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Don’t Worry, Be Scrappy
GIANT 2016
Amy Chenault
@piquancy
piquancy@gmail.com
Amy Chenault
Sucks @ drawing
Amy Chenault
Sucks @ drawing
Enjoys clichés
Amy Chenault
Sucks @ drawing
Enjoys clichés
Psychology/Cognitive Science -> Design
Amy Chenault
Sucks @ drawing
Enjoys clichés
Psychology/Cognitive Science -> Design
Designer&Researcher @ IBM
Amy Chenault
©2016 IBM Watson Health - Design CONFIDENTIAL
Erin Hoffman-John, 2015
What does scrappy mean to you?
Scrappiness = Doing something about it
Scrappiness = Innovate around a problem
“…it often means lack of the
process to me"
“…usually that’s a code for cost
savings or tenuous financials"
What does scrappy mean to you?
+ -
What’s the scrappiest thing you’ve
ever done?
Awareness & Reflection
• Personality conflicts
• Shitty boss
• Mismatched expectations
• Personality conflicts
• Shitty boss
• Mismatched expectations
Was fired
Grew self awareness
after reflecting on
what bullshit he can
and cannot handle
• Personality conflicts
• Shitty boss
• Mismatched expectations
Was fired
“For me the conditions are,
feeling like my fate is completely in their
hands, [dealing with] too strong
personality, feeling trapped…”
“What’s it like to be an observer?
To be on the project?
Did I actually provide a research
experience the team needed?”
Bravery
Disagreed with
his boss
©2016 IBM Watson Health - Design CONFIDENTIAL
Took the initiative to
make the internal
tools better
Disagreed with
his boss
Learned from and
teamed with people
across the company
Took the initiative to
make the internal
tools better
Disagreed with
his boss
“I’m, like, thinking, I’m totally
getting fired…”
Got executive approvalLearned from and
teamed with people
across the company
Took the initiative to
make the internal
tools better
Disagreed with
his boss
20%
Calls dropped
20% 4%
Calls dropped
Phoenix Blood
“I was told by the CFO that I cost
the company 20 million dollars…”
Made a bad
decision and cost
the company $20M
Made a bad
decision and
cost the
company $20M
Sees the mistake
as an opportunity
Sees the mistake
as an opportunity
Made a bad
decision and
cost the
company $20M
Sees the mistake
as an opportunity
50% of
Zappo’s
business
Awareness & Reflection
Bravery
Phoenix Blood
Scrappiness
Thank You
John Athayde
Astrid Chow
Erin Hoffman-John
Darren Hood
Brian Kalma
Jeremy Kriegel
Peter Merholz
Adam Polansky
Paul Sherman
Jared Spool
Georgette Sullivan
…and everyone who took the survey
Thank You
?
Amy Chenault
@piquancy
piquancy@gmail.com

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Don't Worry, Be Scrappy