customer Service

Clikzy Creative’ website maintenance experts are friendly, courteous, and most importantly, responsive to
your web maintenance needs. They will always provide an estimate of the number of hours it should take
to do the job and notify you by telephone or email upon completion.

DESCRIPTION

What is web maintenance?
Think of it as painting your house; the more attractive it is, the more often it will be visited and noted to
others. Good regular maintenance will also keep visitors coming back. As simple a thing as a time stamp on
your web page, will show the viewer your pages are up-dated regularly. Make your website attractive and
always aim to attract new visitors to it. Maintenance can consist of minor text changes or additions to
graphics or a new website page design or new page content, etc.

We define "Website Maintenance" as keeping the website current. This could include website design, and
development.

CLIKZY RESPONSIBILITIES

We maintain a current backup, and archive all submitted files for your website.

We reserve the right to distinguish between "updates" and "new designs". Changing the navigation, the
adding of new pages, graphic changes, buttons, etc. are considered new designs and charged accordingly
to our hourly design rate.

PARTNER RESPONSIBILITIES

 It is the client's responsibility to review updates and notify us of any necessary changes that we need to
make. There will be no charge for any errors on our part. However, if a change needs to be made due to
client error, the regular hourly update fees will be charged. Your rate is calculated on the total time
involved in completing the updates. Billing occurs on the 30th day from your contract date every month.

Updates should be provided electronically (by email) as much as possible. Attachments should be in text
format (.txt or Word .doc formats are fine). Send digitized pictures in common format such as .jpg, .gif, .ai,
.psd, .png, .bmp, etc. Updates may also be sent by postal mail or by fax. This will require retyping data or the
scanning of photos and will cost more to complete your changes.
Clikzy Creative is a new age web design and search engine
                  marketing company with dedicated professionals with the same goal in
                  mind: Create outstanding designs that promote your sucess and growth.
                  For 6 years we have helped companies grow their business through great
                  websites and great marketing. You will be working directly with the
AGENCY OVERVIEW
                  designers and copywriters who are extremely responsive and allow you
                  unlimited revisions until you are happy with your product.

                  Clikzy began when a small team of Web Designers and Search Marketers
                  kept noticing how bland and boring most websites out there really are. If
                  you don’t believe us, Google search some terms in your industry and
                  review the sites. Bored yet? We decided that Clikzy Creative’s goal would
                  be to bring uniqueness, creativity, and excitement to each and every
                  project we touch. We work to make sure your site stands out amongst the
                  dullness floating around the internet, and blasts your competitors out of
                  the water. We do not settle for
                  mediocrity and we believe no client should.




                  Our Goal: Make Your Website Unique and Effective

                  Your Website is the face of your company. We want you to be involved.
                  Flexibility and frequent communication is only one of the many things
                  that set us apart from the others. At Clikzy Creative, our goal is to combine
                  our expertise in web design and development, social media, and search
                  engine optimization to give you the kind of website that will ignite your
                  company and propel your business to new heights.




                                          108 N Payne Street Alexandria, VA
                                         703.567.4330 | contact@clikzy.com
Core Competencies
         Your Website Design            starts with an in-depth analysis of your goals
         and marketing plan. We’ll help you define and navigate through the sea of
         acronyms such as HTML, PHP, Joomla, and Drupal to identify which platform
         works best for you. Our team of designers and developers are experts in
         creating beautiful and professional websites including interactive elements
         such as jQuery and Flash. Not only that, our team is well versed in various
         content management systems to help you manage your new website easily
         and efficiently.




         Online Marketing strategies are an integral part of our process
         because we know a successful website is about more than beautiful
         design. Our team at Clikzy Creative will work with your company to
         analyze keywords, utilize e-mail marketing and social media platforms to
         better connect with your target audience. We specialize in search market-
         ing techniques and search engine optimization (SEO) to make sure that
         your company stands out among your competitors.




