Seo proposal for tensator group

Parixit Dwivedi
Parixit DwivediQ- Manager Products Pvt. Ltd. em Q-Manager
An
SEO Proposal for Tensator Group
Q-Manager | DigitalMarketing Team
Agenda
 Website Review
 SEOAuditSummary
 SocialPresence
 CompetitiveLandscape
 Q-Manager® Digital
 CaseStudy
 OurSEOApproach
 OurDigital MarketingApproach
Q-Manager| DigitalMarketing Team
Seo proposal for tensator group
Seo proposal for tensator group
Global Rank
2,718,963 696,410
Bounce Rate
36.80% 74.00%
Daily Time on Site
3:00 12.00%
Daily Pageviews per Visitor
1.80 53.47%
in % of bounce rate reflect poorly on the site health, mostly consisting of single pageviews due
tomismatched search results & keyword.
in % pageviews, time spent on the site, reflects loss in retention of the users and thus decreasing the prospective business
andauthenticity ofthe site.
The site ranking* has gone down almost .7 million places from its earlier position.
* As per Alexa Ranking
Website Review
SEO Score
61%
Tensatorgroup.com
SEO Audit Summary
Domain
Authority 31/100
Page
Authority 36/100
Country Rank
Page Rank Score: 3/10
10% visibility in all search engines
Keywords Tracked: 11 | Search engines used : 46
Ranks Google Popularity &
Search
Visibility in most of the search
engines such as Google, Yahoo,
Bing etc. across USA & UK
market.
Load Time
5.57
Seconds
Page Size
2.9
MB
Requests
87
Site Speed Test
Speed Score32/100
The Google Page Speed Insight ranks the site below average, which
can be optimized by fixing various attributes such as - reducing http
requests, Image compression, JSS optimizations,
configuring CSS stylesheets & entity tags etc.
# 1,477,571
SEO Score is below average,
many elements which need
immediate fix.
Social Presence
facebook: 1 (0.2%)
twitter: 20 (3.1%)
LinkedIn: 624 (96.7%)
Google+: 0 (0.0%)
645
Total Shares
Total Pages Scanned:
294
The social presence of Tensator is
drastically low, Social Media is not
just a Hype but the need of the
hour and as per the latest updates
of google & other search engines,
SEO has now
Social Mentions Graph – www.tensatorgroup.com
Pinterest: 0 (0.0%)
Competitive Landscape
Digital Presence Score Card
Traffic Rank
SEO Score
Competitive Landscape(contd..)
Social Mention Competitive Score
Speed Competition (Vs.)
Q-Manager® Digital
Revolutionizing the crowd control & space management
industry in Asia and Middle East, Q-Manager in past two
decades, has successfully established itself as a leader in
the industry.
With a dedicated team of digital marketers the expansion
and evolution of Q-Manager has been exponential with
successful campaigns from web promotions, Search Engine
marketing, email marketing, digital advertisement etc.
The team has experience in multiple industries and
geographies which contributes to the understanding of the
Global Market and thus the best approach and bringing in
the best practices from everywhere.
Q-Manager Case Study
http://www.q-manager.com
Audience Overview
Audience – 2014
New Visitor – 19.1%
Returning Visitor – 80.9%
Audience – 2015
New Visitor – 33.4%
Returning Visitor – 86.6%
Keywords Ranking Progress
2014
Under Top 10 - 6
Under Top 50 - 1
Under Top 100 - 4
2015
Top 10 - 15
Top 50 - 26
Top 100 - 14
New Visitor
Returning Visitor
New Visitor
Returning Visitor
Metrics 2014 2015
Global Rank 3,498,611 1,795,316
SEO Score 59/100 85/100
Speed Score 62/100 88/100
New Visitor
Optimize On Page
Ranking Factors
Landing Page
Review
Keyword Research
& Analysis
Backlink
Assignment
Create New Content
Web 2.0
Develop Content
Creation Plan
Google Analysis
Monitor Website
Ranking
Set Conversation
Rate Goals
Build High Quality
Backlinks
Optimize On Page
Ranking Factors
Optimize Title and
Description
Search Engine
Submission
FTP Access Granted
Manual Directory
Submission
Check Html Code –
Load Time
Create Social Media
Channels
Perform Keyword
Research
Our SEO Approach
Our Digital Marketing Approach
Link Building & PR Digital Platform Marketing
Landing Page Development, Review &
Optimization
Website Overhaul & Presence
Keyword Research & Analysis
Link – Web, Classifieds & Social
Search Engine Rank Optimization
Analytics – Social, Organic & Paid
Search Engine
Marketing
&
Social Media
Marketing
Adwords on Search Engines Digital Advertising & Promotions
Organic Social Media Social Media Promotions
