Patrick Gilbert's Resume - Marketing professional with experience in finance, economics, retail, and nonprofits. Penn State alumni, passionate about philanthropy, and a student of inbound marketing theory.
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Patrick Gilbert Resume
1. Patrick Gilbert
157 Blacksmith Road, Levittown, NY 11756 | 516 – 633 – 2666 | patrickjamesgilbert2@gmail.com
PROFESSIONAL EXPERIENCE
Guggenheim Partners New York, NY
Client Services Analyst November 2014 – Present
Designed, developed, and maintained all print and digital collateral to ensure that marketing and branding efforts
were consistent and adhered to firm guidelines
Facilitated the preparation and distribution of internal and external communications, reports, press releases, and
other deliverables
Coordinated events, presentations, educational seminars, web demos, and conferences
Managed client and prospective information in Salesforce CRM and other databases
Penn State Hershey Medical Center Hershey, PA
Marketing and Event Coordinator – University Development August 2013 – October 2014
Designed digital content and social media calendar for Facebook, Twitter, Instagram, & YouTube; served on Social
Media Council for the Penn State Hershey Medical Center enterprise and sub-division accounts
Developed marketing and training materials that helped boost volunteer involvement by more than 40%
Assisted the redesign www.fourdiamonds.org and the Four Diamonds’ brand logos
Supported website management, email marketing campaigns, event planning and long term marketing strategy
Kohl’s Department Stores Oceanside, NY
Management Intern June 2011 – August 2011; 2012
Lead two in-store marketing projects that increased department sales by 31.2% in 2011 and 8.6% in 2012
Assisted in store operations, human resources, scheduling, payroll and other management activities
ADDITIONAL EXPERIENCE
Www.patrickjamesgilbert.com New York, NY
Developer, Content Creator, Editor March 2014 – Present
Developed and published all aspects of patrickjamesgilbert.com using WordPress
Write frequent, valuable blog content, optimizing for user experience and search engine ranking
Successful posts achieving more than 500 page views as a result of meticulous data analysis and improvements
Penn State IFC/Panhellenic Dance Marathon University Park, PA
Family Relations Captain – Rules and Regulations Liaison September 2012 – April 2013
Organized a year-long, $12.3 million dollar fundraising and awareness campaign
Developed an integrated capacity system for major events, training 50+ volunteers to maintain its processes
THON Chair – Penn State Men’s Club Lacrosse April 2010 – April 2013
Increased yearly fundraising total from $4,600 to $64,000
Managed annual direct mailing campaigns, online giving platform, donor management, and social media pages
SKILLS
HubSpot Inbound Marketing – Certified
Google Analytics/Adwords
Salesforce CRM
Adobe Photoshop
Microsoft Office
Search Engine Optimization (SEO)
Personal integrity
Exceptional communication skills
Attention to detail
Commitment to continued learning
EDUCATION
Pennsylvania State University University Park, PA
Smeal College of Business Class of 2013
Bachelor of Science in Marketing Major GPA: 3.54/4.0
Concentration in Economics