         E-Commerce            websites allow you to sell virtually anything online.
         But with millions of e-commerce websites already established, how will
         you compete? Our team can help. We will educate you in how to avoid the
         most common mistakes made in e-commerce design to ensure detailed
         product descriptions and user friendly navigation. Integrating simple
         check-out processes gives your customers peace of mind when navigating
         and purchasing from your website.




         Engaging your audience with   Social Media           is a crucial part of
         promoting your business and brand recognition. Our developers under-
         stand the importance of connecting with people and use an array of social
         media platforms to do so. Social bookmarking, referral strategies, and blog
         integration are just a few great ways to stay in touch with your exisiting
         audience and bring in a whole lot more.




                 108 N Payne Street Alexandria, VA
                703.567.4330 | contact@clikzy.com
All of Us at



                                    say...

THANK YOU!
  CONTACT    108 N Payne Street
             Alexandria, VA 22314
       US!   703.567.4330
             contact@clikzy.com

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Pep clikzy Creative Brief

  • 1. Hello! PEP Educating Parents. Enriching Families. 108 N Payne Street Alexandria, VA 703.567.4330 contact@clikzy.com
  • 2. Clikzy has worked on a variety of non-profit, advocacy, and/or youth-led organizations. The goal for each of these clients, though unique in their personal missions, was similar in that they all needed their branding and website to speak to their audience just as clearly and honestly as a face-to-face conversation. We worked together to produce a brand and a website for each of them that transparently reflected their mission and ignited their audi- ence into taking action, joining the organization, and becoming an active and well-informed member. A list of these clients include: Arlington Green Games, The Bryce Harlow Founda- tion, The Littlest Lamb, Mine the Vote, Lolly’s Locks, Policy Studies Organization, London Towne Elementary School, Hill Snowdon, Fairvote, and the National Asian Pacific American Bar Association. PRIOR NON-PROFIT WORK Here are some more specifics on a few of our previous non-profit projects: Arlington Green Games: Clikzy worked with Arlington Green Games (www.arlingtongreengames.com) to create an appealing and effective website redesign in a Drupal platform. They were thrilled with their website, however, Drupal proved to be a more difficult platform for their internal team to use to update the AGG website. To solve this problem, they came back to us and requested we transfer their website from Drupal to Wordpress, which has a much more user-friendly administrator back end. Lolly’s Locks: Lolly’s Locks (www.lollyslocks.org) is a new non-profit organization whose mission is to get high-quality wigs into the hands of women who would not be able to afford them otherwise, inspired by the founder’s mother Lolly who lost her 15-month battle of cancer in March, 2012. Jaime, the founder, really wanted to create a site that reflected her mom’s clean and elegant sense of style, her bright spirit, and had a unique interface for accepting donations. To fulfill her needs, we built her site on a Wordpress CMS platform for easy updating and management, and we designed a custom donation section that is both inviting and intuitive. Littlest Lamb: The Littlest Lamb (www.littlestlamb.org) reached out to Clikzy in hopes of having their site redesigned. Their site was outdated and messy. Each news article they posted displayed on the homepage, which made for an overwhelming and endless scroll for the users. Being an organization whose goal is to improve the lives of orphans and street children, an organization also run by young adults, we created a custom design that a fun yet able personality. We reorganized the site architecture and navigation to provide users with an easy-to-use environment. They were also thrilled with their ability to easily manage and update a blog (not housed on the homepage) and a small e-commerce store. 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 3. Client References Mine the Vote Matt Oczkowski Director, Online Campaigns Advocacy Group, Inc. 1411 K Street, NW, Suite 1400 Washington, DC 20005 CLIENT REFERNCES (202)-525-9849 http://www.minethevote.com Bryce Harlow Foundation Linda Dooley President Bryce Harlow Foundation 202-654-7812 ldooley@bryceharlow.org www.bryceharlowfoundation.org Arlington Green Games Sarah E. O’Connell Energy Outreach Coordinator Arlington County Department of Environmental Services 2100 Clarendon Blvd, Suite 705 Arlington, VA 22201 www.arlingtongreengames.com 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 4. 