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Teaching lecture     How Healthcare Professionals and Patient Groups are using  Social Media 25 Sept 2011 Jan Geissler, Patvocates / Leukämie-Online / CML Advocates Network
Health on the Internet  is the  new normal  for many  doctors & patients!
Internet: the patients' most popular resource for health information ,[object Object],[object Object],[object Object],[object Object],[object Object]
Internet: a doctor's key source of health information Physicians online - % of content destinations when using the web Source: Comscore 2010
Physician smartphone  adoption rate 2012: 81%
Social Media has arrived here at EMCC ,[object Object]
#EMCC2011 network of connections among  people  who follow, reply or mention one another in Twitter
[object Object],[object Object]

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Introduction - Teaching Lecture on Social Media

  • 1. Teaching lecture How Healthcare Professionals and Patient Groups are using Social Media 25 Sept 2011 Jan Geissler, Patvocates / Leukämie-Online / CML Advocates Network
  • 2. Health on the Internet is the new normal for many doctors & patients!
  • 3.
  • 4. Internet: a doctor's key source of health information Physicians online - % of content destinations when using the web Source: Comscore 2010
  • 5. Physician smartphone adoption rate 2012: 81%
  • 6.
  • 7. #EMCC2011 network of connections among people who follow, reply or mention one another in Twitter
  • 8.