Seo proposal for tensator group
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Seo proposal for tensator group

  • 1. An SEO Proposal for Tensator Group Q-Manager | DigitalMarketing Team
  • 2. Agenda  Website Review  SEOAuditSummary  SocialPresence  CompetitiveLandscape  Q-Manager® Digital  CaseStudy  OurSEOApproach  OurDigital MarketingApproach Q-Manager| DigitalMarketing Team
  • 5. Global Rank 2,718,963 696,410 Bounce Rate 36.80% 74.00% Daily Time on Site 3:00 12.00% Daily Pageviews per Visitor 1.80 53.47% in % of bounce rate reflect poorly on the site health, mostly consisting of single pageviews due tomismatched search results & keyword. in % pageviews, time spent on the site, reflects loss in retention of the users and thus decreasing the prospective business andauthenticity ofthe site. The site ranking* has gone down almost .7 million places from its earlier position. * As per Alexa Ranking Website Review
  • 6. SEO Score 61% Tensatorgroup.com SEO Audit Summary Domain Authority 31/100 Page Authority 36/100 Country Rank Page Rank Score: 3/10 10% visibility in all search engines Keywords Tracked: 11 | Search engines used : 46 Ranks Google Popularity & Search Visibility in most of the search engines such as Google, Yahoo, Bing etc. across USA & UK market. Load Time 5.57 Seconds Page Size 2.9 MB Requests 87 Site Speed Test Speed Score32/100 The Google Page Speed Insight ranks the site below average, which can be optimized by fixing various attributes such as - reducing http requests, Image compression, JSS optimizations, configuring CSS stylesheets & entity tags etc. # 1,477,571 SEO Score is below average, many elements which need immediate fix.
  • 7. Social Presence facebook: 1 (0.2%) twitter: 20 (3.1%) LinkedIn: 624 (96.7%) Google+: 0 (0.0%) 645 Total Shares Total Pages Scanned: 294 The social presence of Tensator is drastically low, Social Media is not just a Hype but the need of the hour and as per the latest updates of google & other search engines, SEO has now Social Mentions Graph – www.tensatorgroup.com Pinterest: 0 (0.0%)
  • 8. Competitive Landscape Digital Presence Score Card Traffic Rank SEO Score
  • 9. Competitive Landscape(contd..) Social Mention Competitive Score Speed Competition (Vs.)
  • 10. Q-Manager® Digital Revolutionizing the crowd control & space management industry in Asia and Middle East, Q-Manager in past two decades, has successfully established itself as a leader in the industry. With a dedicated team of digital marketers the expansion and evolution of Q-Manager has been exponential with successful campaigns from web promotions, Search Engine marketing, email marketing, digital advertisement etc. The team has experience in multiple industries and geographies which contributes to the understanding of the Global Market and thus the best approach and bringing in the best practices from everywhere.
  • 11. Q-Manager Case Study http://www.q-manager.com Audience Overview Audience – 2014 New Visitor – 19.1% Returning Visitor – 80.9% Audience – 2015 New Visitor – 33.4% Returning Visitor – 86.6% Keywords Ranking Progress 2014 Under Top 10 - 6 Under Top 50 - 1 Under Top 100 - 4 2015 Top 10 - 15 Top 50 - 26 Top 100 - 14 New Visitor Returning Visitor New Visitor Returning Visitor Metrics 2014 2015 Global Rank 3,498,611 1,795,316 SEO Score 59/100 85/100 Speed Score 62/100 88/100 New Visitor
  • 12. Optimize On Page Ranking Factors Landing Page Review Keyword Research & Analysis Backlink Assignment Create New Content Web 2.0 Develop Content Creation Plan Google Analysis Monitor Website Ranking Set Conversation Rate Goals Build High Quality Backlinks Optimize On Page Ranking Factors Optimize Title and Description Search Engine Submission FTP Access Granted Manual Directory Submission Check Html Code – Load Time Create Social Media Channels Perform Keyword Research Our SEO Approach
  • 13. Our Digital Marketing Approach Link Building & PR Digital Platform Marketing Landing Page Development, Review & Optimization Website Overhaul & Presence Keyword Research & Analysis Link – Web, Classifieds & Social Search Engine Rank Optimization Analytics – Social, Organic & Paid Search Engine Marketing & Social Media Marketing Adwords on Search Engines Digital Advertising & Promotions Organic Social Media Social Media Promotions