4. UK 3,300 kWh Electricity Natural Gas 20,500 kWh USWITCH JUNE 2008
5. CALIFORNIA 49 therms/household/month =588 per year = 17,000 kWh Electricity Natural Gas 5914 kWh 17000 kWh http://www.pge.com/about/environment/calculator/assumptions.shtml http://www.californiaenergyefficiency.com/docs/EEStrategicPlan.pdf
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7. So why don’t consumers do something about it? Fear of complexity? Fear of unknown? Disruption? Laziness? Ugliness? ROI too poor or slow? Cost up-front?
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9. Energy-saving : saturated? BERR 95% 74% Hot water tank insulation 84% 10% Double glazing 95% 51% Loft insulation 2005 1976 Households with this measure Insulation measure
17. Solutions Set heating and cooling automatically, taking into account multiple temperature points, presence information, weather, day of week, house specific heating lag and more. Read your meter anywhere (TV, phone, web…). Real-time and historical. In £ not kWh. Alternative tariffs. Accurately measure energy usage at outlet and control it locally, remotely or automatically. Installs in seconds.
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19. Smart Energy in 2009 (not 2029!) Smart Meter Smart Meter Gateway Backhaul (wired) Backhaul (wireless) Back End Displays Phone SMS TV Web Ambient API Presence Safety Load Control (inc. EV) Smart Appliances Whole-house Temps Heating Control Value-Added Services Retrofit Utilities and other service providers HAN AlertMe launched in 1Q 2008 AlertMe to launch in 1Q 2009 Smart Meter Smart Plugs
20. Removing obstacles Keep it simple Fear of complexity? Market through familiar channels Fear of unknown? Easy install Disruption? Create pull with an attractive consumer proposition Laziness? Ugliness? ROI instant, if sold as service ROI too poor or slow? £0 with rebate checks/CERT Cost up-front?