Announcing the new logo, crowdsourcing, etc...

1. Promoting iRail
How, why, when, ...
@pietercolpaert
@Tuinslak
iRail.be 1

2. We'll talk about
● Designers designers designers
● Developers developers developers™
● Users
● Campaigns
● A better user experience
● The iRail business model
● Investors and costumers
iRail.be 2

3. The NEW logo
iRail.be 3

4. We need a mobile designer...
● Ask your nephew who happens to master in
graphical design
● Ask your friends who happen to know people
who do graphical design (at netlash)
● Proof of concept ( http://dev.iRail.be/jq )
iRail.be 4

5. Guidelines to trick someone into
doing this
● If you're a girl
● NA
● If you're a guy
● This is an awesome project to put on your
curriculum
● We've only just begun
– Might become our paid designer later
iRail.be 5

6. Developers Developers Developers
● We get enormous demand for:
● Native apps
● Html5 mobile website
● API functions
● We only lack:
● PHP API devs
● Thank YOU guys, great work!
iRail.be 6

7. Campaign
● Say hello to Qr-codes
● Sticky HQ stickers
● We'll sell stickers in a (web)store
● But...
– We can work something out for contributors
– Might sell them at iRail gatherings
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8. Developer challenge
● Nicest idea with our API = winner
● Needs to be open source / creative commons
● No other rules except for: be creative
● Need sponsors for this challenge
● What companies might sponsor?
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9. Bloggers
● We don't need
● to blog about ourself
● We need
● Other people to blog about us
– Other people include you. Start. Now.
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10. Let's dream
● Social web
● Check in on a ride (~foursquare for public transport)
● Someone make a Facebook page. Now. Yes. You.
● Statistics on API calls with trailing +
● Qr Codes anywhere
● Anyone?
iRail.be 10

11. Business
● We'll start an NPO (=vzw/asbl)
● BTW-number
● Can make invoices
● Can pay people to do urgent jobs
● And a lot of other much advantages
iRail.be 11

12. Business baby
● Living lab
● Demand from users
● Easy way to get reliable information
● Demand from businesses
● Easy way to inform users
– € → good way to get funding
● No begging
● We offer a service
iRail.be 12

13. Thanks
For listening
CC by-sa
(this means you can use these slides in blog post)
(will be on the mailinglist)
(list.iRail.be if you're not subscribed yet)
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