Making it happen: Or how to keep the party going
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This is part two of a bookend keynote at #azla2015 where we connect the networking and schmoozing skills learned in the first session and practiced throughout the conference. We talk about how to keep those connections going, building networks, and supporting each other in the profession. For speaking engagements please contact PC Sweeney at https://pcsweeney.com/speaking-at-your-event/
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Making it happen: Or how to keep the party going
- 1. PC Sweeney Patrick “PC” Sweeney @pcsweeney www.pcsweeney.com
- 3. Libraryland Ecosystem Building voter support for libraries
- 4. EveryLibrary’s Successes Building voter support for libraries
- 5. Why Talk in Terms of Voters
- 6. The Numbers Are Great! Building voter support for libraries
- 7. Civic Attitudes ● 94% of Parents say libraries are important for their children. 79% say “very important”. 2 ● 58% of Americans have a library card. 3 ● 62% of card holders have visited the library in the last year at least once.4 2. Pew, May 2013 3 and 4. Harris Interactive | ALA, January 2011 Building voter support for libraries
- 8. Voter Attitudes Nationwide, of all voters: 37% will Definitely vote yes for the library 37% will Probably vote yes for the library 26% will Probably or Definitely vote no or may vote either way. Building voter support for libraries
- 9. Party Affiliation Doesn’t Matter Building voter support for libraries
- 10. Library Card Stats Don’t Matter Building voter support for libraries
- 11. Library Use Doesn’t Matter Building voter support for libraries
- 12. What Does Matter Building voter support for libraries
- 13. What do politicians respond to? Building voter support for libraries
- 14. What can we get? Building voter support for libraries
- 15. Identify Supporters of You
- 16. ALATT: A Brief History
- 20. Be More than Colleagues
- 22. Share Successes
- 23. Ask for Help
- 25. Give Up Some Control
- 26. Attend Events
- 27. Create Your Own Events
- 30. Follow Up
- 31. Talk to More People
- 35. A Little More Organized
- 38. Face-to-Face
- 42. Guitar Library
- 43. Library Roadshow
- 44. Seed Library
- 45. Graffiti Project
- 49. Facebook Groups
- 50. EveryLibrary
- 51. PC Sweeney Patrick “PC” Sweeney @pcsweeney www.pcsweeney.com
Notas do Editor
- This presentation is going to be a big thank you to everyone who has worked with me on so many projects to MIH and what I learned from these experiences
- About me and Everylibrary
- 98% of library funding comes from the local level and completely dependent on local ballot issues and local politics. Your local voters matter most. When votes are that important, why aren’t we talking about it?!?!
- Today is the first day of your library campaign – Examples – People hate the education system, but love their teacher – People hate the Medical System but love their physician
- There are only two things politicians respond to
- Which can we expect to get? People – how do we get more people on our side? This is why I talk about library marketing in terms of community organizing and not in terms of sales. This doesn’t follow a sales cycle this is about continued engagement in libraries – a belief system It’s time for us to get more connected and organized and it starts with us!
- The first thing you need to do is identify your supporters or find them or build them
- This all comes out of ALATT and my experiences with other librarians.
- Incredible things happen to those who show up - I showed up to ALA Council and Aaron Dobbs made me run for council story
- Meeting JP Story
- Who helped introduce me to a lot of people - First ALA Story Vs Second ALA Story
- Why be friends and not just colleagues – invite people to hang out, be friends
- Social media (facebook groups, groupme), email, phone, text, etc… Don’t be scared to just message people
- Congratulate people when they win something or do something. Sometimes, even when you think it could have or should have been done better. Let them have their success – Train Library Story
- People love feeling useful, – Ben Franklin book story
- If you see someone is having a hard time, offer your help – DON’T JUST GIVE UNSOLICITED ADVICE!!!
- You won’t be able to control the projects or events or groups – ALATT story (why its not heavily moderated or controlled or professional or unprofessional)
- There are a lot of great events to attend, conferences and the typical thing but… Network After Work Story
- If you can’t find events you want to attend, create your own. Bay Area Librarians Story
- If there are events that you think should be better, create insurgent groups to help take it over or make the event the way you want it. – CLA Backchannel story
- Let people know that you remember them, its great to get a FB post tagged about some great experience we shared
- There are a lot of great opportunities, take advantage of them, be open to them.
- Organize your supporters in order to engage them more systematically
- Let’s go one deeper – Get even more organized
- My examples of success
- This presentation is going to be a big thank you to everyone who has worked with me on so many projects to MIH and what I learned from these experiences