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What’s It All About  &  Why Do I Care?  WEB 2.0
[object Object],[object Object],[object Object],[object Object]
How do you get people to invest in you, or your services when they… ,[object Object],[object Object],[object Object],[object Object],[object Object]
How did this guy…
… become this guy?
His aspirations exceeded his  present path  We need to do something dramatic and different !
GOALS >  STRATEGY > TACTICTS ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
 
What is  your   unique  selling proposition?  ,[object Object],[object Object]
Obama’s Campaign  pictured this as their  competition   More of the same versus  Change
Not just talk change, be change  75% of the entire world access the internet
[object Object],[object Object],[object Object],GOALS  >  STRATEGY  > TACTICTS
[object Object],[object Object],[object Object],GOALS  >  STRATEGY  >  TACTICTS
9 Lessons to Learn From OBAMA  ,[object Object],[object Object]
A centralized database of every voter
Lesson # 2 Social Networks leverage  vast audiences quickly
 
Only three are a ‘must’ right now
3.9 million friends More than 500 groups 300 + applications 12 different fan pages 407 Topics being discussed on the one fan page
Quick stats, amazing facts  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Lesson # 3 YouTube is a powerful tool to  spread your message
Quick stats, amazing facts  ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],Quick stats, amazing facts
Lesson # 4 No sale is too small in generating a relationship with the consumer
[object Object],[object Object],[object Object],[object Object],Quick stats, amazing facts
Lesson # 5 Targeted email marketing with the proper message can generate business
[object Object],[object Object],Quick stats, amazing facts  Subject: It’s in your hands :  Colin:  The next 5 days are going to be the toughest we’ve seen, and I need your support to reach as many voters as possible Donate $5 or more today  …
Lesson # 6 Mobile applications engage your audience (customer) anytime, anywhere
 
[object Object],[object Object],[object Object],Quick stats, amazing facts
Lesson # 7 Twitter enables quick notification to your audience
 
[object Object],[object Object],[object Object],Quick stats, amazing facts
Lesson # 8 When transactions are expected, don’t give the consumer any excuse not to buy
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Quick stats, amazing facts
 
Every 3 seconds … ,[object Object],[object Object],[object Object],[object Object],[object Object]
The more people you can connect to the more you can spread the message  Social Networks are Powerful, but there are lots of options, so choose wisely!
KEEP UP!  ,[object Object],[object Object],[object Object]
[object Object]
Recipe for a transformation  Dose of desire  Layer of big think  Unyielding commitment
Start with 3 essentials  Remember-Just being there isn’t  enough
[object Object],[object Object],[object Object],A professional network of more than 21 million experienced professionals from around the world, representing 150 industries.  You create your profile and list your professional accomplishments.  Your profile helps you find and be found by former colleagues, clients, partners, college, etc.  Your network consist of your connections, your friends connections, and their friends connections
 
 
 
[object Object],[object Object],[object Object],Facebook is a social utility that connects with friends locally or around the globe  Keep up with friends, share links & videos  Share status updates  Create ‘pages’ to promote a business, event, band, etc.
110 Friends Boo? Not about how many, it’s how you use what you got!
 
[object Object],[object Object],[object Object],Twitter is a social networking and micro blogging site that allows you to send and read others updates  Teaches you to communicate succinctly
 
On my way to an open house, 123 Elm Carmel meet me for the grand tour and free lunch 2-5PM
SYSTEM –A New Client  ,[object Object],[object Object],[object Object],[object Object],[object Object],SYSTEM –A New Prospect  ,[object Object],[object Object],[object Object],[object Object]
 

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Web 2.0, What's is all about, and why do I care?

  • 1. What’s It All About & Why Do I Care? WEB 2.0
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  • 4. How did this guy…
  • 6. His aspirations exceeded his present path We need to do something dramatic and different !
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  • 13. Obama’s Campaign pictured this as their competition More of the same versus Change
  • 14. Not just talk change, be change 75% of the entire world access the internet
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  • 18. A centralized database of every voter
  • 19. Lesson # 2 Social Networks leverage vast audiences quickly
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  • 21. Only three are a ‘must’ right now
  • 22. 3.9 million friends More than 500 groups 300 + applications 12 different fan pages 407 Topics being discussed on the one fan page
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  • 24. Lesson # 3 YouTube is a powerful tool to spread your message
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  • 27. Lesson # 4 No sale is too small in generating a relationship with the consumer
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  • 29. Lesson # 5 Targeted email marketing with the proper message can generate business
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  • 31. Lesson # 6 Mobile applications engage your audience (customer) anytime, anywhere
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  • 34. Lesson # 7 Twitter enables quick notification to your audience
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  • 37. Lesson # 8 When transactions are expected, don’t give the consumer any excuse not to buy
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  • 41. The more people you can connect to the more you can spread the message Social Networks are Powerful, but there are lots of options, so choose wisely!
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  • 44. Recipe for a transformation Dose of desire Layer of big think Unyielding commitment
  • 45. Start with 3 essentials Remember-Just being there isn’t enough
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  • 51. 110 Friends Boo? Not about how many, it’s how you use what you got!
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  • 55. On my way to an open house, 123 Elm Carmel meet me for the grand tour and free lunch 2-5PM
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