12 3 4 ORGANIZATION & PROCESS Discovery Questionnaire Kick-off Phone Content We believe it is never too Discovery is the most and Site Map Call important phase of the soon to start gathering your To begin our discovery During the kick-off design process. This is content, especially for the process, we ask our clients phone call we go over when we get to know homepage. To move from to thoroughly fill out a the questionnaire and your company, your discovery into a homepage website questionnaire that sitemap to make sure we brand, your goals, and wireframe, we ask that you we created. The question- are on the same page. your objectives. The tell us what information naire guides the design Depending how design process is collabo- (text, charts, images, videos, process by giving our design thoroughly the ques- ration between client and contact forms, etc.) you need team the overall direction to tionnaire was filled out, agency. We want to give to have displayed on their take with each custom a kick-off call can be a you the best and most homepage. The relationship design. If this questionnaire brief 5 minutes, to a effective product possible. between agency and client is filled out fully and lengthy 2 hours. Our To do this, both parties is like that between home- thoroughly, our designers designers will ask for any have to do some home- owner and contractor. are always in the ballpark clarifications they may work. The client must Kitchens, bedrooms, living when it comes to creating need, and our clients will know what they want to rooms- they all have 4 walls, wireframes and mockup ask any questions they convey to their audience, but each room serves a designs. The client will tell have on their end as and we must know how to different purpose. We will us websites they like and well. convey that message(s) in take care of the dislike, competitor websites, the most effective way. (information) architecture; goals and objectives, we just ask that you tell us keywords for SEO purposes, what room we’re building. and more. 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 5. 56 7 8 Wireframe A wireframe is the skeleton of your site. By building a rough Mockup This is the point where our designers wave their Revisions We want you to love your website. The feedback you Development Our development team brings your website to life. outline of your site (black and magic wands/mouses and provide drives the design They slice the designs into white, no graphics) we ensure transform your rough site process. Before we develop HTML and CSS code. The that every piece is in place. It’s plan into a real design. your site we make sure that code is then incorporated not pretty, but it gets the job We summon all our every detail has been into a content management done. This bare-bones layout Photoshop/ Illustrator approved. We’re flexible so system. Here you can manage reveals the structure of the site talent and design know- you don’t have to be. any interactive elements, without distracting stylistic how to create a website such as updates, news, or treatments. At this point if that not only works, but blog posts. We test every there are any content changes, wows. page to make sure the site is they can easily be made web ready. without disrupting the design. Launch Your site moves to a live server. Anyone can view and search for your site! 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 6. How We Manage Projects At Clikzy, we partner with companies around the globe to create Projects go through these phases: brilliant ideas and convert them into real results. Before starting each 1. Discovery project, we ask you to fill out a questionnaire. Our designers will 2. Wireframes derive inspiration from the questionnaire to help create the website. 3. Mock up Designs The goal is always to ensure that everyone’s input is taken into consideration. 4. Development 5. Testing A project manager guides the project through each phase, making 6. Launch sure all questions and comments from both sides are sorted out. The tools we use to facilitate the process include Basecamp, Notable, and our Testing Platform. Basecamp To help manage projects we use 37signal’s “basecamp.” This Basecamp offers a tour: software enables us to collaborate with all team members, http://basecamphq.com/tour on our side and your side, throughout the project. Every- thing that is posted on basecamp is viewable anytime by everyone assigned to the project. This is especially beneficial when working with clients that have several individuals that are responsible for the outcome. Notable Basecamp makes it possible to work as a team without the Notable offers a tour: hassle of getting everyone together in a meeting. The same http://www.notableapp.com/tour is true for Notable, image capturing software, which takes collaboration to a new level. Notable allows us to post a mockup design for a website online. Then anyone with the link may make comments directly on the image. Everyone’s opinion can be heard and everyone can post on their own time. We then take all of Sites we have recently developed: those comments and apply all necessary changes. Revisions can be anything from changing colors and fonts