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Cliente | Hotel Palácio Tangará
Direção de Criação | Patricia Bianco
Planejamento | Wadim Alvarez
Gerente de Marketing | Guilherme Berjeaut
EMBALAGEM COMEMORATIVA DE CHAMPAGNE
HOMENAGEM
AO DIA DA SECRETÁRIA
2018
Embalagem personalizada confeccionada
em papéis especiais metálicos.
Rótulo personalizado.
Hot Stamping Dourado na Borboleta.
Flores e ilustrações em Silk Screen
em Pantone Cinza PalácioTangará.
Detalhes internos - Berço para a Garrafa
Detalhe em hot stamping dourado na Borboleta
simboliza nossas homenageadas: sua delicada atuação
como parte de nossa equipe.
Abordar as profissionais influenciadoras
e decisoras nas reservas do público
corporativo nos hotéis, como:
secretárias, facilities, agentes de
viagem e profissionais de eventos.
Homenagear estas profissionais,
neste dia tão especial e fazê-las
sentir-se parte integrante nas decisões
e no crescimento dos negócios e
Mercado Hoteleiro.
Valorizar a parceria e importância
de seu papel nesse grande
time de eventos.
QUAIS ERAM OS OBJETIVOS DO CLIENTE?
EMBALAGEM COMEMORATIVA
DIA DA SECRETÁRIA
2018
MAIS QUE EMBALAGEM.
UMA HOMENAGEM..
COMO ESTE TRABALHO ATENDEU ÀQUELES OBJETIVOS?
Uma Garrafa de Chandon brinda esta data
tão especial. Flores delicadas, cores e brilho
revestem a bebida com a sutileza visual e
da mensagem. Uma Borboleta dourada
representa a nossa homenageada.
Delicadeza que sobrevoa,
interfere na paisagem, agrega e
toma decisões no competitivo
mercado hoteleiro e de eventos.
Um Ser que pode parecer frágil.
Mas é a sua gigantesca graciosidade que,
em cada movimento, faz valer ouro
o competitivo mundo dos negócios.
É neste conceito e pleno respeito por esta
parceria que o PalácioTangará homenageia
estas profissionais tão importantes.
COMO ESTETRABALHO ATENDEU ÀQUELES OBJETIVOS?
MAIS QUE EMBALAGEM.
UMA HOMENAGEM.
Através da ação ampliamos o canal de
relacionamento com nossos clientes,
gerando mais frequência e fidelização.
Incremento de 12,6% de receita
no segmento corporativo.
Crescimento de 10% no número
de reservas nos Restaurantes,
oriundas do canal corporativo.
QUAIS OS RESULTADOS OBTIDOS?
EMBALAGEM COMEMORATIVA
DIA DA SECRETÁRIA
2018
OBRIGADO!

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Apresentacao Embalagem Dia da Secretaria

  • 1. Cliente | Hotel Palácio Tangará Direção de Criação | Patricia Bianco Planejamento | Wadim Alvarez Gerente de Marketing | Guilherme Berjeaut EMBALAGEM COMEMORATIVA DE CHAMPAGNE HOMENAGEM AO DIA DA SECRETÁRIA 2018
  • 2. Embalagem personalizada confeccionada em papéis especiais metálicos. Rótulo personalizado. Hot Stamping Dourado na Borboleta. Flores e ilustrações em Silk Screen em Pantone Cinza PalácioTangará.
  • 3. Detalhes internos - Berço para a Garrafa
  • 4. Detalhe em hot stamping dourado na Borboleta simboliza nossas homenageadas: sua delicada atuação como parte de nossa equipe.
  • 5. Abordar as profissionais influenciadoras e decisoras nas reservas do público corporativo nos hotéis, como: secretárias, facilities, agentes de viagem e profissionais de eventos. Homenagear estas profissionais, neste dia tão especial e fazê-las sentir-se parte integrante nas decisões e no crescimento dos negócios e Mercado Hoteleiro. Valorizar a parceria e importância de seu papel nesse grande time de eventos. QUAIS ERAM OS OBJETIVOS DO CLIENTE? EMBALAGEM COMEMORATIVA DIA DA SECRETÁRIA 2018
  • 6. MAIS QUE EMBALAGEM. UMA HOMENAGEM.. COMO ESTE TRABALHO ATENDEU ÀQUELES OBJETIVOS?
  • 7. Uma Garrafa de Chandon brinda esta data tão especial. Flores delicadas, cores e brilho revestem a bebida com a sutileza visual e da mensagem. Uma Borboleta dourada representa a nossa homenageada. Delicadeza que sobrevoa, interfere na paisagem, agrega e toma decisões no competitivo mercado hoteleiro e de eventos. Um Ser que pode parecer frágil. Mas é a sua gigantesca graciosidade que, em cada movimento, faz valer ouro o competitivo mundo dos negócios. É neste conceito e pleno respeito por esta parceria que o PalácioTangará homenageia estas profissionais tão importantes. COMO ESTETRABALHO ATENDEU ÀQUELES OBJETIVOS? MAIS QUE EMBALAGEM. UMA HOMENAGEM.
  • 8. Através da ação ampliamos o canal de relacionamento com nossos clientes, gerando mais frequência e fidelização. Incremento de 12,6% de receita no segmento corporativo. Crescimento de 10% no número de reservas nos Restaurantes, oriundas do canal corporativo. QUAIS OS RESULTADOS OBTIDOS? EMBALAGEM COMEMORATIVA DIA DA SECRETÁRIA 2018