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Basics of brand map

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PESHWA ACHARYA
PESHWA ACHARYA

Basics of Branding

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Brand Map The Tool Peshwa Acharya [email_address]
Brand Map : An Overview ,[object Object],[object Object]
Brand Map : The Scope ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Brand Map : The Elements ,[object Object],[object Object],[object Object]
Positioning Map : The Elements ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1. Competitive Environment ,[object Object],[object Object],[object Object]
1. Competitive Environment ,[object Object],[object Object],[object Object],[object Object]
2. Target ,[object Object],[object Object]
3. Insight ,[object Object]
3. Insight ,[object Object],[object Object]
4. Benefits ,[object Object],[object Object]
4. Benefits ,[object Object],[object Object]
5. Values and Personality ,[object Object]
5. Values and Personality ,[object Object],[object Object],[object Object],[object Object]
6. Reasons to Believe ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
6. Reasons to Believe ,[object Object],[object Object]
7. Discriminator ,[object Object],[object Object]
7. Discriminator ,[object Object],[object Object]
8. Essence ,[object Object],[object Object]
8. Essence ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Vision Map ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Extensions Map ,[object Object],[object Object],[object Object],[object Object],[object Object]

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