http://washingtondcmarketing.org/bn/ to changing entire layouts and the overall theme. Addition- http://washingtondcmarketing.org/gr/ ally, we will do unlimited revisions on a design, because we *If you follow the links you will see that they want it to be right. are fully functioning, live websites, which are currently pending client approval. Testing When the design has been approved, we will move to Platform development. You may watch your site get built via our testing platform, websitetestdomain.com. This test domain allows us to work out any issues with the site before launch- ing it on the client’s domain. When we get the go ahead, we will then transfer everything to your domain, at which point ownership of all design and intellectual property is trans- ferred as well. 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 7. How We Inspire and Motivate Generally clients are very good at pointing out “I don’t like this, take this out, etc.” What is harder to commu- nicate is “this is what I would like to see.” Everyone has an overall idea of what they want to happen but the details are fuzzy. We offer unlimited revisions on the design because we know that it may be hard to pin point exactly what you want. We generally offer more than one mockup version so that it is easy to com- pare what works and what doesn’t. Then we collaborate through Notable to highlight exactly what needs fixed. Content writing may be the most difficult step in creating a website, and often the number one thing that can hold up a project. What makes it easier is having a site layout. After an initial mockup it is much easier to determine where there is a need for content, whether it’s images or text. No one knows a company better than you, so an “about us” section generally falls into place rather easily. Other sections are less intuitive and therefore take a little more effort. When in doubt it is best to keep it simple. Also keep in mind that the internet is an abundant source of information. There is nothing wrong with doing some research and identifying the key items that others have included in their websites. Many companies prefer to just transfer the content from their old site into their freshly designed site which also works well. We will always try to be the catalyst for bringing out your creative side. Building a website takes a team effort and we will provide support. Feel free to send any content to us for review. 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 8. Testing When the design has been approved, we will move to development. Clients may watch their site get built via our testing platform, washgintondcmarketing.org. We have recently developed these sites: http://washingtondcmarketing.org/lyneer2 http://washingtondcmarketing.org/90north http://washingtondcmarketing.org/mwcouncil http://washingtondcmarketing.org/fairvote If you follow the links you will see that they are fully functioning, live websites, which are currently pending client approval. This test domain allows us to work out any issues with the site before launching it on the client’s domain. When we get the go ahead, we will then transfer everything to the client’s domain, at which point ownership of all design and intellectual property is transferred as well. Support All the websites we create are custom designed and built. For this reason, support varies significantly by project. Due to the nature of support we offer website maintenance packages. The following services are encompassed by all of our maintenance options: • Monthly website updates • Support & Consulting Request Emails • Support & Consulting Request Calls • Annual Strategic Planning w/ Clikzy Management Team • Annual Website Review (Delivered via email) • Online customer support system • Monthly Backups • Broken Link Fixes • Graphics & Animation Updates Below are the packages we offer: • On Demand Package @ $80 per hour (Quoted per project) • Package of 24 hours @ $70 per hour • Package of 60 hours: @ $65 per hour • Package of 120 hours: @ $60 per hour • **Packages do not expire and rate is locked. 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 9. Service (SLA) Agreement INTRODUCTION Why Clikzy Creative? • Experienced Professionals • We’ve completed over 300 websites with over 100 being WordPress! The Clikzy Creative’ website maintenance team is made up of full / part time professionals each with more than three years of web design experience. • Customer Service Clikzy Creative’ website maintenance experts are friendly, courteous, and most importantly, responsive to your web maintenance needs. They will always provide an estimate of the number of hours it should take to do the job and notify you by telephone or email upon completion. DESCRIPTION What is web maintenance? Think of it as painting your house; the more attractive it is, the more often it will be visited and noted to others. Good regular maintenance will also keep visitors coming back. As simple a thing as a time stamp on your web page, will show the viewer your pages are up-dated regularly. Make your website