Peter McCarthy
51
Seguidores
Personal Information
Organização/Local de trabalho
Greater New York City Area, New York United States
Cargo
Chief Product Officer at OptiQly
Setor
Writing / Publishing
Sobre
Audience-centric, data-driven technical and creative marketer focused on books and media. More than 20 years of marketing, sales, technology, editorial, management, data analysis, and strategic leadership experience, primarily as a trade book publishing executive.
Throughout my career my focus has been on using technology to drive and support marketing efficiency and innovation.
Marcadores
analytics
books
data analysis
publishing
marketing
digital marketing
ebooks
consumer information
data
publishers
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