attractive and always aim to attract new visitors to it. Maintenance can consist of minor text changes or additions to graphics or a new website page design or new page content, etc. We define "Website Maintenance" as keeping the website current. This could include website design, and development. CLIKZY RESPONSIBILITIES We maintain a current backup, and archive all submitted files for your website. We reserve the right to distinguish between "updates" and "new designs". Changing the navigation, the adding of new pages, graphic changes, buttons, etc. are considered new designs and charged accordingly to our hourly design rate. PARTNER RESPONSIBILITIES It is the client's responsibility to review updates and notify us of any necessary changes that we need to make. There will be no charge for any errors on our part. However, if a change needs to be made due to client error, the regular hourly update fees will be charged. Your rate is calculated on the total time involved in completing the updates. Billing occurs on the 30th day from your contract date every month. Updates should be provided electronically (by email) as much as possible. Attachments should be in text format (.txt or Word .doc formats are fine). Send digitized pictures in common format such as .jpg, .gif, .ai, .psd, .png, .bmp, etc. Updates may also be sent by postal mail or by fax. This will require retyping data or the scanning of photos and will cost more to complete your changes.
  • 10. Clikzy Creative is a new age web design and search engine marketing company with dedicated professionals with the same goal in mind: Create outstanding designs that promote your sucess and growth. For 6 years we have helped companies grow their business through great websites and great marketing. You will be working directly with the AGENCY OVERVIEW designers and copywriters who are extremely responsive and allow you unlimited revisions until you are happy with your product. Clikzy began when a small team of Web Designers and Search Marketers kept noticing how bland and boring most websites out there really are. If you don’t believe us, Google search some terms in your industry and review the sites. Bored yet? We decided that Clikzy Creative’s goal would be to bring uniqueness, creativity, and excitement to each and every project we touch. We work to make sure your site stands out amongst the dullness floating around the internet, and blasts your competitors out of the water. We do not settle for mediocrity and we believe no client should. Our Goal: Make Your Website Unique and Effective Your Website is the face of your company. We want you to be involved. Flexibility and frequent communication is only one of the many things that set us apart from the others. At Clikzy Creative, our goal is to combine our expertise in web design and development, social media, and search engine optimization to give you the kind of website that will ignite your company and propel your business to new heights. 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 11. Core Competencies Your Website Design starts with an in-depth analysis of your goals and marketing plan. We’ll help you define and navigate through the sea of acronyms such as HTML, PHP, Joomla, and Drupal to identify which platform works best for you. Our team of designers and developers are experts in creating beautiful and professional websites including interactive elements such as jQuery and Flash. Not only that, our team is well versed in various content management systems to help you manage your new website easily and efficiently. Online Marketing strategies are an integral part of our process because we know a successful website is about more than beautiful design. Our team at Clikzy Creative will work with your company to analyze keywords, utilize e-mail marketing and social media platforms to better connect with your target audience. We specialize in search market- ing techniques and search engine optimization (SEO) to make sure that your company stands out among your competitors. E-Commerce websites allow you to sell virtually anything online. But with millions of e-commerce websites already established, how will you compete? Our team can help. We will educate you in how to avoid the most common mistakes made in e-commerce design to ensure detailed product descriptions and user friendly navigation. Integrating simple check-out processes gives your customers peace of mind when navigating and purchasing from your website. Engaging your audience with Social Media is a crucial part of promoting your business and brand recognition. Our developers under- stand the importance of connecting with people and use an array of social media platforms to do so. Social bookmarking, referral strategies, and blog integration are just a few great ways to stay in touch with your exisiting audience and bring in a whole lot more. 108 N Payne Street Alexandria, VA 703.567.4330 | contact@clikzy.com
  • 12. All of Us at say... THANK YOU! CONTACT 108 N Payne Street Alexandria, VA 22314 US! 703.567.4330 contact@clikzy.com